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Will You Add? - Buyer Beware: Purchasing Fat Burners and Other Supplements Online
An untapped online business resource--outside of your basic Yahoo and Ebay, among others--is setting up your own auction sales venue.Since most families have items in their home that have outlived their usefulness, they can get started at online auctions for mere pennies.And, most selling online at auctions does not have start-up or membership fees. There is a nominal fee per item listed and a percentage commission on each sale. Still, you come out ahead.With this minimum investment, many are flocking to auction sites to gain additional income to get their families and selves through the seemingly ever present economic downturn.Besides the low financial risk, individuals see auctions as one of the select few online vehicles where scams are not associated, or not as prevalent as with most online business opportunities.
What's my point here?...
1) Inferior quality products threaten the local merchant's credibility, and their ability to do business with the local audience. After all, no merchant who claims to have your best interests at heart while flogging an inferior product can stay in business for long.
2) It is impossible for any manufacturer to avoid accountability in the local retail market. If a product yields too many refunds, the local merchant will have to stop selling it. That's because that merchant nee
Meetings...meetings...meetings...I often wonder if anyone out there dislikes meetings as much as I do. Do you have to participate in mindless meeting after mindless meeting in which some of the participants actually seem to believe that they are accomplishing something productive by endlessly talking?It's as if no one in an organization is capable of making any decision these days without having a series of meetings to discuss it. Even worse, this "meeting culture" that has invaded the hearts and minds of our businesses has created an army of employees who think that talking about work is the same as doing work.So what can be done to try and stamp-out these seemingly endless meetings? Let's tackle the why first. I believe that there are three main reasons for the existence of this seemingly endless parade of lengthy and mindless me
The vast number of complaints I receive involve products marketed almost extensively via...
i) radio advertisements
ii) Internet e-mail and advertising campaigns
iii) television infomercials
These products tend to be marketed by companies who do not have a regular presence in the marketplace. These companies like to make this sound like a good thing (i.e., "exclusive T.V. offer!", and "this product is not available in any stores, so order now!"). However, the opposite is generally the case. Why? Selling via the 'Net, T.V. or radio makes it very easy for the manufacturer to...
a) avoid accountability to the customer
b) continue to sell an inferior product to a receptive audience
To further outline the issues, let's create an example scenario with fictitious companies "X" (which will sell its products in stores), and "Y" (which sells online).
Suppose company "X" creates a new fat burner product with a full money back guarantee. They sell it in local marketplaces through well-known retailers. Suppose you come in to the retailer and purchase that new fat burner. Four weeks later, in accordance with the label guarantee, you return the empty bottle for a refund, feeling the product didn't live up to your expectations.
A quality, customer focused retailer will refund your money right away, no questions asked (if they don't, make it clear you'll be taking your business elsewhere). That retailer will then demand their own refund from manufacturer.
What's my point here?...
1) Inferior quality products threaten the local merchant's credibility, and their ability to do business with the local audience. After all, no merchant who claims to have your best interests at heart while flogging an inferior product can stay in business for long.
2) It is impossible for any manufacturer to avoid accountability in the local retail market. If a product yields too many refunds, the local merchant will have to stop selling it. That's because that merchant need
Because there’s only so much space on your site, it stands to reason that you want to make the most of merchant links and banners. But is it always best to choose the programs with the highest percentage commissions?Most merchant or advertiser sites will pay you between 15 and 25% for a click-through that results in a sale or other action, such as a sign-up for a newsletter or the completion of a survey. So, within reason, why shouldn’t you evaluate potential merchant partners based on commission percentage?The most important thing in your affiliate plan is the total amount of commission earned, not the percentages paid by each seller. To do this you need to evaluate merchants or advertisers based upon their appropriateness to your site visitors.If your site focuses upon young men, 16-22, who enjoy off road motor sports and t
The vast number of complaints I receive involve products marketed almost extensively via...
i) radio advertisements
ii) Internet e-mail and advertising campaigns
iii) television infomercials
These products tend to be marketed by companies who do not have a regular presence in the marketplace. These companies like to make this sound like a good thing (i.e., "exclusive T.V. offer!", and "this product is not available in any stores, so order now!"). However, the opposite is generally the case. Why? Selling via the 'Net, T.V. or radio makes it very easy for the manufacturer to...
a) avoid accountability to the customer
b) continue to sell an inferior product to a receptive audience
To further outline the issues, let's create an example scenario with fictitious companies "X" (which will sell its products in stores), and "Y" (which sells online).
Suppose company "X" creates a new fat burner product with a full money back guarantee. They sell it in local marketplaces through well-known retailers. Suppose you come in to the retailer and purchase that new fat burner. Four weeks later, in accordance with the label guarantee, you return the empty bottle for a refund, feeling the product didn't live up to your expectations.
A quality, customer focused retailer will refund your money right away, no questions asked (if they don't, make it clear you'll be taking your business elsewhere). That retailer will then demand their own refund from manufacturer.
What's my point here?...
1) Inferior quality products threaten the local merchant's credibility, and their ability to do business with the local audience. After all, no merchant who claims to have your best interests at heart while flogging an inferior product can stay in business for long.
