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  • Will You Add? - The Next China-Like Miracle

    Trust Us! Sending Credible Messages
    A company must earn and keep trust or sales don't happen. Imagine that last Sunday, while you were reading the paper, you saw an ad for a great deal on a digital camera. You'd been considering buying one for a while, and this ad sealed the deal. You went to buy the camera, and the sales person told you they were sold out. They didn't offer you a rain check and instead substituted a different model for a "similar" price.In this classic case of "bait and switch," and you felt like you'd been had.After that, do you trust these people? Will you return to buy from them? Were you aggravated at the paper for running a less than honest ad?In a similar fashion, maintaining a customer's trust through e-newsletters requires honesty, along with a commitment to providing readers with a positive experience.Valued visitors returnIf people don't regularly click through to your Web site a newsletter may help build the relationship to the point where the readers will visit the site. However, the Web site and your newsletter must work in tandem to help readers make the transition from reader to prospect.If a visitor comes to the site from the newsletter and doesn't like it, all credibility is lost and a return visit is unlikely. And vice versa. No matter how good a newsletter is, visitors arriving at a Web site and receiving a lousy first impression won't sign up for any more issues. The product may be fabulous or unique, but that doesn't do any good if the site promoting it doesn't give the needed support.Custom
    reditors so encouraged, Brazilian borrowers are being charged less than two percentage points above U.S. Treasury rates.

    • When Lula came to power, the S?o Paulo stock market was plunging. But now, it has been booming. Brazil’s Bovespa Index rose 15% in 2004, 30% in 2005, 35% in 2006. And over the past five years, the most widely traded Brazil ETF (EWZ) has surged from $13.35 per share to $45.77 at Friday’s close, a rise of 243%.

    But from everything I can see, this is just the beginning.

    Next: The Take-Off Phase

    I have deep roots in Brazil.

    My first trip to Brazil was in 1953, when I was six years old. I attended primary school in the central state of Goi?s, where the capital city of Bras?lia would later be built. I attended high school in the southern state of S?o Paulo, the industrial powerhouse of Brazil. And I married Elisabeth, whose family owns a sugar plantation in S?o Paulo.

    I’ve lost count of how many times I’ve returned to Brazil over the years. But

    Product Development The Easy Way
    Here’s how to create successful new products if you’ve never had an original idea in your life. I'm not very creative, so that’s the only way I could create any products at all. All I’ve done is to create new products by improving on an existing product that already sells well. By doing this I’ve sold over $39 Million of products to major retailers.Improving on existing products takes most of the risk away. With a totally new invention or completely new product, you don't know at first whether it will sell. If you start with something that sells well already and you make it a lot better, you don’t have that problem.Here’s a story that makes the point:When I started my first business, my partner had a small screen printing operation and we set up a joint venture together to explore products I would create and sell and he would make. He was selling souvenirs and a popular look at the time was to make decals out of prismatic vinyl. (This a metallic material with a pattern embossed into it to reflect light into rainbows.)Though I started by selling souvenirs, before long I noticed there were hundreds of companies starting to make stickers for kids and they were collecting them. (Note how quick I was to see this - after 100 other companies were already doing it!).Most of these stickers were just traditional paper, so I decided to try our prismatic material and see how it would sell. We put a product line together of prismatic stickers on rolls and started selling some gift shops.Sales were incredible..
    Just a few years ago, suppose you had known that China, a backward, deeply impoverished communist country, would quickly transform itself into the fastest-growing capitalist economy on the planet.

    And suppose you had invested $10,000 in the leading Chinese companies.

    That single insight alone — plus a dose of standard due diligence — could have been sufficient to transform your initial investment into $50,000, $100,000, or as much as $200,000 today.

    Even if you could go back just 19 months ... and even if you made no effort whatsoever to pick a better-than-average Chinese company ... your $10,000 invested in the Shanghai Composite Index would be worth $28,372 at the close of trading this past Friday.

