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Will You Add? - Leverage Customer Capital First
With the recent drop in gas prices, should online retailers expect a cheery holiday sales forecast? According to the National Federation of Retailers (NRF) one-fifth of all retail sales in the United States occur during the holiday season. With the critical holiday shopping season upon us, many companies are gearing up for a busy and eventful holiday season.Although they expect holiday sales to be "subdued" this holiday season, the NRF still expects a gain of 5 percent to $457.4 billion, which is short of last years 6.1 percent increase. But, online holiday sales will
Are you an over-50, unemployed executive or manager? Been looking for a new job or career for a long time? Frustrated? Think it’s hopeless?Finding a new job or career, at any age, is NOT hopeless. But it does demand knowledge, exposure to employment possibilities, and a positive attitude, especially as we grow older. It means that “Yes!,” not “No,” must be the operative word, the word that propels us toward what we really want to do (even when we’re not quite sure what that is).The Challenge of FearPerhaps the greatest obstacl
Customer capital is the value you create for your company and your idea by getting real customers to buy your product or service. Let’s take a look at why customer capital is so im
I get asked these questions over and over: "Should I send separate thank-you notes to everyone who interviewed me? Can I just send one thank-you note to the hiring manager and ask him/her to thank others involved in the process?"The answers are yes and no, respectively.Send a separate thank-you note to everyone who interviewed you, whether it was an informal pre-interview phone call, an interview lunch meeting, or the final formal interview after a lengthy process.Don't be stingy with your thank yous!It's an easy thing to do, it will only take a few
Customer capital is the value you create for your company and your idea by getting real customers to buy your product or service. Let’s take a look at why customer capital is so i
If you have taken a college course in accounting then you may well be considering a career in that specific field. When you weigh up your options, you should take into consideration that everyone needs an accountant at some stage and so the demand for your services will often outweigh the supply! There are various ways to break into the accounting business, one of which is a good temping agency. There is much to be said for looking for a temporary accounting job and if you read on you will realise why!Most jobs are actually now offered on a temporary basis and a tempora
Customer capital is the value you create for your company and your idea by getting real customers to buy your product or service. Let’s take a look at why customer capital is so i
It’s no secret that the economy continues to hum along and is growing at a very nice pace. Barring any catastrophe in the Middle East or any oil shock, we expect this to continue for the next few years at least. What does this mean for companies that are trying to grow their businesses? It means it’s a tough sell out there to get top sales and marketing employees to make a job change. Why? All of the good talent is already working elsewhere, and making great money!If your company is constrained in its ability to grow its revenue because of a deficit in its employee
Customer capital is the value you create for your company and your idea by getting real customers to buy your product or service. Let’s take a look at why customer capital is so i
An advertising company is a potentially very successful and enjoyable business, but only if done correctly. Advertising promotion is older than most people think, and here is a brief history of advertising companies.There are four very influential inventions that have shaped the media and thus the advertising industry - the printing press, radio, television and the Internet. The printing press made the wide dissemination of information with words on paper possible, mainly advertisements in newspapers and magazines. Selling material had to be created and advertising agen
Paying customers validate business models
Even the most cynical investor will agree that a paying customer is the most powerful way to validate a business model. Anyone can debate whether or not your business will make money when it’s still a bunch of wild ideas on a piece of paper, but few people can contest a steady stream of paying customers. Finding a handful of paying customers early on will provide a firm foundation for the fut
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