2) It is impossible for any manufacturer to avoid accountability in the local retail market. If a product yields too many refunds, the local merchant will have to stop selling it. That's because that merchant nee
It’s a real shame. If you open most any newspaper in the country you’ll find at least one story you know really didn’t need to be there. It just isn’t that relevant or interesting. But somehow it made it in.You can’t help but wonder if it just happened to be one of those days when absolutely nothing worth mentioning happened to any one of the 6 billion inhabitants of this planet. And you know that isn’t true either.Nothing made it to the news because tons of people around the world made the first, worst mistake in announcing a news story.They didn’t.They had information that people around their community, across their country or around the world would love to know. They came up with an idea that could revolutionize an industry, but gave up because the mainstream assured them the only way the press would li
a) avoid accountability to the customer
b) continue to sell an inferior product to a receptive audience
To further outline the issues, let's create an example scenario with fictitious companies "X" (which will sell its products in stores), and "Y" (which sells online).
Suppose company "X" creates a new fat burner product with a full money back guarantee. They sell it in local marketplaces through well-known retailers. Suppose you come in to the retailer and purchase that new fat burner. Four weeks later, in accordance with the label guarantee, you return the empty bottle for a refund, feeling the product didn't live up to your expectations.
A quality, customer focused retailer will refund your money right away, no questions asked (if they don't, make it clear you'll be taking your business elsewhere). That retailer will then demand their own refund from manufacturer.
What's my point here?...
1) Inferior quality products threaten the local merchant's credibility, and their ability to do business with the local audience. After all, no merchant who claims to have your best interests at heart while flogging an inferior product can stay in business for long.
2) It is impossible for any manufacturer to avoid accountability in the local retail market. If a product yields too many refunds, the local merchant will have to stop selling it. That's because that merchant nee
When Alicia first met Tim, she found him outgoing, charming, and easy to talk to. She thought he was very witty and funny, always the life of the party with everyone gathered around him. Yes, he flirted a lot, but while he was talking, he’d turn to wink at her, take her hand, or put his arm around her shoulder as he continued talking.But sometime in the two years following their marriage, Alicia started feeling differently about Tim’s extraverted side. It seemed to her that he was flirting too much and too blatantly while she sat on the sidelines, feeling left out. Most of the time, Tim didn't even introduce Alicia as his wife. If Alicia said anything to Tim about her feelngs, he told her that she was over-reacting. As she became increasingly more hurt, resentful, and withdrawn, the emotional climate in the marrige cooled considerably, and th
A quality, customer focused retailer will refund your money right away, no questions asked (if they don't, make it clear you'll be taking your business elsewhere). That retailer will then demand their own refund from manufacturer.
What's my point here?...
1) Inferior quality products threaten the local merchant's credibility, and their ability to do business with the local audience. After all, no merchant who claims to have your best interests at heart while flogging an inferior product can stay in business for long.
2) It is impossible for any manufacturer to avoid accountability in the local retail market. If a product yields too many refunds, the local merchant will have to stop selling it. That's because that merchant nee
Talk to a manager at almost any level – office, factory, service crew – and most will say they are a leader. And well they may be, though most often only within their particular work group. Few are leaders on any larger scale. Few, in fact, may have what it takes to be a leader. But that doesn’t mean they can’t learn.Tamin Ansary, an oft-read author, once attempted to identify the differences between men and women who are Leaders and those who are only Managers.Supervisors, people in managerial position, have authority and, therefore, power, according to Ansary. Power to enforce rules, regulations, procedures, discipline. Likewise, a man with a gun has power, power he, too, can use to enforce. Enforce virtually anything he chooses, actually, including death itself. It’s obvious, therefore that power alone does not a Leader make
What's my point here?...
1) Inferior quality products threaten the local merchant's credibility, and their ability to do business with the local audience. After all, no merchant who claims to have your best interests at heart while flogging an inferior product can stay in business for long.
2) It is impossible for any manufacturer to avoid accountability in the local retail market. If a product yields too many refunds, the local merchant will have to stop selling it. That's because that merchant needs your repeat business for his/her other products. If the merchant does not treat you well, s/he loses the risk of losing ALL your business. Regardless, the bottom line is that the local retailer has to stop ordering from the manufacturer.
3) Products that generate lots of refund requests are much more work for the retailer than ones that do not. Merchants will not carry such a product for long.
OK, now for the other side of the coin.
Suppose company "Y" creates a new fat burner (covered by a 100% money-back guarantee) and markets it via infomercials, radio ads, and the Internet. Suppose "you" purchase the product, and later try to get a refund when you find the quality of the product unsatisfactory. Here's where things get interesting...
Unlike your local merchant, who needs to keep you happy to earn your repeat business, company "Y" knows it is unlikely to ever hear from you again. So it makes it as difficult as possible to obtain a refund. Its 1-800# plays an endless loop message for 45 minutes. It's nearly impossible to get a real human being to talk to.
Good luck getting your refund.
And when you buy products in this manner, often you'll get added to a recurring billing option without your consent. In other words, you'll receive another bottle of the product every 30 days and your credit card will be charged accordingly.
Again, good luck getting your refund.
Bottom line?
Advertising and selling in this manner makes it very easy for the manufacturer to avoid the issue of accountability to the customer. And most manufacturers use call centers, professional warehousing and drop shipping facilities to further isolate themselves from contact with their clients. Chances are that should you order such a product, you won't get a company representative on the phone, but a call-center employee with performance-based incentives. Is that the sort of company you'd like to do business with?
By declining to sell their products in a local retail environment, manufacturers are able to isolate themselves from the local merchants who coul
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