Will You Add? - Real Estate

Risky Business: You May Not be as Daring as You Think
I thought I was through with exams when I finished college. Then my financial adviser (a.k.a. stockbroker) had me take a test to measure my tolerance for risk. He said, there were no right or wrong answers, but I knew better.Once I had taken a personality test when I was in career transition (a.k.a. unemployed). My counselor had said the same thing, “There is no right or…,” but when he told me my score he noted it was on the edge of the bell curve — the wrong edge. My need for acceptance by others was high; so high that I could not confront a taxi driver who gave me zero change from a $10 bill, on a $4.50 fare.I was very leery of taking this “risk-tolerance profile.” As I expected the questions showed that I was a total “wuss.” (In Pittsburgh, if you’re 15 and a guy it means you always cover your ears in winter).A typical question; if your portfolio dropped 21.8 percent in one year, would you:a. Sell all your equities?b. Sell 1/3 of

have a pre-qualifying letter with you? If they’re working with a bank that is not local, could they get one faxed to you? Explain that if you do find something you stand a better chance of getting a price reduction if they are set for financing.
4. How quick a close would you like?
5. Are there any contingencies—do you have to sell your home or?

Increase Your Sales 300% with Public Relations
Many small business owners with whom I talk simply don’t see the need for public relations – much less the need to hire an agency to represent them. I often hear small business owners say "I don’t need you, I write my own press releases!" That’s great, but if you consider "public relations" to just be writing a press release then you are probably missing 90% of the value.The fact is, almost any small business can receive a positive return on investment if they manage their expectations and budget accordingly. Unlike advertising, you can’t dictate where, when, what and how often your message will be delivered. Public Relations is many things, but it is NOT "Free Ads." Instead, one should view it as the ultimate “word of mouth.” Instead of one happy customer telling 10 of her friends, today's Internet media can reach MILLIONS of people in a single day!This is a great thing if you have confidence in your brand and patience with reporters who may have never

10. Qualifying buyers and getting to their motivation

This is a broad issue, but I’m going to give you some tips and ideas in qualifying buyers. First off if you are dealing with a buyer(s) and you will showing them homes that day, whenever possible have them come into the office at least an hour to a half hour earlier. If it is a walk-in, you’ll have to deal with it as it comes

At all times remember that:
1.At first they may seem defensive-they may expect you to really be pushy.
2.This may be their first home and they’re really nervous.
3.They may be very experienced and may even have a chip on their shoulder—these situations are hard.
4. You only have a few minutes to establish yourself as the person they want to use and will feel comfortable handling what could be possibly the biggest purchase in their life.

Meeting the Customer
At all times remember to”
1.Have props, either a map of the area or listing sheets and always have something to write down things as you go. This shows that you are serious about business and in turn take them seriously.
2.Greet them with a firm handshake and be enthusiastic!
3. Have them sit down and then offer something to be comfortable (water-coffee).
4. Hand them your business card
5. If there are two people always talk to both of them and make fairly constant eye contact. Don’t zero in on only one person. Sometimes the real decision maker is the one not doing the talking.
6.Ask them general, non Real Estate questions at first (develop rapport or trust) Examples could be-Where are you from originally? Are you looking to move here full time or is this a job transfer. At this point virtually ask any question to get them talking about themselves. If they talk about a locale or subject that you have knowledge of, let them know you’re familiar, but don’t expound too long. Let them do the talking at first.
7.After you feel they are comfortable and you have gained their trust, then go into Real Estate.
8.If by now, they have not warmed up to you, then here is where your product knowledge will really come into play.

You must maintain control
At this point, the clock is ticking and you have a very short while to establish yourself as an expert and a professional at what you do. If all else fails being a serious businessperson will always be appreciated. You must maintain control of the situation. You do in fact have more knowledge of the homes and values in the area than they do, regardless of whether they’ve bought 10 homes or more. What counts now is that while you have this narrow window of opportunity, you have to establish your value. In short you do have something to offer them and that is your expertise. That’s really why you earn your money. Remember they are going to be your employer. In effect they are hiring you to find them the right home and/or situation.

At this point little things can really count. Sometimes just knowing a small thing can convince them that you really do know your stuff. You see why I emphasize product knowledge. Haven’t you ever asked a REALTOR what the taxes where or how big the lot was and they didn’t know. This cannot be you-you have to know it inside and out.