    Needless to say, you can’t turn back the clock. But you can do the next best thing:

    You can find a country that’s almost as big as China ... boasts even more natural resources ... enjoys a broad, modern industrial base ... and is closer to the U.S. culturally, politically and geographically ...

    but ...

    is still on the launch pad, in the pre-take-off stage, giving new investors an opportunity to catch a ride without overpaying and without a long wait.

    That country is Brazil.

    Indeed, a few years ago, my staff and I looked at the world’s four largest emerging economies: Brazil, Russia, India, and China (the BRIC countries).

    We saw the amazing profit potential offered by their vast natural and human resources.

    We knew that, despite serious social and political hurdles, they would start to grow by leaps and bounds.

    And we picked the one that had the highest level of new investment pouring into the economy — from the government, from domestic enterprises and from foreign investors: China.

    Sure enough, China took off. So did India and Russia. But Brazil, despite major fiscal improvements, lagged behind the other three.

    Now, I believe that’s about to change.

    Hard to Imagine Brazil Growing Like China?

    Then just look back to recent history: In the 1970s, Brazil was expanding at the China-like clip of about 9 percent. Each year, Brazil was boosting exports by approximately 20 percent. And within less than a decade, thousands of early investors became multi-millionaires.

    But the party came to a premature end for one simple reason: Inflation.

    The primary difference today: Brazil’s inflation monster has been tamed ...

    Twelve years ago, Brazil stopped rampant inflation in its tracks by introducing a new currency, the real.

    Ten years ago, it passed a law preventing federal and local governments from spending beyond their means.

    And starting four years ago, Brazil’s President, Luiz In?cio Lula da Silva (“Lula”), transformed the country from one of the world’s most fiscally shaky nations into a model for fiscal responsibility.

    Lula was born in a dirt-poor family in one of the most godforsaken regions on Earth — the parched and semi-feudal northeast of Brazil. With his mother, sisters and brothers, he fled to the industrial state of S?o Paulo on the back of a truck. And five decades later, he was swept into the presidency with a landslide victory.

    In his first term, which just ended ...

    He reduced consumer price inflation from 12.5% in 2002 to under 3% in 2006.

    He paid off every penny owed to the IMF.

    He slashed Brazil’s total domestic debt load.

    He boosted the value of the real from $0.28 to $0.47.

    And he transformed Brazil’s trade balance, formerly a deficit, into a $46 billion yearly trade surplus.

    The market’s response:

    • When Lula first took office four years ago, Brazil’s finances were so shaky and foreign creditors so frightened, Brazilian businesses and governments had to pay through the nose to borrow money — a whopping twenty-four percentage points in interest above U.S. Treasury rates.

    Today, thanks largely to Lula’s conservative fiscal policies, Brazil’s finances are so sturdy and foreign creditors so encouraged, Brazilian borrowers are being charged less than two percentage points above U.S. Treasury rates.

    • When Lula came to power, the S?o Paulo stock market was plunging. But now, it has been booming. Brazil’s Bovespa Index rose 15% in 2004, 30% in 2005, 35% in 2006. And over the past five years, the most widely traded Brazil ETF (EWZ) has surged from $13.35 per share to $45.77 at Friday’s close, a rise of 243%.

    But from everything I can see, this is just the beginning.

    Next: The Take-Off Phase

    I have deep roots in Brazil.

    My first trip to Brazil was in 1953, when I was six years old. I attended primary school in the central state of Goi?s, where the capital city of Bras?lia would later be built. I attended high school in the southern state of S?o Paulo, the industrial powerhouse of Brazil. And I married Elisabeth, whose family owns a sugar plantation in S?o Paulo.

