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  • Will You Add? - Salting the Record

    Public Relations Firms
    When you shortlist a PR firm, you do so on the basis of its sector knowledge, its understanding of your objectives and the pitch it makes. However, though the firm maybe technically competent, you still need to evaluate whether it is the right one for you. Here some questions to ponder:What do their existing clients feel?Naturally you cannot ask the clients how they feel. But you can make an educated guess based on the following information:What is the average number of years clients stay with the PR firm?How much repeat business has it earned from existing clients?Has the size of its client’s accounts increased over time?Are industry leaders giving business to this firm?Do you like their previous work?A good PR firm writes clear, concise press releases that are free of jargon and easily understandable to those outside the client’s industry. Check the previous work of the PR firms you shortlist to see if they meet this yardstick. If they don’t, avoid the firm as it may
    whose integrity and ethical standards are beyond reproach.

    I nodded my head on cue as he doled out such clich?s as, “Life is too short to deal with unethical people.” His Saddam-like grin had the aura of a neon sign flashing the words “Trust me.”

    It wasn’t until I had experienced a sufficient number of commissiondectomies that I was able to identify such talk as a sure sign that the person with whom I was speaking was either a rapist, murderer, criminal-defense attorney, or (worst of all) unethical real estate developer.

    So, welcome to the world, Mr. H

    Company Culture - What A Difference It Makes
    Having worked for several prominent retail organizations I have seen the impact of both positive and negative cultures on the workforce, the customers and, of course, the success of the business. Have no doubt whatsoever, the head of the organization dictates, through words and actions, what the culture will be. I want to tell you about the incredible culture created by a CEO, and a gentleman, I’ll call Sam.For three years, I had the opportunity to work for the company that this man headed up before he decided to sell his successful enterprise to a large, old school retailer. We were all very happy for him. This sale was going to mean a lot more time for he and his wife to travel and generally enjoy life after a lot of years of hard work and dedication to their business. We were saddened to be losing such a great leader but we knew he deserved the rest and we wished him well.Those three years were perhaps the most rewarding and educational years of my entire career, one that spans over twenty years. The compan
    The form of the real estate brokerage business may have changed since the advent of nationwide brokerage firms, but the substance has not. Human nature is the same today as it was when Century 21 first came on the scene back in 1974. Indeed, the same as it was in 1974 B.C.!

    And when it comes to the real estate brokerage business, a reality of human nature is that the real estate agent who allows himself to be intimidated by the buyer or seller of a property (or, worse, both) is a real estate agent asking to be separated from his commission.

    To put it more succinctly, such an agent is likely to be on the receiving end of a commissiondectomy — a delicate surgical procedure aimed at removing all or part of his commission from his grasp. From the aspect of pain, a commissiondectomy might justifiably be described as the equivalent of having a hemorrhoid operation and root canal performed simultaneously.

    Sadly, far too many real estate agents practically volunteer for this excruciating procedure by not taking certain actions — e.g., binding either the buyer or seller in writing, taking control of the deal, and refusing to relinquish that control until their agreed-upon commission has cleared the bank. A recent front-page story in The Wall Street Journal underscores the importance of these actions.

    Nantucket, Massachusetts is the setting for the commissiondectomy described in the aforementioned Wall Street Journal article. Nantucket Island is the kind of place that is inhabited mainly by the super-rich — and, of course, rich-widow stalkers like John Kerry.

    The Nantucket saga involves a broker by the name of J. Craig Hawkins and socialite Catherine R. Clifton, daughter of Ralph Roberts, founder of Comcast Corp. Mrs. Clifton’s husband, Anthony, is also along for the ride. Ringer Rule No. 328: All other things being equal, the greater his or her “high-society” factor, the more likely the person is to shaft you in a business deal.

    In Chapter 7 of To Be or Not to Be Intimidated?, I tell the story of the owner of a large apartment development in St. Louis who spent a great deal of time trying to impress me with his credentials. He went to great lengths to expound on the virtues of dealing only with people like himself whose integrity and ethical standards are beyond reproach.

    I nodded my head on cue as he doled out such clich?s as, “Life is too short to deal with unethical people.” His Saddam-like grin had the aura of a neon sign flashing the words “Trust me.”

    It wasn’t until I had experienced a sufficient number of commissiondectomies that I was able to identify such talk as a sure sign that the person with whom I was speaking was either a rapist, murderer, criminal-defense attorney, or (worst of all) unethical real estate developer.