So, lets assume that we have gained their trust. In effect, they have qualified you, now what?

We need to find out if they are qualified.
Sample questions to ask could be:
1.Is your price range really firm?
2. Are you working with a bank?
3. If so, do you have a pre-qualifying letter with you? If they’re working with a bank that is not local, could they get one faxed to you? Explain that if you do find something you stand a better chance of getting a price reduction if they are set for financing.
4. How quick a close would you like?
5. Are there any contingencies—do you have to sell your home or?

How to Cut Legal Costs for Your Business
Obtaining legal assistance for your company can be a very costly proposition, especially for cash-strapped small businesses that are hard pressed to come up with the money to pay a lawyer.If this is your situation, it’s a good idea to let your lawyer know right off the bat, and ask him for advice on how to handle your legal issues for the lowest possible cost.For routine clerical work such as drafting contract and writing simple letters, it is often best to have a junior associate or paralegal handle your case, rather than a senior lawyer. You might also want to try revising simple documents yourself (depending on your level of experience), rather than making repeat visits to your lawyer’s office.If your business requires representation in court, you might want to try and negotiate a contingency fee, usually a percentage of gains (i.e. from a lawsuit), which would be paid upon successful completion of your case. This type of deal isn’t always pos

ll times remember to”
1.Have props, either a map of the area or listing sheets and always have something to write down things as you go. This shows that you are serious about business and in turn take them seriously.
2.Greet them with a firm handshake and be enthusiastic!
3. Have them sit down and then offer something to be comfortable (water-coffee).
4. Hand them your business card
5. If there are two people always talk to both of them and make fairly constant eye contact. Don’t zero in on only one person. Sometimes the real decision maker is the one not doing the talking.
6.Ask them general, non Real Estate questions at first (develop rapport or trust) Examples could be-Where are you from originally? Are you looking to move here full time or is this a job transfer. At this point virtually ask any question to get them talking about themselves. If they talk about a locale or subject that you have knowledge of, let them know you’re familiar, but don’t expound too long. Let them do the talking at first.
7.After you feel they are comfortable and you have gained their trust, then go into Real Estate.
8.If by now, they have not warmed up to you, then here is where your product knowledge will really come into play.

So, lets assume that we have gained their trust. In effect, they have qualified you, now what?

Forget The Hype!
So you`re new to the internet, and want to learn everything you can about internet marketing. Or at least the essential basics, and you want a place to go to find the answers to all of your questions?I hate to tell you this, and I`m really sorry, but as far as I know, there IS no one-stop source to learning the essential marketing skills, apart from school maybe, but I will TRY to answer some questions you may have from my own experience:Let`s see, I started out with absolutely NO computer knowledge at all. Went to chatrooms, talked with people, got me some contacts, then one day I got a junkmail full of hype (that I believed...hehehe) and promptly started joining affiliate programs. I joined this one, that one and the other one, all full of promises that I`d be mega-rich within a few months. Being a newbie, I swallowed it all. Hook, line and sinker. None of it ever panned out right though.I lost some money, not huge amounts, but more than I`d

ey talk about a locale or subject that you have knowledge of, let them know you’re familiar, but don’t expound too long. Let them do the talking at first.
7.After you feel they are comfortable and you have gained their trust, then go into Real Estate.
8.If by now, they have not warmed up to you, then here is where your product knowledge will really come into play.

So, lets assume that we have gained their trust. In effect, they have qualified you, now what?

Poor Performance - Your Options For Dealing With It Effectively
Poor performance is an issue that faces any manager from time to time. You can deal with it in several ways:• Put up with it (not to be recommended)• Re-brief or train to allow performance to improve.• Re-assign the person to another task that they can do.• Terminate employment.These options are linked. For example, you should only fire an under-performer having first explored the options of training or re-assignment. If having taken up these options there is no improvement, then more drastic action may be necessary and justified.Do not put off taking action because you worry about the reaction of others. Provided action is justified it will almost certainly be approved.Most team members hate passengers and are conscious that they and their colleagues have to make up the difference.A Major Principle,:There is one maxim that, while it may initially seem somewhat obtuse, should be a guiding p

have to establish your value. In short you do have something to offer them and that is your expertise. That’s really why you earn your money. Remember they are going to be your employer. In effect they are hiring you to find them the right home and/or situation.

