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  • Will You Add? - What You Can Learn About Selling, From Kate Moss

    Customer Service for Home Remodeling Contractors
    Giving good customer service is indeed essential in the home remodeling sector and as much as the product is paramount upon completion truly the customer service aspect is equally as critical. Customer service for home remodeling companies starts immediate upon the very first phone call inquiry and remains a key point throughout the bidding process, remodeling construction and post construction clean up.For those home remodeling contractors who do not pay heed to
    oking even, then the LawnTrimmer isn't for you.

    See, the LawnTrimmer was originally designed to manicure professional golf-courses -- you know the ones I mean"... yadda, yadda, yadda.

    So make sure you're revealing your flaws in your sales pitches. Plus, if they're big flaws, your prospect deserves to know about them -- after all, nothing's worse than being disappointed after you buy something.

    Well... there are things worse than that, but they're irrelevant for now.

    O.K.?

    The other thing this whole issue about Kate Moss teaches you, is that in the end... we're all on the same level playi

    Budgeting and Forecasting Tips for Small Business
    Small businesses have to be careful when it comes to their finances because one small error, like ordering too much inventory, could spell financial disaster. That’s why budgeting and forecasting tips for the small business are incredibly important for the small business owner. Knowing how much money can be spent and on what is the most important thing for a small business to stay afloat. Two things that can help small businesses with this include forecasting software an
    Like my wife, super model Kate Moss was born in England.

    Unlike my wife, Kate Moss has a little "nose candy" problem.

    Personally, I don't think it's anyone's business who's doing what -- to each his own. And besides, good ole Kate's probably a saint next to most people in the entertainment industry.

    However, since, as Thoreau said, "Most men lead lives of quiet desperation and go to the grave with the song still in them," once the press got a hold of what was going on, they had an absolute field day.

    Moss has subsequently lost nearly $3 Million Dollars worth of modeling contracts because of this.

    What happened was, after Kate spent weeks denying her problem, avoiding the issue, and saying nothing, she came out with this statement last week:

    "I want to apologize to all of the people I have let down because of my behavior, which has reflected badly on my family, friends, coworkers, business associates, and others."

    Now Moss will eventually be forgiven -- after all, if Marv Albert can be forgiven -- anyone can. But don't you think Moss would have been completely forgiven -- and forgiven almost immediately -- if she would have just taken ownership of the issue straight-away, and admitted it?

    Don't you think if Kate came right out and said something like this, it would have gone a LOT further?

    "I realize I have a problem, and I also realize that to date, I've done a bad job managing it. However, I am now taking steps to fix this situation. I hope all my friends, my family, and my business associates, can find it in their heart to forgive me for this indescretion, and recognize that in the end, I am only human too."

    The thing is, whenever you're looking at tweaking your sales copy -- http://www.kingofcopy.com/salescopyreview -- one of the smartest things you can ever do, is to come clean with any wrinkles or product flaws you have.

    This makes you a lot more "real" to your prospects. It also lets them know, that you too, are only human, and it makes almost ANYTHING else you're saying, have 100% credibility.

    Here's what I mean. Let's say you're selling some kind of a lawnmower. Maybe you'd reveal your flaws like this:

    "Listen, the LawnTrimmer is probably the most effortless lawn-cutter you'll ever be able to use. But one thing I must let you know about the LawnTrimmer, is that if your back-yard has LOADS of trees, or if you've got an unusual amount of curves to go around to get your lawn looking even, then the LawnTrimmer isn't for you.

    See, the LawnTrimmer was originally designed to manicure professional golf-courses -- you know the ones I mean"... yadda, yadda, yadda.

    So make sure you're revealing your flaws in your sales pitches. Plus, if they're big flaws, your prospect deserves to know about them -- after all, nothing's worse than being disappointed after you buy something.

    Well... there are things worse than that, but they're irrelevant for now.

    O.K.?

    The other thing this whole issue about Kate Moss teaches you, is that in the end... we're all on the same level playin

    Marketing Plans that Succeed: Three Steps to Getting Noticed
    Do you ever feel like you’re on message overload? So many commercials, ads and pop-ups you can’t tell who’s selling what anymore. Well, you’re not alone and you’re not overreacting.Today we are exposed to somewhere between 3,500 and 5,000 marketing messages a day. To put that in perspective, in the 1970’s---that far less aggressive and commercial era---consumers had a paltry 500 to 2,000 marketing messages sent their way daily. While as a customer you may wax nos
    .

    What happened was, after Kate spent weeks denying her problem, avoiding the issue, and saying nothing, she came out with this statement last week:

    "I want to apologize to all of the people I have let down because of my behavior, which has reflected badly on my family, friends, coworkers, business associates, and others."

    Now Moss will eventually be forgiven -- after all, if Marv Albert can be forgiven -- anyone can. But don't you think Moss would have been completely forgiven -- and forgiven almost immediately -- if she would have just taken ownership of the issue straight-away, and admitted it?

    Don't you think if Kate came right out and said something like this, it would have gone a LOT further?

    "I realize I have a problem, and I also realize that to date, I've done a bad job managing it. However, I am now taking steps to fix this situation. I hope all my friends, my family, and my business associates, can find it in their heart to forgive me for this indescretion, and recognize that in the end, I am only human too."

    The thing is, whenever you're looking at tweaking your sales copy -- http://www.kingofcopy.com/salescopyreview -- one of the smartest things you can ever do, is to come clean with any wrinkles or product flaws you have.

    This makes you a lot more "real" to your prospects. It also lets them know, that you too, are only human, and it makes almost ANYTHING else you're saying, have 100% credibility.

