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Will You Add? - 3 Ways to Reactivate Clients
Be CourageousFor such a simple statement, this is one of the hardest things for people to do. It
goes back to that damn survival instinct each of us is born with. If an animal draws
attention to itself in the wild, it might soon find eatments!
Call Me!
I like to make it a point to call one past client each
week. I call to say hello, to ask if they've seen a
new store, to get permission to use them on my
referral list... never to sell. But I often hear, "Oh,Statistics show that it costs five times as much to acquire a new customer than to get business from a past one. So why are we spending more time chasing the strangers?People buy from people who they know, like, and trust. Your past customers already know you, like you, and trust you. So you don't have to spend time selling yourself. They are already sold on you! You just have to remind them you are around. Here are my favorite ways to "remind" past clients
about me. I always see results:
- Custom Holiday Gift
What a great time of year to thank your clients and
remind them about what you offer. Can you send a
small token gift that coordinates with the design
project you completed? How about a throw pillow
made from their fabric scraps, or a small accessory
that matches their room? I just heard an amazing
idea for this time of year: a Christmas tree skirt sewn
from matching fabric. How excited your client will be
to have a skirt match their couch or window
treatments!
- Call Me!
I like to make it a point to call one past client each
week. I call to say hello, to ask if they've seen a
new store, to get permission to use them on my
referral list... never to sell. But I often hear, "Oh, The 5 Keys to Creating Tasty Link BaitLink bait.From Google's Matt Cutts to SEOBook - Aaron Wall, everyone on the internet is talking about link bait.If you don’t already know, link bait is the practice of writing content with the lready know you, like you, and trust you. So you don't have to spend time selling yourself. They are already sold on you! You just have to remind them you are around.Here are my favorite ways to "remind" past clients
about me. I always see results:
- Custom Holiday Gift
What a great time of year to thank your clients and
remind them about what you offer. Can you send a
small token gift that coordinates with the design
project you completed? How about a throw pillow
made from their fabric scraps, or a small accessory
that matches their room? I just heard an amazing
idea for this time of year: a Christmas tree skirt sewn
from matching fabric. How excited your client will be
to have a skirt match their couch or window
treatments!
- Call Me!
I like to make it a point to call one past client each
week. I call to say hello, to ask if they've seen a
new store, to get permission to use them on my
referral list... never to sell. But I often hear, "Oh,
- Custom Holiday Gift
What a great time of year to thank your clients and
remind them about what you offer. Can you send a
small token gift that coordinates with the design
project you completed? How about a throw pillow
made from their fabric scraps, or a small accessory
that matches their room? I just heard an amazing
idea for this time of year: a Christmas tree skirt sewn
from matching fabric. How excited your client will be
to have a skirt match their couch or window
treatments!
- Call Me!
I like to make it a point to call one past client each
week. I call to say hello, to ask if they've seen a
new store, to get permission to use them on my
referral list... never to sell. But I often hear, "Oh, Restaurant Equipment And SuppliesStarting a restaurant business is more than just having a good recipe. This is a long process that requires a lot of planning and organizing in order to make its launching a success. After looking into the location, business m their fabric scraps, or a small accessory
that matches their room? I just heard an amazing
idea for this time of year: a Christmas tree skirt sewn
from matching fabric. How excited your client will be
to have a skirt match their couch or window
treatments!
- Call Me!
I like to make it a point to call one past client each
week. I call to say hello, to ask if they've seen a
new store, to get permission to use them on my
referral list... never to sell. But I often hear, "Oh, How to Brand Yourself for Career AdvancementGetting from one level to the next in your career can be a tough climb. In all my years as a recruiter, I found that the number one reason professionals fail to advance is that they don't realize their worth -- or how eatments!
- Call Me!
I like to make it a point to call one past client each
week. I call to say hello, to ask if they've seen a
new store, to get permission to use them on my
referral list... never to sell. But I often hear, "Oh, I'm
so glad you called. I've been thinking about starting
my living room..." And I set up an
appointment.
- Email Newsletter
This is my favorite
way to keep in constant contact with my clients. I
get a lot of repeat business and warm referrals
because of the loyalty that is built from consistent
communication.
Loyal, happy, repeat customers make your business not only successful, but a joy! I hope you enjoy this holiday season.
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