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Will You Add? - When Bad News is Brewing, the Worst Response is No Response
Medical Transcription - Career, Home Business or Both? ll cases, how your company responds to and deals with the press becomes part of – and at times the central focus of -- the ongoing story.One of the great things about a career in medical transcription is that almost anyone can set up an office to handle the duties of a medical transcriptionist or a medical transcription service. Even the office requirements are fairly generic, meaning this has the potential for a h To not participate in even “negative” news coverage is to risk death by a thousand paper cuts. You A Chef’s Personal Choices While speaking at a recent legal seminar on internal investigations, an attorney asked me about responding to news media that finds out about an emerging corporate crisis or other potentially negative situation.In any major field of study, graduates usually have several career options to pursue. For examples, teachers may decide on educating elementary, middle school, high school, or college students; Law enforcers are patrol officers, prison guards, parole officers, or detectives. Likew Isn’t it in the company’s best interests, he asked, to avoid the press until all the facts are known and there’s some “good news” to tell? Nope. You can’t dissuade interested reporters from chasing down a legitimate business story any more than you can push water uphill with a fork. Not only do your pants get wet, but you look an idiot. In other words, the news happens with you or without you. It doesn’t matter that you don’t have all the facts, or still have lose ends to tie up. Unlike the lawyerly concept of a definitive final resolution, news coverage is incremental. Hour by hour. Day by day. One headline follows another as new information is confirmed or disputed, as ramifications become evident and fall-out analyzed. And in almost all cases, how your company responds to and deals with the press becomes part of – and at times the central focus of -- the ongoing story. To not participate in even “negative” news coverage is to risk death by a thousand paper cuts. You f Gift Guide Marketing, Not Just Holidays Anymore t interests, he asked, to avoid the press until all the facts are known and there’s some “good news” to tell?Gift Guide Marketing can be one of the most powerful and easy to achieve forms of marketing and public relations for small business owners with unique products. While traditionally these gift guides are thought of as just a holiday phenomena, gift guides happen year round. If you Nope. You can’t dissuade interested reporters from chasing down a legitimate business story any more than you can push water uphill with a fork. Not only do your pants get wet, but you look an idiot. In other words, the news happens with you or without you. It doesn’t matter that you don’t have all the facts, or still have lose ends to tie up. Unlike the lawyerly concept of a definitive final resolution, news coverage is incremental. Hour by hour. Day by day. One headline follows another as new information is confirmed or disputed, as ramifications become evident and fall-out analyzed. And in almost all cases, how your company responds to and deals with the press becomes part of – and at times the central focus of -- the ongoing story. To not participate in even “negative” news coverage is to risk death by a thousand paper cuts. You Sun Zi Art of War - Five Fatal Characteristics of a General with a fork. Not only do your pants get wet, but you look an idiot.Thus, there are five dangers that will plague any general. If he is reckless, he can be killed. If he is cowardly and desperate to live, he can be captured. If he is easily angered, he can be provoked. If he is sensitive to honor, he can be insulted. If he is overly compassiona In other words, the news happens with you or without you. It doesn’t matter that you don’t have all the facts, or still have lose ends to tie up. Unlike the lawyerly concept of a definitive final resolution, news coverage is incremental. Hour by hour. Day by day. One headline follows another as new information is confirmed or disputed, as ramifications become evident and fall-out analyzed. And in almost all cases, how your company responds to and deals with the press becomes part of – and at times the central focus of -- the ongoing story. To not participate in even “negative” news coverage is to risk death by a thousand paper cuts. You Take Yourself Away from the Rat Race t of a definitive final resolution, news coverage is incremental. Hour by hour. Day by day. One headline follows another as new information is confirmed or disputed, as ramifications become evident and fall-out analyzed.A lot of people are unhappy with their jobs yet dreaming what they can do in order to increase their incomes and still a lot of people are dreaming of how they can take themselves away from the rat race. Most of the employees of whatever company they are in speak and dream of own And in almost all cases, how your company responds to and deals with the press becomes part of – and at times the central focus of -- the ongoing story. To not participate in even “negative” news coverage is to risk death by a thousand paper cuts. You Adjust Your Expectations ll cases, how your company responds to and deals with the press becomes part of – and at times the central focus of -- the ongoing story.You've all heard some business owners whine about employees: "my staff members are always coming to work late", "my employees' children are always getting sick", "I have high employee turnover". Why do some owners not whine? Maybe they have looked at their employees and adjuste To not participate in even “negative” news coverage is to risk death by a thousand paper cuts. You force the media to discover for themselves the facts that you don’t have -- information, opinions and perspectives that will be rushed into coverage whether or not you agree with their accuracy or context. In the end, you likely prolong whatever bad publicity you’re trying to avoid. Does that mean you have answers to every question? Of course not. But there’s a huge difference between hiding from the press and making a sincere effort to explain why you can’t answer a specific question, or why it isn’t appropriate for the CEO to be interviewed at this time. Engaging the media during an emerging crisis -- even to respectfully decline comment -- promotes a credible rapport that may create breathing room to produce facts as you confirm them, or have opportunity to respond to information and opinion before it is published or aired. Whether you’re dealing with good news or bad news, the rule is the same. Say only what you know to be true. But say it. Your company wil
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