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  • Will You Add? - Why New Non-profits Shouldn't Use Direct Mail Fundraising Donation Request Letters to Raise Funds

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    ou cannot start a non-profit with no money any more than you can start a
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    Be warned. If you’re starting a non-profit and don’t have $100,000 in the bank, don’t use direct mail. You literally cannot afford to use direct mail to raise funds right now.

    Launching a new non-profit is like launching a new business. You need to spend money to make money. You cannot start a non-profit with no money any more than you can start a b

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    bank, don’t use direct mail. You literally cannot afford to use direct mail to raise funds right now.

    Launching a new non-profit is like launching a new business. You need to spend money to make money. You cannot start a non-profit with no money any more than you can start a

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    ail to raise funds right now.

    Launching a new non-profit is like launching a new business. You need to spend money to make money. You cannot start a non-profit with no money any more than you can start a

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    like launching a new business. You need to spend money to make money. You cannot start a non-profit with no money any more than you can start a
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    ou cannot start a non-profit with no money any more than you can start a business with no money. You need to raise start-up capital somehow, but that somehow shouldn't be direct mail fundraising letters. Here’s why.

    Direct mail fundraising loses money initially
    You should expect your first direct mail appeal to lose money. You are new.

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