So, lets assume that we have gained their trust. In effect, they have qualified you, now what?

3 Vital Steps To Becoming A Successful Affiliate Marketer
You need to ask yourself and consider what steps are needed to become a successful Affiliate Marketer?What ingredients are involved in becoming an affiliate marketing success story?Is there such a thing as a short cut to Affiliate Marketing success?Undoubtedly, everyone who has dabbled or considered this business have asked themselves these or similar questions. Everyone wants success, the large pay days, and the status of super affiliate, unfortunately only a small percentage ever fulfil this dream.Affiliate marketing is often touted as one of the easiest and most effective ways to earn money on-line, but not unlike everything else on the internet this is not as easy as it sounds.To achieve success you are required to plan each phase of your campaign, and take the necessary steps to action and execute your plan in such away as to maximise it's earnings potential.Affiliate marketing is no different than any o

They need to sell their home first, now what?
1.Tell them that this is possible but not desirable because the listing agent will typically want to continue to market the home and if another buyer comes in that can close quicker, they (your buyers) will be generally given 48 to 72 hours to remove the contingency.
2.Ask them if they have spoken to their bank about an equity or bridge loan(your Broker will explain this but you need to know)
3.Ask them if their home is currently listed? If so, get the name and phone number of the listing agent
4.Ask them their opinion on how quick they think their home will sell.
5. Explain that there has to be a firm close date on the contract-generally 90 days is the outside, but you can see what the listing agent feels about this. Always write it up with everything your buyer wants as the sellers will either accept it or want it modified.

If they absolutely have to write it that the sale is contingent on their home closing, and the listing broker wants a kick out clause, then I suggest you write the contingency. Write it that the sale is contingent on their home closing and that you will furnish proof that their home is listed within 48 hours. Then state that in the event another buyer comes into the picture your buyers will have 72 hours to remove the contingency. A note here: your Broker may want you to write it entirely different-always go by their guidelines. This is just a suggestion on how to do it. Also before presenting the offer if possible contact their listing agent and get their feelings on how quick their home will sell. Is it overpriced, etc? Whenever you present any offer, you want to have as much going for your side as possible. Obviously an all cash, quick close no contingencies offer is generally the best. Remember we talked before about negotiating. You need to sell the listing agent on your customer and the deal, so he/she will present it to the seller enthusiastically! This is a very, very import point.

11. Learn to say no and get yourself off the hook
All right let’s say that we have their confidence and things are going well, but in your qualification they say they are just looking and really are not sure or if they make a decision it may not be for another year. At this point please never ever write them off. This could be a ploy to protect them selves from a hard close or it could be true. At any rate, your job now is to establish yourself as their salesperson, be it today or a year from now. Stay professional, but also be aware that you can’t afford to go off on wild goose chases.

One of the things I do, is to give them MLS sheets of property marked on a map and tell them to drive by and look at these homes. That way they will get to know the neighborhoods plus they can do it at their leisure. There are lots of customers that will actually prefer this approach. I then tell them if they see anything they like to call me back with the MLS numbers and if they are serious you can arrange for a showing. Now if, they clearly adamantly tell you they are not going to buy anything now—please don’t waste other agent’s time setting up showings. They will hate you for it.

If you must show them something, show them homes on a lockbox or your own listings.(ones where the other agent does not have to be present) Always remember that you are going to be working with these other agents for along time and the best thing you can do is to have a good reputation with them.

PS-If you don't want to just be a tour guide-you must qualify. The best salespeople are good at it.

I have recently designed a website that provides a customer in-depth information which will save you time when they do showup. The subjects covered are what buyers want to know. se the site at http://www.flarren.com.

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Performance metrics need to be tracked diligently. Setting up a profit and loss type statement is an excellent way to track your performance metrics.

The only way to develop a sound holistic understanding is to create a framework.

A lesser known way to test a forex trading system is to run it with stocks and shares data, especially from individual stocks. What is the general guideline to test a forex trading strategy in this way? How do we know whether the forex trading strategy is robust or otherwise? This article will discuss the general guidelines and tests.

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Will You Add? - ReaL Estate Basics part 2

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