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Will You Add? - Public Speaking Disasters of 2006
Five Marketing Tips to Double Profits everyone to respond to your questions. Be prepared and plan for anything so as not to be thrown off your professional and respectful game.It’s a startling fact: almost all entrepreneurs aren’t marketing their businesses effectively. Marketing goes much deeper than advertising. It begins with having the proper mindset. These five ideas will send you on the right path to building a solid marketing foundation for your business.1. Start with yourselfAsk yourself this: are you passionate about the product you’re selling? If you’re not, you have a long way to go before you can bring in the masses. But if you are, congratulations! You’re ahead of 90% of small business owners out there. When you’re passionate about your product, you can ignite that same passion into your customers. Who wants to buy a product from a boring company? Probably not a lot of people. To interests your potential customers, you’ll have to interest yourself first.2. Surround yourself with the right peopleOne person can have many great ideas. Yet, working with a dozen other people can give you a thousand more marketing ideas. When you surround yourself with tremendous people who understand how to bring in customers, your marketing efforts will increase exponentially. You will draw out ideas out of one another. You will also build upon ideas.3. Give ValueGive and you LESSON LEARNED #2: Don’t address a crowd as “people” unless there’s no other option (there always is). A crowd is made up of individuals and they prefer to be addressed as such. The word “you” works just fine and “everyone” works alright as well since it technically means “every one person.” But “people” sucks; it’s faceless and condescending unless you can put the cheeriest of cheer behind it. Air, It’s Not Just for Breakfast Anymore One speaker, at the end of his stage time, was looking faint, pale and entirely uncomfortable. His voice got very shaky and he even began to stoop a bit until, at last, he was virtually hanging on the podium he’d set up. I, for one, was actually worried he was going to faint. By the time the speech was over an Dental Insurance - How Dental Insurance Can Be A Value Added Benefit For Employees I do a lot of public speaking, some for free, some for fund-raising, some just because I feel like it. When I’m not speaking myself, sometimes I’ll go and listen to another person speak. It might be a renowned speaker who commands thousands of dollars for an afternoon, or just a local nobody talking about something regional.Dental insurance is a benefit that costs very little to provide to the employee. The employer needs to pay very small amount as premium and in return the employees will enjoy good dental health which translates to fewer off days due to dental problems.Most dental insurance/dental plans provide for preventive dental care so employees can have regular check-ups and go for routine visits to the dentists which will help detect dental problems early. Dental problems can be detected early and preventive treatment is both cheaper and effective.Also, having dental insurance gives employees a sense of security when it comes to dental illness. A family with even two kids can cost a lot of money in dentists visits, routine cleanings and check-up. Even simple dental problems like cavities can cost money that can be a major drain on most families. So a employer provided insurance can mean a lot to them.As I said earlier a little benefit like dental insurance can go a long way in earning employee satisfaction and loyalty. These small things add up and make big difference to employee morale. Don't you want this for your company too?Your company can avail Group dental insurance and get much discounted rates in premiums - an advantage of group power. If your employer Sometimes, when I’m lucky, I’ll go to a lecture for which I have no interest whatsoever and leave feeling all excited about it. In times like that I know the speaker has done his job very effectively, and has given me something to think about and learn from. But that’s the bright side, and if there’s a bright side there must also be one full of pure ineptitude and misfortune. Hence we come to this post. I’m going to tell you about some of the horrors I’ve seen, and in one case committed myself, in the public speaking field over the last year. Now, I can’t say that I’ve ever done a perfect lecture myself, but most of the time I at least don’t commit some hideous public speaking crime. In 2006 I did, and just to show that I’m humble I’ll tell you all about it. Just to be mysterious, I’m not going to tell you which one of these is me, but you can sure guess. I’ll tell you if you’re right. If I only Had a Brain It’s expected that, given a lecture on a fairly technical topic, the speaker would allow the audience at the end to ask questions to get clarification. Well, victim number one, to his credit, did take questions at the end of his lecture. “That’s about it for my lecture,” he says. “Now, are