    I’ve lost count of how many times I’ve returned to Brazil over the years. But

    Direct Mail Reply Devices Must Tell Sales Letter Buyers How To Respond
    My brother-in-law says you should be thankful for truckers because everything you buy was handled at some point by a trucker. LoWayne is a trucker, so he’s biased. But I think he’s right anyway.You depend on truckers for your life. And, if you are a direct mail marketer, you depend on direct mail response devices for your livelihood. Response cards and order forms are the devices that deliver the customer’s order to your business. Without them, no direct mail transaction takes place.That’s why one of the most important parts of your direct mail sales letter is the copy that tells your buyer how to order. Somewhere in your letter and on your coupon you need to give explicit instructions telling the prospect what the prospect must do to close the sale. Here are a few ideas.1. Tell them to complete the formThis sounds self-evident and redundant, but you must tell potential buyers what they need to do. So start with telling them to complete the order form. In your letter, say something like this: “Complete the enclosed order form now.”2. Tell them how to return the cardIf you are using a business reply card, tell the buyer right on the card to complete and return the card to you. Make sure buyers know that they are required to do something.3. Tell them what to includeIf you are using a business reply envelope, tell buyers what they need to put in it. Maybe it’s a check. Maybe a survey. Spell out what you need the buyer to do: “Return this card in the enclosed postage-paid envel
    lly and geographically ...

    but ...

    is still on the launch pad, in the pre-take-off stage, giving new investors an opportunity to catch a ride without overpaying and without a long wait.

    That country is Brazil.

    Indeed, a few years ago, my staff and I looked at the world’s four largest emerging economies: Brazil, Russia, India, and China (the BRIC countries).

    We saw the amazing profit potential offered by their vast natural and human resources.

    We knew that, despite serious social and political hurdles, they would start to grow by leaps and bounds.

    And we picked the one that had the highest level of new investment pouring into the economy — from the government, from domestic enterprises and from foreign investors: China.

    Sure enough, China took off. So did India and Russia. But Brazil, despite major fiscal improvements, lagged behind the other three.

    Now, I believe that’s about to change.

    Hard to Imagine Brazil Growing Like China?

    Then just look back to recent history: In the 1970s, Brazil was expanding at the China-like clip of about 9 percent. Each year, Brazil was boosting exports by approximately 20 percent. And within less than a decade, thousands of early investors became multi-millionaires.

    But the party came to a premature end for one simple reason: Inflation.

    The primary difference today: Brazil’s inflation monster has been tamed ...

    Twelve years ago, Brazil stopped rampant inflation in its tracks by introducing a new currency, the real.

    Ten years ago, it passed a law preventing federal and local governments from spending beyond their means.

    And starting four years ago, Brazil’s President, Luiz In?cio Lula da Silva (“Lula”), transformed the country from one of the world’s most fiscally shaky nations into a model for fiscal responsibility.

    Lula was born in a dirt-poor family in one of the most godforsaken regions on Earth — the parched and semi-feudal northeast of Brazil. With his mother, sisters and brothers, he fled to the industrial state of S?o Paulo on the back of a truck. And five decades later, he was swept into the presidency with a landslide victory.

    In his first term, which just ended ...

    He reduced consumer price inflation from 12.5% in 2002 to under 3% in 2006.

    He paid off every penny owed to the IMF.

    He slashed Brazil’s total domestic debt load.

    He boosted the value of the real from $0.28 to $0.47.

    And he transformed Brazil’s trade balance, formerly a deficit, into a $46 billion yearly trade surplus.

    The market’s response:

    • When Lula first took office four years ago, Brazil’s finances were so shaky and foreign creditors so frightened, Brazilian businesses and governments had to pay through the nose to borrow money — a whopping twenty-four percentage points in interest above U.S. Treasury rates.

    Today, thanks largely to Lula’s conservative fiscal policies, Brazil’s finances are so sturdy and foreign creditors so encouraged, Brazilian borrowers are being charged less than two percentage points above U.S. Treasury rates.

    • When Lula came to power, the S?o Paulo stock market was plunging. But now, it has been booming. Brazil’s Bovespa Index rose 15% in 2004, 30% in 2005, 35% in 2006. And over the past five years, the most widely traded Brazil ETF (EWZ) has surged from $13.35 per share to $45.77 at Friday’s close, a rise of 243%.

    But from everything I can see, this is just the beginning.

    Next: The Take-Off Phase

    I have deep roots in Brazil.

    My first trip to Brazil was in 1953, when I was six years old. I attended primary school in the central state of Goi?s, where the capital city of Bras?lia would later be built. I attended high school in the southern state of S?o Paulo, the industrial powerhouse of Brazil. And I married Elisabeth, whose family owns a sugar plantation in S?o Paulo.

