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Will You Add? - The Captain of the Titanic Wasn't in Sales
Medical billing of DMEPOS claims is difficult enough under the best circumstances. With all the different items that can be billed and the various requirements for each of them, difficult becomes an exercise in near futility. In this installment, we continue our review with one of the most massive CMNs in electronic transmission of claims. We'll cover the GU0 record continuing with field number 26. This is whe
Cognitive behavioural science suggests that what we are thinking about today determines our reality tomorrow. That is, a person’s outer world is a reflection of their inner world. If a sales professional is i
Learning how to persuade and influence will make the difference between hoping for better income and having a better income. Ask yourself, how much income and money have you lost with your inability to persuade and influence. Now, I'm sure you have seen some success, but think of the times you couldn't get it done. Has there ever been a time when you did not get your point across? You
Many of us know an iceberg has about 7/8th of its mass below water. But did you know the largest Northern Hemisphere iceberg on record was encountered near Baffin Island in 1882? It was 8 miles (13 km) long, 3.7 miles (6 km) wide and rose 65 feet (20 m) above the water. The mass of that iceberg was in excess of 9 billion tonnes - enough water for everyone, in the world to drink a quart (litre) a day for over 4 years.
Well thanks for the lesson on icebergs you’re probably thinking but what has that got to do with sales?
Go back to the first fact; the majority of an iceberg is below the surface. In sales, much of what controls our success is below the surface. Let me explain.
Think of the iceberg, the tip which we see, could be compared to the action and results of sales professionals. We see sales results. Companies track share of market, percentage of plan, year-over-year performance to name just a few metrics. We also see what a sales person does. We can observe and track the number of calls made, appointments kept, sales made, and referrals obtained.
What we can’t see, the part under the surface is what the sales professional is thinking. This I submit is the most critical component for a sales person to be successful. We talked about icebergs, now for a short psychology lesson.
Cognitive behavioural science suggests that what we are thinking about today determines our reality tomorrow. That is, a person’s outer world is a reflection of their inner world. If a sales professional is in
Lesson 1If you really are in B2B then you will know all of your customers pretty well because they’ve been placing orders with you for a while and should continue placing orders with you for a good while longer. The reality is that many salespeople, for whatever reason, not only don’t like administrative tasks such as maintaining databases but also regard their customers as their customers, not the busines
Well thanks for the lesson on icebergs you’re probably thinking but what has that got to do with sales?
Go back to the first fact; the majority of an iceberg is below the surface. In sales, much of what controls our success is below the surface. Let me explain.
Think of the iceberg, the tip which we see, could be compared to the action and results of sales professionals. We see sales results. Companies track share of market, percentage of plan, year-over-year performance to name just a few metrics. We also see what a sales person does. We can observe and track the number of calls made, appointments kept, sales made, and referrals obtained.
What we can’t see, the part under the surface is what the sales professional is thinking. This I submit is the most critical component for a sales person to be successful. We talked about icebergs, now for a short psychology lesson.
Cognitive behavioural science suggests that what we are thinking about today determines our reality tomorrow. That is, a person’s outer world is a reflection of their inner world. If a sales professional is i
You followed time-honored online marketing techniques to the letter: you have a great web site, the site has a high search engine rank, and you created a compelling marketing message that showcases your unique selling proposition. Unfortunately, your competitors are reading the same playbook and are implementing the same marketing strategies. The net result is that a potential customer found your web site, but als
Think of the iceberg, the tip which we see, could be compared to the action and results of sales professionals. We see sales results. Companies track share of market, percentage of plan, year-over-year performance to name just a few metrics. We also see what a sales person does. We can observe and track the number of calls made, appointments kept, sales made, and referrals obtained.
What we can’t see, the part under the surface is what the sales professional is thinking. This I submit is the most critical component for a sales person to be successful. We talked about icebergs, now for a short psychology lesson.
Cognitive behavioural science suggests that what we are thinking about today determines our reality tomorrow. That is, a person’s outer world is a reflection of their inner world. If a sales professional is i
Being alone in a foreign country can make anyone feel like a fish out of water, especially when you don’t speak the language. One of the many things that can magnify this problem is realizing how badly you need to find a restroom.Unfamiliar with the customs, the language, and the people, you try your best to describe what you need, relying on hand gestures and facial expressions. For some reason, you find
What we can’t see, the part under the surface is what the sales professional is thinking. This I submit is the most critical component for a sales person to be successful. We talked about icebergs, now for a short psychology lesson.
Cognitive behavioural science suggests that what we are thinking about today determines our reality tomorrow. That is, a person’s outer world is a reflection of their inner world. If a sales professional is i
When I got into business I wanted to build a company, which helped people and provide a product and service that people loved and were willing to pay for; one I would not have to sell or convince anyone of. Something that people truly wanted to extend and enhance their pursuit of happiness. I found the perfect service that everyone wanted and where sales were not really needed at all. In addition I found a way to
Cognitive behavioural science suggests that what we are thinking about today determines our reality tomorrow. That is, a person’s outer world is a reflection of their inner world. If a sales professional is interested in creating a new reality for themselves, whether that new reality is bringing in a new client or whether it is moving up to the next level in sales effectiveness, this new frame of reference is first created in the person’s mind. It all starts with an idea, a concept and a desire for enhanced results.
I’ve heard it said that a person sees more with their state of mind than with their eyes. For example, take an optimist and a pessimist to the same restaurant and afterwards they are likely to report quite different experiences even though the service, the meal, the company, and the location were exactly the same. The optimist’s positive frame of mind focused on what was enjoyable while the pessimist’s negative state of mind zeroed in on everything that was wrong.
This fascinating area of psychology reinforces the concept that our thinking is our greatest ally in demonstrating effective sales competencies. In other words, top sales performers think in a way that helps them to perform at an optimal level. The good news is you can change your thinking style to improve performance.
The best sales professionals are effective thinkers. They focus on what they want to achieve, they regularly review their sales objectives and they think in a constructive, supportive fashion, using their cre
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