Will You Add? - Business

Friction Favors the Defense Because An Attack Takes Time
One of the reasons the defensive form of warfare is so strong is the difficulty of launching a surprise attack.“In theory,” says Clausewitz, “surprise promises a great deal. In practice, it generally strikes fast by the friction of the whole machine.”In theory, the 1916 battle of t

nt thing you can do to market?

1. Set clear marketi

Shades of Grey
A paperweight sits on my desk, etched in silver the message: Life isn't always black and white. It serves as a reminder there are few absolutes at work (or in life). Yet, it would be easier if there were; if good

Marketing is one of the most important pieces of your business plan. Without marketing, people will not be able to find what your business is about and all your wonderful services. So how do you market? What’s the most important thing you can do to market?

1. Set clear marketin

Marketing on One Foot
There is a story about an impatient young man who went to visit an old scholar. He demanded the the old man tell him everything he needed to know about the bible standing on one foot.The old man smiled, stood on one foot and said, "Do unto others, as you would have them do unto you! All t

iness plan. Without marketing, people will not be able to find what your business is about and all your wonderful services. So how do you market? What’s the most important thing you can do to market?

1. Set clear marketi

Job Interviews - Last Minute Strategies
If you've followed good job interview tips about what to do to prepare for the interview, you're already off to a good start. Here are some last minute suggestions for things to consider when you're actually at the interview.These are the little things that can make the difference be

o find what your business is about and all your wonderful services. So how do you market? What’s the most important thing you can do to market?

1. Set clear marketi

There Is A Strong Parallel Between Physical And Fiscal Health
There is a strong parallel between corporations and medical science. Companies fall sick just as people do. Contrary to the common view, a company is not an inanimate object. Rather, it is a community of people, a living organism and an entity with its own distinctive personality and attit

services. So how do you market? What’s the most important thing you can do to market?

1. Set clear marketi

Recycling Promotional Gifts
There was a time when being green or caring about the environment was practically frowned upon. Recycling was just a hassle not many could be bothered with and you really didn’t think twice about product manufacture or packaging. These days it’s trendy to be wearing recycled, organic, Fair trade

nt thing you can do to market?

1. Set clear marketing goals for yourself.

2. Follow up your marketing. If you send a letter via mail, don’t stop with just one. Marketing experts advise you to send 6-9 pieces of advertisement before “giving up” on the recipient.

3. De

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Owning or starting a small business is not necessarily a stable and the failure rate of small businesses is quite high. Then there is the franchise offering, which often looks enticing because you buy a business model already prepackaged and they will train you on how to do the business. Even so there is no guarantee that this will work either. The failure rate for franchising companies or Franchisors is 80% in the first five years.

We all know training can benefit the business greatly, but how can we put this across to the board? Here are 4 simple steps to follow

The author asserts that presentations and speeches are the least effective means of leadership communication. There is a much more effective way: the Leadership Talk. In this three part series, he describes underlying principles of the Leadership Talk and ways to help develop and deliver it.

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