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Will You Add? - 5 Ways to Turn Window Shoppers Into Paying Customers
Email or Snail Mail, Which Does Your Customer Prefer?
Give your customers a choice in how you correspond with them. Although email has received a lot of bad press, there’s still no better or cheaper way to communicate. Ask your customers for their preference, would they rather receive updates, newsletters and discounts via regular mail or email?While there is still some negative thinking associated with email marketing, most everyone (at least those under 60) is pretty much in agreement that email communication has revolutionized how we communicate on many different levels. With that said, there are still those who would rather have their communicati
refuse:<Give your customers a choice in how you correspond with them. Although email has received a lot of bad press, there’s still no better or cheaper way to communicate. Ask your customers for their preference, would they rather receive updates, newsletters and discounts via regular mail or email?While there is still some negative thinking associated with email marketing, most everyone (at least those under 60) is pretty much in agreement that email communication has revolutionized how we communicate on many different levels. With that said, there are still those who would rather have their communicati
Who’s Picking Who? A Closer Look At The Call Center Recruitment Process
Selecting the right employees is as important to the call center industry as casting the right performers in a theatrical production!A good cast can make or break even a challenging script and the same applies to building a call center.In spite of this fact, it is surprising how often the staffing of call centers lack any systematic method for accomplishing this very important function.As consultants, we witnessed how often employees were selected for strange reasons. Nepotism can abound and employee referrals or friends who were given a ‘bye’ in the selection process, were hired bec
1.) Make them an offer they can't refuse: Using Associations in Your Job SearchSelecting the right employees is as important to the call center industry as casting the right performers in a theatrical production!A good cast can make or break even a challenging script and the same applies to building a call center.In spite of this fact, it is surprising how often the staffing of call centers lack any systematic method for accomplishing this very important function.As consultants, we witnessed how often employees were selected for strange reasons. Nepotism can abound and employee referrals or friends who were given a ‘bye’ in the selection process, were hired bec
Professional associations focus on individual members with similar professional backgrounds and work experience. Trade associations represent corporations within an industry sector or with a common policy agenda.Associations, Professional Societies, and other organizations are an important element in any Management, Professional or Executive job search.Networking ResourcesAssociation web sites are an excellent source of career & job search networking contacts. Many web sites include membership lists. Often the national site will have links or directories of the local chap
Other People's Products Can Make You Rich
Although there are advantages to selling your own proprietary products and services, there are also drawbacks. For example, the time and investment required to produce your own book, invention, or other product could mean a long delay in receiving profits and cashflow essential to your business survival.For this reason, you may decide to sell other people`s products and services, either exclusively, or to complement your own product line.You could stock an entire retail store with products, buy a franchise or other business, or obtain a distributorship or dealership. Howe
offer they can't refuse:<Although there are advantages to selling your own proprietary products and services, there are also drawbacks. For example, the time and investment required to produce your own book, invention, or other product could mean a long delay in receiving profits and cashflow essential to your business survival.For this reason, you may decide to sell other people`s products and services, either exclusively, or to complement your own product line.You could stock an entire retail store with products, buy a franchise or other business, or obtain a distributorship or dealership. Howe
Project Management - Winning the Project
The big day has arrived, the day on which your customer decides which of the competing bidders has won his new project. As the Project Manager, you may or may not be the first to hear the news. Customers work differently. Sometimes a member of the customer’s staff, or more than one, will “whisper” the news to his opposite number in the bidding company and sometimes full protocol will be observed, with a formal communication being sent from the customer’s Contracts Manager to your Commercial Manager. Either way, the Project Manager will be one of the first to hear the good news that your bid was consi
ey can't refuse:<The big day has arrived, the day on which your customer decides which of the competing bidders has won his new project. As the Project Manager, you may or may not be the first to hear the news. Customers work differently. Sometimes a member of the customer’s staff, or more than one, will “whisper” the news to his opposite number in the bidding company and sometimes full protocol will be observed, with a formal communication being sent from the customer’s Contracts Manager to your Commercial Manager. Either way, the Project Manager will be one of the first to hear the good news that your bid was consi
The Reality About Customer Relationship Management (CRM)
While Customer Relationship Management (CRM) technology has promised much, the reality for many has been disappointing. Industry analysts estimate 50-60% of implementations fail, or produce marginal return on investment. Our exposure to small and medium enterprises (SME) suggests that this rate may well be significantly higher. The irony is that the problem lies less with the technology itself (though that may receive much of the blame), but in much more easily addressed flaws in the way that organizations approach and implement CRM projects.CRM technology should help organizations generate more l
refuse:While Customer Relationship Management (CRM) technology has promised much, the reality for many has been disappointing. Industry analysts estimate 50-60% of implementations fail, or produce marginal return on investment. Our exposure to small and medium enterprises (SME) suggests that this rate may well be significantly higher. The irony is that the problem lies less with the technology itself (though that may receive much of the blame), but in much more easily addressed flaws in the way that organizations approach and implement CRM projects.CRM technology should help organizations generate more l
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