there any questions?” There was one, and it was a good one. His answer? “Uh, I’m not sure. Blah blah blah, fumble fumble. Another question?” Next question came. His answer to this one? “Ha ha, you guys are stumping me today. I’m not really sure about that either. Next…” This continued in this way for a while until both the audience and the speaker had given up in irritation and everything sort of unraveled. It seemed the speaker had perhaps been hired to cover a particular topic and given certain guidelines of research. But in the end it was obvious that outside of the framework of what he personally said, he didn’t have a clue. LESSON LEARNED #1: Know your topic. If you don’t, they’re gonna find out. If you’re offered a job to speak on a topic that’s not within your own province or understanding, either don’t accept it or research the hell out of it until you make it yours. Look at it with fresh eyes, pretend you’re in the audience and predict what questions they might have. LESSON LEARNED #2: Just fulfilling the basic requirements will not make you remarkable, memorable or desirable. Nightmare on Attitude Street I’m sure we’ve all been to a lecture where the speaker said something like: “Can I get a show of hands of anyone who’s ever…,” or “Who here has ever…” It’s pretty common, right? Well, sometimes nobody in the audience raises their hands. It’s sort of a fact of public speaking and is to be expected on occasion. Even me, having been on both sides of the game, I usually just nod instead of raising my hand. Well, this one speaker asks his question. “Who here has ever…” and nobody, not a single person, raised their hand. At this point, instead of just moving on and making his point, the speaker put his hands on his hips, let out an exasperated sigh and with his eyebrows raised condescendingly said, “This is where you raise your hands, people.” Total silence and still not a hand went up. I think I even heard a fly have a heart attack. LESSON LEARNED #1: Don’t expect anyone and/or everyone to respond to your questions. Be prepared and plan for anything so as not to be thrown off your professional and respectful game. LESSON LEARNED #2: Don’t address a crowd as “people” unless there’s no other option (there always is). A crowd is made up of individuals and they prefer to be addressed as such. The word “you” works just fine and “everyone” works alright as well since it technically means “every one person.” But “people” sucks; it’s faceless and condescending unless you can put the cheeriest of cheer behind it. Air, It’s Not Just for Breakfast Anymore One speaker, at the end of his stage time, was looking faint, pale and entirely uncomfortable. His voice got very shaky and he even began to stoop a bit until, at last, he was virtually hanging on the podium he’d set up. I, for one, was actually worried he was going to faint. By the time the speech was over and 4 Can't Miss Ways To Hire Underachievers ne a perfect lecture myself, but most of the time I at least don’t commit some hideous public speaking crime. In 2006 I did, and just to show that I’m humble I’ll tell you all about it. Just to be mysterious, I’m not going to tell you which one of these is me, but you can sure guess. I’ll tell you if you’re right.The research is in. There is no question that the success of your company is inextricably linked to the quantity (depth) and quality (competence) of your people. Yet, very few companies take the time and make the investment in aligning their people strategy with their business strategy. So, sales managers are replaced, new ad campaigns are launched, training programs are begun -- all with very little impact. Why? The answer is quite simple, the underachievers outnumber the high achievers, and the former group is gaining strength.Here are the four most common practices that we see within companies that keep performance down and under achievement flourishing!Practice 1- Hiring F A S TA person leaves and the position will be vacant in two weeks. Panic sets in. There is all this work to do and soon there will be one less person available to do the work! Let’s get someone in right away! Great idea in theory. In practice, however, there is an old saying that usually proves to be true “Hire in haste, repent in leisure.” All too often in my experience as a business owner and in working with many businesses in the past 12 years, fast hires result in more cost and disruption in the long run than taking a little more time up front to actively seek a pool of qua If I only Had a Brain It’s expected that, given a lecture on a fairly technical topic, the speaker would allow the audience at the end to ask questions to get clarification. Well, victim number one, to his credit, did take questions at the end of his lecture. “That’s about it for my lecture,” he says. “Now, are there any questions?” There was one, and it was a good one. His answer? “Uh, I’m not sure. Blah blah blah, fumble fumble. Another question?” Next question came. His answer to this one? “Ha ha, you guys are stumping me today. I’m not really sure about that either. Next…” This continued in this