Buying A Home - New vs Resale
When buying a home the largest decision that you will have to make is the choice of whether to buy a new home or a resale home. There are specific concerns that relate to both options so a smart buyer should take the time to consider the pros and cons of each.New Construction Homes - Well, new construction homes definitely have the "shiny & new" factor in the

The Face of Your Business, Part I
When we initially started our businesses, we had to decide how we were going to market ourselves. Kind of an obvious statement - every business has to do that. But, we had an added challenge. We were new to the area. So, our goal was to get to know as many people as possible.We did that by becoming "promiscuous networkers". We attended and joined any and ever

Are Luxury Homes Just a Dream?
There are nice homes, and there are luxury homes. I guess everyone's idea of a luxury home is different, but for me, it's size and age which define the 'luxury' in a house. There really are some beautiful new homes around these days designed by some very clever architects, but I personally love the character which comes with an old and well maintained building.elf knowledge can derail any expert’s plans without valuable input from a writing professional. I must state that the original ideas he had for his site changed dramatically once he began to talk with me. How so? I shaped his expectations by including realistic ideas as well probable outcomes. Any seasoned content writer should be able to do this for his clients. Do you?

First Problem: Your client may want you to write 50 articles on a variety of subjects.

Questions to ask include:

Do each of these articles fit into the theme of your site? If not, why are they part of the picture?

How long shall each article generally be? Anything above 500 words will usually mean extensive scrolling for your visitors or a link to a second page to continue. Short, pithy articles succeed the most online. Scholarly reports do not. Know your targeted audience.

My Solution: I trimmed the length of each of his articles down to 350 to 450 words. Any topics not related to personal finance were thrown out.

Second Problem: Your client wants you to source all of your information, that is, include extensive quotes from other sites and periodicals.

My Solution: Again, this is the internet we are writing for, not some literary journal. Articles written will contain only our own words, however if a quote is mentioned credit will be given by way of a link to another web si

ents. Do you?

First Problem: Your client may want you to write 50 articles on a variety of subjects.

Questions to ask include:

Do each of these articles fit into the theme of your site? If not, why are they part of the picture?

How long shall each article generally be? Anything above 500 words will usually mean extensive scrolling for your visitors or a link to a second page to continue. Short, pithy articles succeed the most online. Scholarly reports do not. Know your targeted audience.

My Solution: I trimmed the length of each of his articles down to 350 to 450 words. Any topics not related to personal finance were thrown out.

Second Problem: Your client wants you to source all of your information, that is, include extensive quotes from other sites and periodicals.

My Solution: Again, this is the internet we are writing for, not some literary journal. Articles written will contain only our own words, however if a quote is mentioned credit will be given by way of a link to another web si

scrolling for your visitors or a link to a second page to continue. Short, pithy articles succeed the most online. Scholarly reports do not. Know your targeted audience.

My Solution: I trimmed the length of each of his articles down to 350 to 450 words. Any topics not related to personal finance were thrown out.

Second Problem: Your client wants you to source all of your information, that is, include extensive quotes from other sites and periodicals.

My Solution: Again, this is the internet we are writing for, not some literary journal. Articles written will contain only our own words, however if a quote is mentioned credit will be given by way of a link to another web si

r client wants you to source all of your information, that is, include extensive quotes from other sites and periodicals.

My Solution: Again, this is the internet we are writing for, not some literary journal. Articles written will contain only our own words, however if a quote is mentioned credit will be given by way of a link to another web site, otherwise the quote will be left out altogether.

Third Problem: Unrelated photography will be included and "matched" to various articles.

My Solution: Since I am acting primarily as a ghostwriter, whatever other objects are placed on the site doesn’t concern me. Still, since I want to have a long term business relationship with this individual I tactfully mentioned that certain types of pictures would take away from his site, specifically he could be negatively impacted financially by less than studio quality photographs [when in doubt, hit ‘em where it counts: his wallet, that is].

There were several other minor issues that needed to be addressed and they were handled with ease. The fact that I was honest with the client gave him an opportunity to see that I was looking beyond the original job and looking out for his best interests. A truly professional writer looks at the big picture and isn’t afraid to speak up when necessary. I helped the client make important changes, won the account, and now I am playing a significant part of this man's success.

What could be better than all that?