    Here's what I mean. Let's say you're selling some kind of a lawnmower. Maybe you'd reveal your flaws like this:

    "Listen, the LawnTrimmer is probably the most effortless lawn-cutter you'll ever be able to use. But one thing I must let you know about the LawnTrimmer, is that if your back-yard has LOADS of trees, or if you've got an unusual amount of curves to go around to get your lawn looking even, then the LawnTrimmer isn't for you.

    See, the LawnTrimmer was originally designed to manicure professional golf-courses -- you know the ones I mean"... yadda, yadda, yadda.

    So make sure you're revealing your flaws in your sales pitches. Plus, if they're big flaws, your prospect deserves to know about them -- after all, nothing's worse than being disappointed after you buy something.

    Well... there are things worse than that, but they're irrelevant for now.

    O.K.?

    The other thing this whole issue about Kate Moss teaches you, is that in the end... we're all on the same level playi

    10 Ways to Do Less Yourself in Your Business
    You've been there and done it. You've got the tee-shirt and your experiences mean that you can cut so many corners. So you do. It's easier. You respond to all the requests, questions, challenges and mistakes of your people. By fixing them.And after a while two things happen.Firstly - You get exhausted, because everything revolves around you - every piddling decision, people wait for you.Secondly - Remarkably, your people start to leave
    >

    Don't you think if Kate came right out and said something like this, it would have gone a LOT further?

    "I realize I have a problem, and I also realize that to date, I've done a bad job managing it. However, I am now taking steps to fix this situation. I hope all my friends, my family, and my business associates, can find it in their heart to forgive me for this indescretion, and recognize that in the end, I am only human too."

    The thing is, whenever you're looking at tweaking your sales copy -- http://www.kingofcopy.com/salescopyreview -- one of the smartest things you can ever do, is to come clean with any wrinkles or product flaws you have.

    This makes you a lot more "real" to your prospects. It also lets them know, that you too, are only human, and it makes almost ANYTHING else you're saying, have 100% credibility.

    Here's what I mean. Let's say you're selling some kind of a lawnmower. Maybe you'd reveal your flaws like this:

    "Listen, the LawnTrimmer is probably the most effortless lawn-cutter you'll ever be able to use. But one thing I must let you know about the LawnTrimmer, is that if your back-yard has LOADS of trees, or if you've got an unusual amount of curves to go around to get your lawn looking even, then the LawnTrimmer isn't for you.

    See, the LawnTrimmer was originally designed to manicure professional golf-courses -- you know the ones I mean"... yadda, yadda, yadda.

    So make sure you're revealing your flaws in your sales pitches. Plus, if they're big flaws, your prospect deserves to know about them -- after all, nothing's worse than being disappointed after you buy something.

    Well... there are things worse than that, but they're irrelevant for now.

    O.K.?

    The other thing this whole issue about Kate Moss teaches you, is that in the end... we're all on the same level playi

    Advertising? Consider Product Life Cycle and Customer Buying Habits
    When you create advertising for small businesses, consider both the life cycle of your product or service along with customer buying habits.Today, both sellers and buyers alike want fast results. You should recognize that the actual process of turning your prospects into customers still takes time. Buying cycle times may be shorter today, but the process still exists. People often buy according to their past purchasing habits and patterns. These habits can
    any wrinkles or product flaws you have.

    This makes you a lot more "real" to your prospects. It also lets them know, that you too, are only human, and it makes almost ANYTHING else you're saying, have 100% credibility.

    Here's what I mean. Let's say you're selling some kind of a lawnmower. Maybe you'd reveal your flaws like this:

    "Listen, the LawnTrimmer is probably the most effortless lawn-cutter you'll ever be able to use. But one thing I must let you know about the LawnTrimmer, is that if your back-yard has LOADS of trees, or if you've got an unusual amount of curves to go around to get your lawn looking even, then the LawnTrimmer isn't for you.

    See, the LawnTrimmer was originally designed to manicure professional golf-courses -- you know the ones I mean"... yadda, yadda, yadda.

    So make sure you're revealing your flaws in your sales pitches. Plus, if they're big flaws, your prospect deserves to know about them -- after all, nothing's worse than being disappointed after you buy something.

    Well... there are things worse than that, but they're irrelevant for now.

    O.K.?

    The other thing this whole issue about Kate Moss teaches you, is that in the end... we're all on the same level playi

    Canvas Printing Helps You Lend Your Personal Touch
    Canvas printing is one of the most widely used methods for publicity. Publicity and promotion methods have undergone huge changes and today business owners and people who are in the promotion business look for means that are the most innovative and have the power to reach out to a wider audience. Canvas printing is not only a wonderful publicity method, but is also just the right platform where one can display their personal art work and photographs. All one needs to do
    oking even, then the LawnTrimmer isn't for you.

    See, the LawnTrimmer was originally designed to manicure professional golf-courses -- you know the ones I mean"... yadda, yadda, yadda.

    So make sure you're revealing your flaws in your sales pitches. Plus, if they're big flaws, your prospect deserves to know about them -- after all, nothing's worse than being disappointed after you buy something.

    Well... there are things worse than that, but they're irrelevant for now.

    O.K.?

    The other thing this whole issue about Kate Moss teaches you, is that in the end... we're all on the same level playing field. See, even though Moss was making over $10,000 Dollars DAILY in her heyday during the 1990's, that didn't stop her from being made out to be "the bad guy" because of her reluctance to own up to what was going on.

    Don't you make the same mistake -- it's a costly lesson to learn and I'd hate to see everything you've worked so hard for, blown by one foolish error.

    Now go sell something,

    Craig Garber

    P.S. Check out all the prior archives you've been missing, right here at: http://www.kingofcopy.com/tips/tiparchives.html

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