way for a while until both the audience and the speaker had given up in irritation and everything sort of unraveled. It seemed the speaker had perhaps been hired to cover a particular topic and given certain guidelines of research. But in the end it was obvious that outside of the framework of what he personally said, he didn’t have a clue. LESSON LEARNED #1: Know your topic. If you don’t, they’re gonna find out. If you’re offered a job to speak on a topic that’s not within your own province or understanding, either don’t accept it or research the hell out of it until you make it yours. Look at it with fresh eyes, pretend you’re in the audience and predict what questions they might have. LESSON LEARNED #2: Just fulfilling the basic requirements will not make you remarkable, memorable or desirable. Nightmare on Attitude Street I’m sure we’ve all been to a lecture where the speaker said something like: “Can I get a show of hands of anyone who’s ever…,” or “Who here has ever…” It’s pretty common, right? Well, sometimes nobody in the audience raises their hands. It’s sort of a fact of public speaking and is to be expected on occasion. Even me, having been on both sides of the game, I usually just nod instead of raising my hand. Well, this one speaker asks his question. “Who here has ever…” and nobody, not a single person, raised their hand. At this point, instead of just moving on and making his point, the speaker put his hands on his hips, let out an exasperated sigh and with his eyebrows raised condescendingly said, “This is where you raise your hands, people.” Total silence and still not a hand went up. I think I even heard a fly have a heart attack. LESSON LEARNED #1: Don’t expect anyone and/or everyone to respond to your questions. Be prepared and plan for anything so as not to be thrown off your professional and respectful game. LESSON LEARNED #2: Don’t address a crowd as “people” unless there’s no other option (there always is). A crowd is made up of individuals and they prefer to be addressed as such. The word “you” works just fine and “everyone” works alright as well since it technically means “every one person.” But “people” sucks; it’s faceless and condescending unless you can put the cheeriest of cheer behind it. Air, It’s Not Just for Breakfast Anymore One speaker, at the end of his stage time, was looking faint, pale and entirely uncomfortable. His voice got very shaky and he even began to stoop a bit until, at last, he was virtually hanging on the podium he’d set up. I, for one, was actually worried he was going to faint. By the time the speech was over an Interest Rates that either. Next…”Interest is the price a person pays for using money that comes from another source. In other words, it is the return that a lender receives for deferring his consumption by lending funds to a borrower. Interest rates are the rates at which interest is payable for loaned amounts and are usually calculated over the time period of a year. Interest rates are used by the Federal Reserve as tools of monetary policy to control variables like unemployment and investments.There are several reasons for the presence of interest rates in our economic system. Deferred consumption is one of the reasons. When money is loaned the lender delays spending the money and hence saves as well as earns through the interest rate. A second reason is inflationary expectations. Most economies generally exhibit inflation, which means a given amount of money buys fewer goods in the future than it would now. The borrower needs to compensate the lender for this, hence the need for interest rates.A third reason is the risk associated with investments. There is always a risk that the borrower might go bankrupt, abscond, or otherwise default on the loan. To play it safe, a lender generally charges a risk premium to ensure that across his investments, he is compensated if somebody fails to pay him b This continued in this way for a while until both the audience and the speaker had given up in irritation and everything sort of unraveled. It seemed the speaker had perhaps been hired to cover a particular topic and given certain guidelines of research. But in the end it was obvious that outside of the framework of what he personally said, he didn’t have a clue. LESSON LEARNED #1: Know your topic. If you don’t, they’re gonna find out. If you’re offered a job to speak on a topic that’s not within your own province or understanding, either don’t accept it or research the hell out of it until you make it yours. Look at it with fresh eyes, pretend you’re in the audience and predict what questions they might have. LESSON LEARNED #2: Just fulfilling the basic requirements will not make you remarkable, memorable or desirable. Nightmare on Attitude Street I’m sure we’ve all been to a lecture where the speaker said something like: “Can I get a show of hands of anyone who’s ever…,” or “Who here has ever…” It’s pretty common, right? Well, sometimes nobody in the audience raises their hands. It’s sort of a fact of public speaking and is to be expected on occasion. Even me, having been on both sides