    So, welcome to the world, Mr. Ha

    Innovation Management - Rigorous data analysis
    Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted. Rigorous data analysis Problem identification is often considered the most boring aspect of creativity. But it is in fact the most crucial. If you’re not working on the right problem, then you’re working towards the wrong solution; all energy, time and
    ccinctly, such an agent is likely to be on the receiving end of a commissiondectomy — a delicate surgical procedure aimed at removing all or part of his commission from his grasp. From the aspect of pain, a commissiondectomy might justifiably be described as the equivalent of having a hemorrhoid operation and root canal performed simultaneously.

    Sadly, far too many real estate agents practically volunteer for this excruciating procedure by not taking certain actions — e.g., binding either the buyer or seller in writing, taking control of the deal, and refusing to relinquish that control until their agreed-upon commission has cleared the bank. A recent front-page story in The Wall Street Journal underscores the importance of these actions.

    Nantucket, Massachusetts is the setting for the commissiondectomy described in the aforementioned Wall Street Journal article. Nantucket Island is the kind of place that is inhabited mainly by the super-rich — and, of course, rich-widow stalkers like John Kerry.

    The Nantucket saga involves a broker by the name of J. Craig Hawkins and socialite Catherine R. Clifton, daughter of Ralph Roberts, founder of Comcast Corp. Mrs. Clifton’s husband, Anthony, is also along for the ride. Ringer Rule No. 328: All other things being equal, the greater his or her “high-society” factor, the more likely the person is to shaft you in a business deal.

    In Chapter 7 of To Be or Not to Be Intimidated?, I tell the story of the owner of a large apartment development in St. Louis who spent a great deal of time trying to impress me with his credentials. He went to great lengths to expound on the virtues of dealing only with people like himself whose integrity and ethical standards are beyond reproach.

    I nodded my head on cue as he doled out such clich?s as, “Life is too short to deal with unethical people.” His Saddam-like grin had the aura of a neon sign flashing the words “Trust me.”

    It wasn’t until I had experienced a sufficient number of commissiondectomies that I was able to identify such talk as a sure sign that the person with whom I was speaking was either a rapist, murderer, criminal-defense attorney, or (worst of all) unethical real estate developer.

    So, welcome to the world, Mr. H

    Choosing an Alarm System For Your Business
    If you want to protect your business from burglary, vandalism, and other types of crime, installing a monitored commercial alarm system is one of the most reliable ways to do so.Much more sophisticated and effective than ordinary burglar alarms, a monitored system will not only sound auditory alarms, but also send alert local police authorities to attend the scene of the break-in. When used in combination with a CCTV surveillance system, monitored alarms can be a near-foolproof method of deterring crime and identifying criminals.When choosing an alarm system for your office or retail premises, it’s a good idea to compare offers three or four different providers, taking into consideration price, features, response time, and technical support. If possible, you should try and find a provider that offers free installation or, at the very least, installation assistance.Before making a final decision, or signing a service contract, it’s also a good idea to ask your provider of choice for a few references from
    linquish that control until their agreed-upon commission has cleared the bank. A recent front-page story in The Wall Street Journal underscores the importance of these actions.

    Nantucket, Massachusetts is the setting for the commissiondectomy described in the aforementioned Wall Street Journal article. Nantucket Island is the kind of place that is inhabited mainly by the super-rich — and, of course, rich-widow stalkers like John Kerry.

    The Nantucket saga involves a broker by the name of J. Craig Hawkins and socialite Catherine R. Clifton, daughter of Ralph Roberts, founder of Comcast Corp. Mrs. Clifton’s husband, Anthony, is also along for the ride. Ringer Rule No. 328: All other things being equal, the greater his or her “high-society” factor, the more likely the person is to shaft you in a business deal.

    In Chapter 7 of To Be or Not to Be Intimidated?, I tell the story of the owner of a large apartment development in St. Louis who spent a great deal of time trying to impress me with his credentials. He went to great lengths to expound on the virtues of dealing only with people like himself whose integrity and ethical standards are beyond reproach.

    I nodded my head on cue as he doled out such clich?s as, “Life is too short to deal with unethical people.” His Saddam-like grin had the aura of a neon sign flashing the words “Trust me.”

    It wasn’t until I had experienced a sufficient number of commissiondectomies that I was able to identify such talk as a sure sign that the person with whom I was speaking was either a rapist, murderer, criminal-defense attorney, or (worst of all) unethical real estate developer.