    I’ve lost count of how many times I’ve returned to Brazil over the years. But

    Search Engine Algorithm Quandaries
    Before you make drastic changes to your website after a rocky search engine update, take time to study your web server logs, changes in traffic to your site, and your ranking in the search engines.Making Changes Before AnalysisMaking rash decisions when you are hearing one thing then another from forum postings and articles is not the best choice to make. Much of the talk about fluctuations in the search engine rankings is just that--talk. Cold hard facts come from established tests of what is going on and why. Don't jump ship before examining what is going on with your website first. Panic will lead you nowhere.Let's talk about basic search engine fundamentals you need to know.Search Engine Rankings FluctuateFirst, you need to know that search engine rankings fluctuate; that is just the way it is. Google is a prime example of ranking changes happening throughout the day. The best way to find out how you are faring is to study the traffic coming to your site over time. Nope, not just a day or two, try a week or two at least to see if your rankings return. A search engine update may last a week before finishing and the rankings settle. Most importantly, are you receiving traffic at your website? Are you still making sales? Okay then, something is working. Don't jump on the "change everything" bandwagon. Pay attention to what is true in regard to your website.No One Knows Algorithms Like The Search EnginesThe truth is much of the talk about organic (natural) search engine marketing
    >Then just look back to recent history: In the 1970s, Brazil was expanding at the China-like clip of about 9 percent. Each year, Brazil was boosting exports by approximately 20 percent. And within less than a decade, thousands of early investors became multi-millionaires.

    But the party came to a premature end for one simple reason: Inflation.

    The primary difference today: Brazil’s inflation monster has been tamed ...

    Twelve years ago, Brazil stopped rampant inflation in its tracks by introducing a new currency, the real.

    Ten years ago, it passed a law preventing federal and local governments from spending beyond their means.

    And starting four years ago, Brazil’s President, Luiz In?cio Lula da Silva (“Lula”), transformed the country from one of the world’s most fiscally shaky nations into a model for fiscal responsibility.

    Lula was born in a dirt-poor family in one of the most godforsaken regions on Earth — the parched and semi-feudal northeast of Brazil. With his mother, sisters and brothers, he fled to the industrial state of S?o Paulo on the back of a truck. And five decades later, he was swept into the presidency with a landslide victory.

    In his first term, which just ended ...

    He reduced consumer price inflation from 12.5% in 2002 to under 3% in 2006.

    He paid off every penny owed to the IMF.

    He slashed Brazil’s total domestic debt load.

    He boosted the value of the real from $0.28 to $0.47.

    And he transformed Brazil’s trade balance, formerly a deficit, into a $46 billion yearly trade surplus.

    The market’s response:

    • When Lula first took office four years ago, Brazil’s finances were so shaky and foreign creditors so frightened, Brazilian businesses and governments had to pay through the nose to borrow money — a whopping twenty-four percentage points in interest above U.S. Treasury rates.

    Today, thanks largely to Lula’s conservative fiscal policies, Brazil’s finances are so sturdy and foreign creditors so encouraged, Brazilian borrowers are being charged less than two percentage points above U.S. Treasury rates.

    • When Lula came to power, the S?o Paulo stock market was plunging. But now, it has been booming. Brazil’s Bovespa Index rose 15% in 2004, 30% in 2005, 35% in 2006. And over the past five years, the most widely traded Brazil ETF (EWZ) has surged from $13.35 per share to $45.77 at Friday’s close, a rise of 243%.

    But from everything I can see, this is just the beginning.

    Next: The Take-Off Phase

    I have deep roots in Brazil.

    My first trip to Brazil was in 1953, when I was six years old. I attended primary school in the central state of Goi?s, where the capital city of Bras?lia would later be built. I attended high school in the southern state of S?o Paulo, the industrial powerhouse of Brazil. And I married Elisabeth, whose family owns a sugar plantation in S?o Paulo.