of the game, I usually just nod instead of raising my hand. Well, this one speaker asks his question. “Who here has ever…” and nobody, not a single person, raised their hand. At this point, instead of just moving on and making his point, the speaker put his hands on his hips, let out an exasperated sigh and with his eyebrows raised condescendingly said, “This is where you raise your hands, people.” Total silence and still not a hand went up. I think I even heard a fly have a heart attack. LESSON LEARNED #1: Don’t expect anyone and/or everyone to respond to your questions. Be prepared and plan for anything so as not to be thrown off your professional and respectful game. LESSON LEARNED #2: Don’t address a crowd as “people” unless there’s no other option (there always is). A crowd is made up of individuals and they prefer to be addressed as such. The word “you” works just fine and “everyone” works alright as well since it technically means “every one person.” But “people” sucks; it’s faceless and condescending unless you can put the cheeriest of cheer behind it. Air, It’s Not Just for Breakfast Anymore One speaker, at the end of his stage time, was looking faint, pale and entirely uncomfortable. His voice got very shaky and he even began to stoop a bit until, at last, he was virtually hanging on the podium he’d set up. I, for one, was actually worried he was going to faint. By the time the speech was over an Solve Your Information Blues Effectively Through Local Search India /p>Finding things have just been made simpler, not only in India but all over the world. Thanks to the advancement in the field of science and technology and particularly the World Wide Web and mobile phone technology. So now if you want any kind of info about the pubs, restaurants, fitness centers, spas and hotel in your city you just need a number and everything will be delivered to you. In other words everything is just at your fingertips. Today more then ever before information about various things have become a necessity and anyone who gives instant information to the public about different aspects is the winner today. Finding out information on various aspects has become the necessity today.The web is a good source where one can find information about all aspects. However at times this turns out to be not too reliable, this can cause lots of confusion. Imagine you have just shifted to a new place, and want to spend your weekend by finding out the eating out options that you have in the city. Obviously it is not possible to get information about all this from a person; you need to get hold of some kind of directory for that. Local search India is one thing that one needs to undertake to find out info about all these besides many others. There are certain companies that I’m sure we’ve all been to a lecture where the speaker said something like: “Can I get a show of hands of anyone who’s ever…,” or “Who here has ever…” It’s pretty common, right? Well, sometimes nobody in the audience raises their hands. It’s sort of a fact of public speaking and is to be expected on occasion. Even me, having been on both sides of the game, I usually just nod instead of raising my hand. Well, this one speaker asks his question. “Who here has ever…” and nobody, not a single person, raised their hand. At this point, instead of just moving on and making his point, the speaker put his hands on his hips, let out an exasperated sigh and with his eyebrows raised condescendingly said, “This is where you raise your hands, people.” Total silence and still not a hand went up. I think I even heard a fly have a heart attack. LESSON LEARNED #1: Don’t expect anyone and/or everyone to respond to your questions. Be prepared and plan for anything so as not to be thrown off your professional and respectful game. LESSON LEARNED #2: Don’t address a crowd as “people” unless there’s no other option (there always is). A crowd is made up of individuals and they prefer to be addressed as such. The word “you” works just fine and “everyone” works alright as well since it technically means “every one person.” But “people” sucks; it’s faceless and condescending unless you can put the cheeriest of cheer behind it. Air, It’s Not Just for Breakfast Anymore One speaker, at the end of his stage time, was looking faint, pale and entirely uncomfortable. His voice got very shaky and he even began to stoop a bit until, at last, he was virtually hanging on the podium he’d set up. I, for one, was actually worried he was going to faint. By the time the speech was over an Lessons from the Crib – How to Hold Your New Recruits everyone to respond to your questions. Be prepared and plan for anything so as not to be thrown off your professional and respectful game.Enrolling someone in your business is of little consequence to your success in MLM. Getting continuous production from that recruit is the key to success. So, what are the elements which result in converting a "recruit" into a "leader?"Well, after spending 2? weeks with my toddler grandchildren several years ago, an insight bolted into my consciousness: if you make it fun