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  • Will You Add? - How to Write a Press Release That Will Grab an Editor's Attention

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    1. Listen 80%, talk 20%. Ask open ended questions to promote conversation.2. Offer an incentive for visitors to leave their contact information. For example, drop off your business card to be entered in a draw. You can follow up with these new contacts later.3. Set up a laptop with a video or slide show running to catch people’s eyes and interest.<
    uld be entirely in capital letters and centered if hard copy or in the upper left margin if sent electronically.
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    Writing a press release really isn’t that difficult, if you know what you’re doing. Press releases all follow a certain format and once you have the format down all you have to do is come up with interesting copy. But, like I said, first you must learn the basic format.

    Note: Always write a hard copy press release on your company letterhead or letterhead from the company you are writing about.

    PRESS RELEASE! FOR IMMEDIATE RELEASE
    This should be entirely in capital letters and centered if hard copy or in the upper left margin if sent electronically.
    <

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    in format and once you have the format down all you have to do is come up with interesting copy. But, like I said, first you must learn the basic format.

    Note: Always write a hard copy press release on your company letterhead or letterhead from the company you are writing about.

    PRESS RELEASE! FOR IMMEDIATE RELEASE
    This should be entirely in capital letters and centered if hard copy or in the upper left margin if sent electronically.

    10 Tips for Becoming a Great Boss
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    rst you must learn the basic format.

    Note: Always write a hard copy press release on your company letterhead or letterhead from the company you are writing about.

    PRESS RELEASE! FOR IMMEDIATE RELEASE
    This should be entirely in capital letters and centered if hard copy or in the upper left margin if sent electronically.

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    d or letterhead from the company you are writing about.

    PRESS RELEASE! FOR IMMEDIATE RELEASE
    This should be entirely in capital letters and centered if hard copy or in the upper left margin if sent electronically.

    The Advantages of a Business Marketing Plan
    Business is an important form of investment where it primarily targets sales and profits. Most people who are putting up a business can either succeed or fail. However, failures can be prevented or minimized if you make a precise business marketing plan.Review the following advantages and take the initiative to incorporate it in your business.1. It
    uld be entirely in capital letters and centered if hard copy or in the upper left margin if sent electronically.

    Contact Information
    This is where you place the name of whom the editor should contact for more information regarding the release, as well as an appropriate phone number, fax number, and email address.

    Headline
    A good headline is essential in order to capture an editor’s interest and make him want to read more.

    Dateline
    Place the name of the city the press release is issued from and the date the release is being written.

    Lead

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