    I’ve lost count of how many times I’ve returned to Brazil over the years. But

    Guaranteed: How To Get 100,000 Visitors Monthly Within Your First 12 Months - 3
    Doing Your Keyword Research (The first step towards getting found)What is keyword research? (I know you know. However, there are a few new friends here. Let's carry them along). It is the process that enables you to get critical information about what searchers are looking for, how they are looking for them and in what numbers they are looking for them.It is also the process that enables you to know who is supplying what they are looking for, how much competition exists among those supplying what they are looking for and how profitable it will be for you to start supplying what they are looking for in a given niche.You can guess which keywords searchers use at search engines. But unless you have psychic powers, you're most certain to guess wrong. The keyword research process removes the guesswork and hands you the hard evidence.What you do with the information you gather is entirely up to you. Keyword research just gives you what you need to make informed decisions as far as your choice of a niche is concerned.I will not attempt to explain the manual process. I have done it, but believe me, it isn't worth the time spent. I now use tools that automate the entire process. You simply get your results in minutes and not in weeks and months like I used to.So I recommend you start out by first choosing areas of interest and then typing in your top three themes in turns to see which has the most potential.
    his mother, sisters and brothers, he fled to the industrial state of S?o Paulo on the back of a truck. And five decades later, he was swept into the presidency with a landslide victory.

    In his first term, which just ended ...

    He reduced consumer price inflation from 12.5% in 2002 to under 3% in 2006.

    He paid off every penny owed to the IMF.

    He slashed Brazil’s total domestic debt load.

    He boosted the value of the real from $0.28 to $0.47.

    And he transformed Brazil’s trade balance, formerly a deficit, into a $46 billion yearly trade surplus.

    The market’s response:

    • When Lula first took office four years ago, Brazil’s finances were so shaky and foreign creditors so frightened, Brazilian businesses and governments had to pay through the nose to borrow money — a whopping twenty-four percentage points in interest above U.S. Treasury rates.

    Today, thanks largely to Lula’s conservative fiscal policies, Brazil’s finances are so sturdy and foreign creditors so encouraged, Brazilian borrowers are being charged less than two percentage points above U.S. Treasury rates.

    • When Lula came to power, the S?o Paulo stock market was plunging. But now, it has been booming. Brazil’s Bovespa Index rose 15% in 2004, 30% in 2005, 35% in 2006. And over the past five years, the most widely traded Brazil ETF (EWZ) has surged from $13.35 per share to $45.77 at Friday’s close, a rise of 243%.

    But from everything I can see, this is just the beginning.

    Next: The Take-Off Phase

    I have deep roots in Brazil.

    My first trip to Brazil was in 1953, when I was six years old. I attended primary school in the central state of Goi?s, where the capital city of Bras?lia would later be built. I attended high school in the southern state of S?o Paulo, the industrial powerhouse of Brazil. And I married Elisabeth, whose family owns a sugar plantation in S?o Paulo.

    I’ve lost count of how many times I’ve returned to Brazil over the years. But

    Applicant Testing Services
    Checking and verifying the background of an applicant is an important procedure for employers who have to make a hiring decision. Naturally, employers should be concerned about hiring only the best employers by determining whether an applicant has a criminal history or anything that can prove to be harmful to the company. Through background checks and applicant testing, an employer can verify whether applicants have given correct and accurate information about themselves when they apply.Applicant testing services are now readily available for employers who want to make a thorough background check of their employees. These background checks are very crucial especially for professions that involve interaction with children, the elderly or the disabled. Criminal background checks are also used when hiring applicants to education and law enforcement professions.Applicant testing services can range from simple identity checks to extensive screening processes that will verify all sorts of important information about an applicant. Most of the information is accessible and easy-to-obtain, because they are found on public records. More extensive background checks are costly and will take a longer time to accomplish, since more detailed information will need to be checked and verified. Meanwhile, employers must inform applicants and obtain their consent in writing before performing background checks.Applicant testing services may also include various tests and procedures that will help the employer sort out applicants and eventually choos
    reditors so encouraged, Brazilian borrowers are being charged less than two percentage points above U.S. Treasury rates.

