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  • Will You Add? - Public Relations Primer Part III: 10 Don'ts

    Effective People Management - Here Is How
    Managing people is always a headache. How do you motivate your staff? Do they always seem to fail to follow your instructions? Do you think that they're either unqualified for the task or just absent-minded?Not only are these questions that as a manager may have about your staff, but often an interviewer may have these same ques
    want to learn more about – not around announcements about the latest award you’ve won. Small Business Customer Service Can Work Against You
    Is the special treatment you designed specifically to keep customers coming back working against you?A local jeweler offers free lifetime battery replacement for any watch he sells. It's a good hook to keep customers walking back in the store on a regular basis and increases his sales volume.But, it's backfired on him. An
    There are all kinds of smart moves professionals can make to raise their media visibility. Here are ten things not to do if you’re aiming to heighten your public profile.

    1. Don’t make the story about you. The media care about, and want to use, your knowledge and expertise. Build your media pieces around the topics that the public, and the media, want to learn more about – not around announcements about the latest award you’ve won. Use MySpace to Increase Your Opportunities by Networking
    One of the greatest things about MySpace is its ability to easily bring you in touch with others of similar interests. Whether the goal of your profile is related to leisure or employment, Myspace provides a variety of ways to get a hold of people just like you to form networking partnerships.The best way to share with others yoy. Here are ten things not to do if you’re aiming to heighten your public profile.

    1. Don’t make the story about you. The media care about, and want to use, your knowledge and expertise. Build your media pieces around the topics that the public, and the media, want to learn more about – not around announcements about the latest award you’ve won. Playing the Wrong Game
    He was concerned with the direction a decision was leaning, Jon said on his voice mail. Could I meet him for lunch in the cafeteria before Friday's meeting to talk it through?As peer managers involved in policy implementation, our departments would be impacted by any direction taken. Friday's meeting was with the decision makers1. Don’t make the story about you. The media care about, and want to use, your knowledge and expertise. Build your media pieces around the topics that the public, and the media, want to learn more about – not around announcements about the latest award you’ve won. Humor in Business
    With the advancement of computer simulators, anybody can repeat all the business routines before he goes to the field, and have the opportunity of relaxing from the tedious work with numbers. The businessman can concentrate more on the human factors: The Customer Service, the relationships among fellow workers, and self care.Theand expertise. Build your media pieces around the topics that the public, and the media, want to learn more about – not around announcements about the latest award you’ve won. Facilities Needed in Preparing for a Business Conference
    A business conference is one the best ways to keep tabs of your business's goings-on and financial results. Whether you are about to hold a meeting with your top 5 executives or about to hold a product launch with 300 invitees, preparation needs major consideration.To aid you in your endeavor to conduct your best business conferwant to learn more about – not around announcements about the latest award you’ve won.

    2. Don’t misunderstand the process. The media will quote and feature you if you can deliver information their audiences need. They have no obligation to use you because you took out an ad, or because you play golf with the publisher.

    3. Don’t bite off too much at once. Keep it simple, and focused. Every media piece you send out should be about

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