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  • Will You Add? - Are Your Sales Scripts Working For or Against You?

    No Free Lunch
    We all know that “there’s no such thing as a free lunch.” Well, there is, actually. If you work as a mystery shopper you can get free lunches. But I’ve already written about how, while you can enjoy free lunches/dinners and earn some money with this endeavor, you certainly cannot get rich. See: http://ezinearticles.com/?Its-Not-a-Mystery&id=379580.You also cannot get rich by doing online or in-per
    ied and proven tactics for converting sales prospects into customers, a surefire wa
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    Making wood and water come together to create high quality production-graded paper is the business of most paper mills. Paper mills taking water directly from rivers or wells, have to worry about sludge and other impurities which contaminate their processing equipment and compromise the quality of paper. This problem can be solved by installing some state-of-the-art self-cleaning filters with 150-micron stainles
    Sales scripts are a double edged sword. On one hand, they can help you present your selling points and sales rebuttals in an organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales scripts may contain tried and proven tactics for converting sales prospects into customers, a surefire wa
    Marketing to Make Your Message Stick-21st Century Ad Specialty Item
    Fred Antonini has an office right next to ours. He was driving his sports car one beautiful spring day a few years ago. He had the top down, the windows down, and the radio up. He had his new cell phone on the dash of his car so he could reach it if he needed it. Can you see this coming? He made a turn, but the phone kept going – right out the window. Something about Newton’s law or inertia – I don’t know. Fred
    selling points and sales rebuttals in an organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales scripts may contain tried and proven tactics for converting sales prospects into customers, a surefire wa
    Are You A Placeable Job Candidate?
    In other words, are you someone who will easily find new work if and when the need arises?Recruiters often talk about whether or not a job searcher is placeable. This distinction determines whether or not a recruiter will work with you to help you find a new job.A placeable job candidate is a person who a recruiter can place with one of their clients and as a result, get paid. This job candidate ha
    y, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales scripts may contain tried and proven tactics for converting sales prospects into customers, a surefire wa
    Digital Signage - Don't Forget About Projectors
    What's the first thing that comes to mind when you think of digital signage? If it's a flat panel LCD or plasma display hanging in some public place like a retail store, corporate lobby or museum, you wouldn't be alone. For most indoor digital signage networks, these two display technologies dominate the landscape.However, they aren't the only solution, and in some cases they might not even be the best or
    ose sales. Here’s a caveat worth considering: Although sales scripts may contain tried and proven tactics for converting sales prospects into customers, a surefire wa
    Marketing Effectively to More Than One Audience
    What's a small business owner to do if they have more than one audience to market to? Perhaps they need to attract clients but they also need to recruit business partners or vendors. Do they need two marketing plans or can they use one plan that tries to address both aspects?This is a great question that applies to many different types of businesses who find they need to market to more than one group of p
    ied and proven tactics for converting sales prospects into customers, a surefire way to drive a wedge between you and your prospective clients is to sound like you’re reading a script or regurgitating memorized lines. Bridging the gap between salesperson and sales prospect often requires a conversational, informal delivery that won’t come across if you’re reciting a script.

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