and interesting --- concentrating on what THEY want, then you pretty much get compliance. I realized, as I thought about what it took to get cooperative action from our little darling 1 and 2-year-old grandchildren that the same logic certainly applied to MLM.Some elements of our business are very challenging to people, and we have a hard time getting our new recruits into action. One of those elements is prospecting. But, what if you had a reward program to "pay" your recruits weekly if they got the job done? I can tell you from experience that once I established a monopoly type paper "pay" system in my weekly Boot Camp call, participants would do practically anything to make sure they got "paid."When I started "paying" everyone to prospect 3-5 people a week and "paying" people to sponsor, they accomplished these activities a lot more successfully. In addition, when I started "paying LESSON LEARNED #2: Don’t address a crowd as “people” unless there’s no other option (there always is). A crowd is made up of individuals and they prefer to be addressed as such. The word “you” works just fine and “everyone” works alright as well since it technically means “every one person.” But “people” sucks; it’s faceless and condescending unless you can put the cheeriest of cheer behind it. Air, It’s Not Just for Breakfast Anymore One speaker, at the end of his stage time, was looking faint, pale and entirely uncomfortable. His voice got very shaky and he even began to stoop a bit until, at last, he was virtually hanging on the podium he’d set up. I, for one, was actually worried he was going to faint. By the time the speech was over and the audience was coming up to meet him and shake his hand, he was cold, clammy and not very personable, to say the least. This was one of those smaller engagements where everyone is treated to a group lunch afterwards, including the speaker. Well, the speaker blew off the line of curious and interested audience members who wanted to meet him and went directly to the chow line to start stuffing his face. He was at his table, individuated all by himself, just hogging down his lunch. It was interesting to note that after lunch, still given the time, nobody went up to meet him or ask a single question. LESSON LEARNED #1: Eat right, sleep well and take care of your body! If you’re not energetic and fully invested in your speech yourself, you can’t expect the crowd to care much either. LESSON LEARNED #2: Remember that without the audience there, you’d be talking to yourself. Treat them well, be appreciative they took the time to listen to you and make sure you do the same for them. Just because it’s “after the lecture” doesn’t make it any less important. Say, Do You Have the Time? Even in everyday conversation, looking at your watch when you’re talking to someone is just plain bad manners. It’s amazing that one little “harmless” action like that can say:
This one particular speaker was carrying along on his presentation, interested, outgoing, making eye contact, doing a great job frankly. But every time someone in the audience asked a question this would all change. He wouldn’t look at who was asking the question or grant them any importance at all. Instead he’d look at his watch, shuffle his notes, pick invisible specks off his suit, drink his water, or nod and go “uh huh, uh huh, yup” while they were still talking. It was very “car salesman” like. No offense to car salesmen, it just happens when people are too interested in making a sale to listen. LESSON LEARNED #1: You may be talking to a group, but as I said before a group is made up of individuals. Therefore the manners you’d regularly show an individual still apply, if not more so. If you don’t know what individual manners are you better study up. LESSON LEARNED #2: I’ve said it before, but I’ll say it again: the crowd is here for you. They’re sitting there listening to you, so the very least you could do is grant them the same importance and attention. LESSON LEARNED #3: As to the time, an effective thing to do is take off your watch and keep it on the podium and look whenever you want, as if you’re consulting notes. Problem solved. If you don’t have a podium there are plenty of things you can do, like cross your arms for a bit and glance down as if you’re thinking, sneaking a look at your watch as you do so. Or point at the ceiling with your watch arm when you’re making a good point and sneak a peak then. Or you can say, “Woah! Superman!” and point behind the audience. When they all turn around to look, you can definitely glance at your watch then. Aaarrrgh! Bees! What to do with your hands while talking is one of those things that people seem to have a lot of trouble with. This was especially true for one public speaker this year. He was gesturing madly all throughout his talk, like he had a swarm of bees around his head. Scratching, itching, talking with his hands, playing with his ears, his hair, his nose. He was even doing that sort of “half thumb into the nostril and roll it” thing that people do when they want to pi
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