    So, welcome to the world, Mr. H

    Customer Satisfaction Test: Will They Buy Again, Right Now?
    Athletes who are having banner years instruct their agents to renegotiate their contracts right away, to wangle lucrative extensions, extra years of gravy, because when you’re hot, you’re hot.Technically, their teams have no duty to come back to the table, as long as there is a prior contract in effect. Teams can coldly say, a deal is a deal. Talk to us later.But they don’t, because they fear offending their star player, especially when his or her career is arcing upward. Plus, they want to lock-in future performance at present prices, if they can.If management is satisfied with a player, they’ll talk with him and his representatives and be willing to elongate or to sweeten the deal.The same thing applies to nearly anyone in business. If you want to know where you stand with a customer, how satisfied he is, try selling him again, on the spot.There are incredible advantages to this strategy:(1) You may get lucky, and grow your business, right away.(2) If you succeed, you’ll tet
    aughter of Ralph Roberts, founder of Comcast Corp. Mrs. Clifton’s husband, Anthony, is also along for the ride. Ringer Rule No. 328: All other things being equal, the greater his or her “high-society” factor, the more likely the person is to shaft you in a business deal.

    In Chapter 7 of To Be or Not to Be Intimidated?, I tell the story of the owner of a large apartment development in St. Louis who spent a great deal of time trying to impress me with his credentials. He went to great lengths to expound on the virtues of dealing only with people like himself whose integrity and ethical standards are beyond reproach.

    I nodded my head on cue as he doled out such clich?s as, “Life is too short to deal with unethical people.” His Saddam-like grin had the aura of a neon sign flashing the words “Trust me.”

    It wasn’t until I had experienced a sufficient number of commissiondectomies that I was able to identify such talk as a sure sign that the person with whom I was speaking was either a rapist, murderer, criminal-defense attorney, or (worst of all) unethical real estate developer.

    So, welcome to the world, Mr. H

    How To Write a Resume: The Way To Your Employer's Heart
    One of the first things that someone asks when vying for a job, is this, how to generate a resume that woos over your potential future bosses. Though there is no one-size-fit all on how to write a resume appropriately, here are some hints that will help you get back on track.1. What kind of jobs do you want to vye for? What are your hobbies and educational or qualified professional background? This is very critical to think about first prior to even lifting your pen and setting the typeset on your resume.2. Now that you've decided what kind of jobs you are suited for, find out if their is a market for your services. After all, you are clearly selling yourself with your resume to a potential customer- in this case, your prospective employer.3. Assess various duty ads within your chosen trade and make note of anything that may be recurring, i.e. good communication skills, good with excel, office skills, any certain application suites, client relationship development, etc.4. Select some of your top i
    whose integrity and ethical standards are beyond reproach.

    I nodded my head on cue as he doled out such clich?s as, “Life is too short to deal with unethical people.” His Saddam-like grin had the aura of a neon sign flashing the words “Trust me.”

    It wasn’t until I had experienced a sufficient number of commissiondectomies that I was able to identify such talk as a sure sign that the person with whom I was speaking was either a rapist, murderer, criminal-defense attorney, or (worst of all) unethical real estate developer.

    So, welcome to the world, Mr. Hawkins. Had you read my book, you would have known better than to spend months showing Mrs. Clifton properties all over Nantucket Island without having a signed agreement.

    When Hawkins finally got around to presenting Mrs. Clifton and her husband with an agreement to represent them, she decided that she didn’t want to deal with him anymore. Her unofficial occupation is professional philanthropist, but you’d never convince Mr. Hawkins of that. Echoing the sentiments of Marie Antoinette, Mrs. Clifton’s attitude toward poor Craig Hawkins was “Let him eat Big Macs!”

    One of the properties Hawkins showed Mrs. Clifton happened to be a $15.5 million, 25-acre waterfront home, which she and her husband ultimately purchased. Right now, the listing broker and another company that “helped market the property” are set to split a Trump-sized commission of $600,000 — without even a bone in there for poor Mr. Hawkins.

    Hawkins’ company, Maury People Inc., has filed a lawsuit, but not against Mrs. Clifton. After all, unless it’s in writing, a buyer has no obligation to a real estate agent. So Hawkins’ company instead filed suit against the listing broker and the estate of the owner of the property.

    In an affidavit, Mrs. Clifton admitted that Hawkins had originally shown her the property clear back in 2001, then again in June 2005. She also said that Hawkins “seemed to be steering me strongly” toward two other properties. This is a classic kind of irrelevant, gobbledygook argument spewed out by buyers and sellers who are intent on performing a commissiondectomy on a real estate agent.

    And, as a gobbledygook bonus, Mrs. Clifton claimed that Hawkins hadn’t shown her any “particularized information” on the property. Which is a euphemism for “He didn’t print out a couple of multiple-listing sheets from his computer.”

    Attention Mr. Hawkins: You screwed up! You may as well have trusted Kofi Annan to hold your wallet for you while you went for a jog.

    Having been through many commissiondectomies in my early days as a real estate broker, I am, quite naturally, sympathetic to Mr. Hawkins’ plight. So I can only hope that he will learn from his mistake. Which means not expending an ounce of energy on future deals until he has something in writing from

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