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    The Building Blocks to Effective Marketing
    The Building Blocks to Successful MarketingIt’s More than Sales and AdvertisingBy Julie ChanceWhether you’re a Fortune 500 company or a one person shop, to be successful, you must have a mark
    een: tranquility, health, freshness, stability, appetite

    Orange: fun, cheeriness, warm exuberance, appetite, speed

    Pink: femininity, innocence, softness, health, youth

    Purple: sophistication, spirituality, wealth, royalty, you

    Should You Hire a Professional Dallas Office Cleaning Company
    Are you a business owner who runs a business that is set in an office setting? If so, how does your office get cleaned? Do you have your traditional employees clean your office in their spare time or do you do the clea
    And not only your logo, but also your website, your brochure, your business cards and any of your marketing materials for that matter.

    Yes, colors do matter

    They communicate feelings and emotions. They represent ideas and thoughts. So before you create a logo or any other piece of marketing make sure you select the right colors to communicate a personality that accurately represents you and your business.

    Following are some generally accepted principles of color and the emotions they evoke. Keep them in mind when selecting colors to represent your business.

    White/Silver: purity, truthfulness, faith, contemporary, refined, wealth

    Black: seriousness, distinctiveness, boldness, power, sophistication

    Blue: authority, dignity, security, faithfulness, heritage, trust

    Brown/Gold: history, utility, earthiness, richness, tradition, conservative

    Gray/Silver: somberness, authority, practicality, corporate mentality

    Green: tranquility, health, freshness, stability, appetite

    Orange: fun, cheeriness, warm exuberance, appetite, speed

    Pink: femininity, innocence, softness, health, youth

    Purple: sophistication, spirituality, wealth, royalty, yout

    Perfect Lives
    We quest to shape our perfect lives. The right job, the right clothes, the right weight, the right car.Then nature intervenes. An earthquake can crush that car completely. Floods and tornadoes slash through commun
    So before you create a logo or any other piece of marketing make sure you select the right colors to communicate a personality that accurately represents you and your business.

    Following are some generally accepted principles of color and the emotions they evoke. Keep them in mind when selecting colors to represent your business.

    White/Silver: purity, truthfulness, faith, contemporary, refined, wealth

    Black: seriousness, distinctiveness, boldness, power, sophistication

    Blue: authority, dignity, security, faithfulness, heritage, trust

    Brown/Gold: history, utility, earthiness, richness, tradition, conservative

    Gray/Silver: somberness, authority, practicality, corporate mentality

    Green: tranquility, health, freshness, stability, appetite

    Orange: fun, cheeriness, warm exuberance, appetite, speed

    Pink: femininity, innocence, softness, health, youth

    Purple: sophistication, spirituality, wealth, royalty, you

    Promotional Lanyards
    The typical promotional lanyard is a length of basic rope, wire, or cloth that is designed to secure a small object. They are often purchased in large quantities and are fairly inexpensive. Many employees wear promotiona
    the emotions they evoke. Keep them in mind when selecting colors to represent your business.

    White/Silver: purity, truthfulness, faith, contemporary, refined, wealth

    Black: seriousness, distinctiveness, boldness, power, sophistication

    Blue: authority, dignity, security, faithfulness, heritage, trust

    Brown/Gold: history, utility, earthiness, richness, tradition, conservative

    Gray/Silver: somberness, authority, practicality, corporate mentality

    Green: tranquility, health, freshness, stability, appetite

    Orange: fun, cheeriness, warm exuberance, appetite, speed

    Pink: femininity, innocence, softness, health, youth

    Purple: sophistication, spirituality, wealth, royalty, you

    Tit For Tat
    Every human being wants and needs to feel important, so it is inevitable that when people work long hours in close environments something will happen that may spark a power struggle. Simple matters can appear to take on
    ation

    Blue: authority, dignity, security, faithfulness, heritage, trust

    Brown/Gold: history, utility, earthiness, richness, tradition, conservative

    Gray/Silver: somberness, authority, practicality, corporate mentality

    Green: tranquility, health, freshness, stability, appetite

    Orange: fun, cheeriness, warm exuberance, appetite, speed

    Pink: femininity, innocence, softness, health, youth

    Purple: sophistication, spirituality, wealth, royalty, you

    The First Thing We Do, Let's Kill all the Bean Counters
    "Business is about people, not just numbers." - Bryce's LawINTRODUCTIONNope, its not the lawyers; its the "bean counters" that are ruining business. Let me give you an example, I know of a
    een: tranquility, health, freshness, stability, appetite

    Orange: fun, cheeriness, warm exuberance, appetite, speed

    Pink: femininity, innocence, softness, health, youth

    Purple: sophistication, spirituality, wealth, royalty, youth, mystery

    Red: aggressiveness, passion, strength, vitality, fear, speed, appetite

    Yellow: youth, positive feelings, sunshine, refinement, caution, appetite

    So NOW you know why my logo is green, blue and orange: freshness, authority and fun! It's a combination I felt communicated the experienced yet inviting, fresh approach to marketing that 10stepmarketing represents. To see my logo, and learn how you can get a great logo at a great price, visit http://www.10stepmarketing.com/greatlogo.htm

    (C) 2005 Debbie LaChusa

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