    • When Lula came to power, the S?o Paulo stock market was plunging. But now, it has been booming. Brazil’s Bovespa Index rose 15% in 2004, 30% in 2005, 35% in 2006. And over the past five years, the most widely traded Brazil ETF (EWZ) has surged from $13.35 per share to $45.77 at Friday’s close, a rise of 243%.

    But from everything I can see, this is just the beginning.

    Next: The Take-Off Phase

    I have deep roots in Brazil.

    My first trip to Brazil was in 1953, when I was six years old. I attended primary school in the central state of Goi?s, where the capital city of Bras?lia would later be built. I attended high school in the southern state of S?o Paulo, the industrial powerhouse of Brazil. And I married Elisabeth, whose family owns a sugar plantation in S?o Paulo.

    I’ve lost count of how many times I’ve returned to Brazil over the years. But I’ve been going almost every year since I was 20. So that’s easly over 30 trips.

    I know the country well. I am in close touch with its strengths and fully aware of its weaknesses. And I can tell you flatly: But Brazil is about to take off.

    Not someday in the future! Not if and when this or that problem is resolved! This year!

    The clincher: Lula’s second term in office, which began this month, helping to kick off a whole new series of economic reforms.

    Until now, for example, Brazilian entrepreneurs had to plow through endless amounts of red tape to start a new business and then pay at least eight different taxes to operate one.

    But starting this year, they will enjoy vastly simplified rules for incorporation ... just one, lower tax instead of eight ... plus double the supply of credit.

    Also starting this year, investment in Brazil is likely to accelerate. Already, new projects approved by the national development bank have surged 36%. Ford and GM have committed billions to launch new auto models in Brazil. And most significant of all ...

    Investments in new Brazilian projects will reach 25% of GDP this year, similar to the levels that have prevailed in China and India!

    This investment explosion is key. Without it, China and India would not be where they are today. With it, Brazil is, right at this very moment, revving up for an economic take-off that could rival China’s and India’s.

    It won’t happen overnight. Even Lula’s forecast of 5% GDP growth in 2007 is being questioned by some analysts. But with surging investment, Brazil’s economy has the potential to steadily accelerate to China-like growth levels by the end of the decade.

    Your Next Steps

    You can either wait for Brazil to take off ... and pay much higher prices for Brazil-based investments.

    Or you can act now ... and pick up Brazilian companies that are selling for lower price-earnings ratios than the equivalent companies in other emerging markets.

    Brazil is best known for its production of agricultural commodities — first coffee ... then sugar ... then soybeans ... and, most recently, ethanol. (For details, see my free report “Ethanol Explosion! How to Profit.”)

    But Brazil is also among the leading exporters of aircraft ... mineral ores ... metals and steel.

    Brazil makes more automobiles than the U.K., Italy, Mexico or India ... and it is the world’s largest maker of cars with flex engines (that can run on either gasoline or ethanol).

    No investment is without risks, and Brazil certainly comes with its fair share. But consider some of Brazil’s leading companies traded on U.S. exchanges:

    Embraer (ERJ) is a $7 billion company which has steadily risen to the #3 spot among the world’s largest aircraft manufacturers — ahead of Canada’s Bombardier and surpassed only by Boeing and Airbus.

    The company is especially strong in the fast-growing market for regional aircraft — like the 50-passenger twin-jet ERJ 345 and the 37-passenger ERJ 135.

    And it makes military aircraft for transport, training and light attack — sold not only to the Brazilian Air Force but also to 16 countries in Europe and Latin America, including the United Kingdom, France, Greece, and Mexico.

    Since January 2002, while the Dow Jones Industrials has risen by 24.7% through last Friday’s close, Embraer is up 102%, rising four times faster than the Dow.

    Petrobr?s (PBR) has done even better, rising twelve times faster than the Dow in the past five years.

    The company has achieved Brazil’s long-yearned-for self-reliance in oil and is leading the country’s drive to expanding ethanol exports.

    It supplies oil and natural gas to refineries in Brazil and sells surplus production in foreign markets. It refines, transports, exports oil ... buys crude oil and oil derivatives ... owns petrochemical companies and fertilizer plants ... plus invests in natural gas transportation and distribution, as well as electric companies.

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