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    r after she set up her studio, she gave up. Her reason was she couldn't get enough clients. What I saw was that she had no drive to market herself or to get help to do so. Instead she hung her shingle up and expected everyone to come knocking
    When You Care the Least - You Do The Best
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    Dear Fred and Lyna,
    For the past 20 years, I have worked as an account executive for a major soft drink company and frankly I am sick of it. I have been looking into owning my own business and have run across several franchise opportunities. Do you think a franchise is the way to go or should I start out on my own?

    Fred: More and more people, from college age to baby boomers, are attracted to owning their own business and being their own boss. Fortunately, there are many resources available to help you make the right decisions about starting a business.

    Lyna: The first question I would ask myself is not should I buy a franchise or start from scratch, but do I have the ability to be a successful entrepreneur.

    Fred: Good point, Fred. I have a friend who spent a lot of time and money training to be a color consultant and she's good at helping people find the best look they can achieve using the colors that are best suited to them. Yet, a year after she set up her studio, she gave up. Her reason was she couldn't get enough clients. What I saw was that she had no drive to market herself or to get help to do so. Instead she hung her shingle up and expected everyone to come knocking o

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    es. Do you think a franchise is the way to go or should I start out on my own?

    Fred: More and more people, from college age to baby boomers, are attracted to owning their own business and being their own boss. Fortunately, there are many resources available to help you make the right decisions about starting a business.

    Lyna: The first question I would ask myself is not should I buy a franchise or start from scratch, but do I have the ability to be a successful entrepreneur.

    Fred: Good point, Fred. I have a friend who spent a lot of time and money training to be a color consultant and she's good at helping people find the best look they can achieve using the colors that are best suited to them. Yet, a year after she set up her studio, she gave up. Her reason was she couldn't get enough clients. What I saw was that she had no drive to market herself or to get help to do so. Instead she hung her shingle up and expected everyone to come knocking

    Job Hunting
    We are known for what we do rather than what we are. This is an unfortunate reality but one has to accept it. Getting a job is not that simple, but before that the most important thing is knowing what sort of job you are capable of doing and want to do.First up, consider and revise the goals you have set for yourself. If you don't have any then make some. Be sure about what you want to achieve and only then can you pursue it. When considerin
    resources available to help you make the right decisions about starting a business.

    Lyna: The first question I would ask myself is not should I buy a franchise or start from scratch, but do I have the ability to be a successful entrepreneur.

    Fred: Good point, Fred. I have a friend who spent a lot of time and money training to be a color consultant and she's good at helping people find the best look they can achieve using the colors that are best suited to them. Yet, a year after she set up her studio, she gave up. Her reason was she couldn't get enough clients. What I saw was that she had no drive to market herself or to get help to do so. Instead she hung her shingle up and expected everyone to come knocking

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    ur.

    Fred: Good point, Fred. I have a friend who spent a lot of time and money training to be a color consultant and she's good at helping people find the best look they can achieve using the colors that are best suited to them. Yet, a year after she set up her studio, she gave up. Her reason was she couldn't get enough clients. What I saw was that she had no drive to market herself or to get help to do so. Instead she hung her shingle up and expected everyone to come knocking

    E-Procurement
    E-Procurement is the process of purchasing goods electronically. The various stages of electronic procurement include identifying vendors or suppliers, placing orders and the arrival of goods. E-procurement helps to improve the efficiency of the purchase process and decreases the cost involved in traditional purchasing. Most of the paper work is eliminated, thereby cutting the cost and time required reaping benefits often to the tune of millions of
    r after she set up her studio, she gave up. Her reason was she couldn't get enough clients. What I saw was that she had no drive to market herself or to get help to do so. Instead she hung her shingle up and expected everyone to come knocking on her door.

    Lyna: What is she doing now?

    Fred: Actually, she is working the dressing room of a dress boutique and helps women choose clothes that look best on them. Although she is working for someone else, she is now happy to do so.

    Lyna: If your friend had done her homework before hand, she probably would have realized that she doesn't have the characteristics of an entrepreneur. When you own a business you have to do what it takes to make it successful, no matter what it takes financially, physically, mentally and emotionally.

    Fred: Monster.com has a self assessment quiz to see if you have what it takes to own your own business. What an excellent eye opener! It touches on things like your communication skills, your attitude toward financing your venture, if you're willing to work long hours, and how you handle chaos. . Lyna: That is definitely a must-do for anyone thinking of starting their first business endeavor. So, let's say yo

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