Branding on a Budget
Small Dogs Press is a new publishing house. In addition to selling their first title, "She's the Girl," Small Dogs wants to create awareness of their brand. Here's what publisher Susan Sabo has to say about some creative (and inexpensive) ways to do so:nt. That is just the nature of technical analysis. Sometimes the obvious or logical trade is not always the profitable trade. Sometimes the market is transparent, and sometimes its true nature is completely hidden. And of course you are going to occasionally be wrong, so get used to that. Even your tested and proven trading system will noHave you ever see a good trade, your indicators say to get in, and you just cannot ‘pull the trigger’ for some reason?

The trade signal has been given, your trading system have been determined, and all that is left to do is make the phone call to your broker, or hit 'enter' button on your computer keyboard. But at this point, all the doubt and second-guessing comes to a head, and the trade never gets placed. Sound familiar? It is probably the most common heartache faced by many traders, and is only compounded when it turns out to be a great trade. That a tough issue and there is really no magical answer to get past it.

Firstly, your system has found a trading opportunity that fits your criteria. The next step is to actually place the trade. As all of you know, this is much easier said than done. Suddenly you become very good at second guessing, and you find a few dozen reasons not to enter the trade after all. Here are some of the things you might have said to yourself: “My main signal says one thing, but all the other indicators say something else” or “What if I am wrong?” These are tough things to deal with. Uncertainty and regret are powerful emotions that can weaken even the best of traders. There are some things you have to remember if you get to this point: First of all, at no point in time will all signals be in agreement. That is just the nature of technical analysis. Sometimes the obvious or logical trade is not always the profitable trade. Sometimes the market is transparent, and sometimes its true nature is completely hidden. And of course you are going to occasionally be wrong, so get used to that. Even your tested and proven trading system will no

e doubt and second-guessing comes to a head, and the trade never gets placed. Sound familiar? It is probably the most common heartache faced by many traders, and is only compounded when it turns out to be a great trade. That a tough issue and there is really no magical answer to get past it.

Firstly, your system has found a trading opportunity that fits your criteria. The next step is to actually place the trade. As all of you know, this is much easier said than done. Suddenly you become very good at second guessing, and you find a few dozen reasons not to enter the trade after all. Here are some of the things you might have said to yourself: “My main signal says one thing, but all the other indicators say something else” or “What if I am wrong?” These are tough things to deal with. Uncertainty and regret are powerful emotions that can weaken even the best of traders. There are some things you have to remember if you get to this point: First of all, at no point in time will all signals be in agreement. That is just the nature of technical analysis. Sometimes the obvious or logical trade is not always the profitable trade. Sometimes the market is transparent, and sometimes its true nature is completely hidden. And of course you are going to occasionally be wrong, so get used to that. Even your tested and proven trading system will no

opportunity that fits your criteria. The next step is to actually place the trade. As all of you know, this is much easier said than done. Suddenly you become very good at second guessing, and you find a few dozen reasons not to enter the trade after all. Here are some of the things you might have said to yourself: “My main signal says one thing, but all the other indicators say something else” or “What if I am wrong?” These are tough things to deal with. Uncertainty and regret are powerful emotions that can weaken even the best of traders. There are some things you have to remember if you get to this point: First of all, at no point in time will all signals be in agreement. That is just the nature of technical analysis. Sometimes the obvious or logical trade is not always the profitable trade. Sometimes the market is transparent, and sometimes its true nature is completely hidden. And of course you are going to occasionally be wrong, so get used to that. Even your tested and proven trading system will noe thing, but all the other indicators say something else” or “What if I am wrong?” These are tough things to deal with. Uncertainty and regret are powerful emotions that can weaken even the best of traders. There are some things you have to remember if you get to this point: First of all, at no point in time will all signals be in agreement. That is just the nature of technical analysis. Sometimes the obvious or logical trade is not always the profitable trade. Sometimes the market is transparent, and sometimes its true nature is completely hidden. And of course you are going to occasionally be wrong, so get used to that. Even your tested and proven trading system will nont. That is just the nature of technical analysis. Sometimes the obvious or logical trade is not always the profitable trade. Sometimes the market is transparent, and sometimes its true nature is completely hidden. And of course you are going to occasionally be wrong, so get used to that. Even your tested and proven trading system will not be perfectly accurate. As for the consequences of being wrong, that is what stops are for.

So when in doubt, perhaps the best thing to do is to review your strategy on stops. If you can be reassured that even if the trade goes bad you will lose a minimal amount of money, it should help get that confidence to go ahead and make the trade.