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  • Will You Add? - Are You Barking Up The Wrong SALES Tree?

    Five Keys to Make Your Cold Calls Sizzle
    Do you clam up on the telephone? An advertising rep called the other day to sell some ad space in a local news magazine. After I said, "Hello," there was nothing but monotone dialog until I interrupted him a minute later. It sounded like he was reading a script... but he wasn't (I asked).When you make calls trying to sell your products or services to your p
  • Create a market vs tapping into an existing one
  • ..you are probably feeling a little down and frustrated.

    Can YOU See The Forest For The Trees?

    OK - hopefully you have heard this old saying.

    " She can't see the forest for the trees."

    What does it mean?

    Lack of vision. Lack of focus. Focusing on the smaller parts vs looking a

    7 Steps To Planning A Great Presentation
    Imagine you have just been asked to give a highly complex presentation to the Board of Directors. One of the biggest mistakes you can make at this point is to start thinking about what you will say. Instead focus on planning.So how might start the planning? Here is a simple but effective 7 step process.Step 1: Develop ObjectivesBefore you d
    Last summer I was sitting on the deck at a gorgeous remote Canadian lake, watching my little dog Macey go NUTS chasing all the squirrels.

    She'd chase them at 100 MPH through the bush and UP the tree they would go - fluffy tails flying and they would chatter indignantly from 30 feet above. Then she'd bark at the tree, circle it a few million times before she came up with her next brilliant strategy.

    Macey would sit patiently at the base of the tree for hours- staring upward - not moving a muscle.

    I could tell she had TONS OF HOPE that if she JUST kept doing what she was doing - she would catch a squirrel. (sound familiar?)

    What had she missed though?

    The squirrels had MOVED to a different tree.

    They were now far behind her - looking at her while they took notes on their laptop and commented on how squirrels are the superior species!

    Are You Barking Up The Wrong SALES Tree?

    I see it constantly.

    Women business owners and women in sales complaining about the lack of response they get from their sales and marketing efforts.

    How frustrated they are that clients are not buying fast enough or not spending money at all.

    A Diva Comment For You...

    You're probably barking up the wrong tree.

    If you are trying to ...

    • Be something for everyone
    • Chase customers that don't have a need
    • Create a market vs tapping into an existing one
    ..you are probably feeling a little down and frustrated.

    Can YOU See The Forest For The Trees?

    OK - hopefully you have heard this old saying.

    " She can't see the forest for the trees."

    What does it mean?

    Lack of vision. Lack of focus. Focusing on the smaller parts vs looking at

    Get Your Press Release Opened And Looked At By The Media 100% Of The Time -- Guaranteed
    If you want to get media publicity, and if you want a sure fire way to prevent your press release from being ignored or tossed in the garbage, then listen to this:A little while back I interviewed a true marketing genius who has sold over 500,000 special effects cookbooks (i.e. volcano cakes, etc) -- many of which have been sold as a result of using nothing
    e came up with her next brilliant strategy.

    Macey would sit patiently at the base of the tree for hours- staring upward - not moving a muscle.

    I could tell she had TONS OF HOPE that if she JUST kept doing what she was doing - she would catch a squirrel. (sound familiar?)

    What had she missed though?

    The squirrels had MOVED to a different tree.

    They were now far behind her - looking at her while they took notes on their laptop and commented on how squirrels are the superior species!

    Are You Barking Up The Wrong SALES Tree?

    I see it constantly.

    Women business owners and women in sales complaining about the lack of response they get from their sales and marketing efforts.

    How frustrated they are that clients are not buying fast enough or not spending money at all.

    A Diva Comment For You...

    You're probably barking up the wrong tree.

    If you are trying to ...

    • Be something for everyone
    • Chase customers that don't have a need
    • Create a market vs tapping into an existing one
    ..you are probably feeling a little down and frustrated.

    Can YOU See The Forest For The Trees?

    OK - hopefully you have heard this old saying.

    " She can't see the forest for the trees."

    What does it mean?

    Lack of vision. Lack of focus. Focusing on the smaller parts vs looking a

    7 Coaching Predictions and What To Do About Them
    To prepare for our segments, Milana asked us to reveal in no-holds barred fashion, a mindstream of the 3 most important trends, opportunities and landmines we could foresee for professional coaches in 2007, including how each is likely to impact a coach's business (that's you!), and what I'm doing about the predictions myself.Here are the promised notes fro
    o a different tree.

    They were now far behind her - looking at her while they took notes on their laptop and commented on how squirrels are the superior species!

    Are You Barking Up The Wrong SALES Tree?

    I see it constantly.

    Women business owners and women in sales complaining about the lack of response they get from their sales and marketing efforts.

    How frustrated they are that clients are not buying fast enough or not spending money at all.

    A Diva Comment For You...

    You're probably barking up the wrong tree.

    If you are trying to ...

    • Be something for everyone
    • Chase customers that don't have a need
    • Create a market vs tapping into an existing one
    ..you are probably feeling a little down and frustrated.

    Can YOU See The Forest For The Trees?

    OK - hopefully you have heard this old saying.

    " She can't see the forest for the trees."

    What does it mean?

    Lack of vision. Lack of focus. Focusing on the smaller parts vs looking a

    Sales Tips - Your Prospect Wants Benefits, But Which Ones?
    You know the difference between features and benefits. So for purposes of this article, we won't go into the difference. You also know that benefits sell better than features. So wouldn't it be great if we knew which benefits mattered to our prospects? Which ones were the most important? Why? Because you need to lead your prospects to the end result rather
    les and marketing efforts.

    How frustrated they are that clients are not buying fast enough or not spending money at all.

    A Diva Comment For You...

    You're probably barking up the wrong tree.

    If you are trying to ...

    • Be something for everyone
    • Chase customers that don't have a need
    • Create a market vs tapping into an existing one
    ..you are probably feeling a little down and frustrated.

    Can YOU See The Forest For The Trees?

    OK - hopefully you have heard this old saying.

    " She can't see the forest for the trees."

    What does it mean?

    Lack of vision. Lack of focus. Focusing on the smaller parts vs looking a

    New Grads - Beat the Job Competition
    Winning your new job takes more than just arriving on time – after all, that's obviously expected. But, what else are employers expecting from you when you arrive for your interview? Here are four tips you'll want to keep in mind for interview success:Tip 1: Employers will assume that you have done a good amount of research on their company. When they a
  • Create a market vs tapping into an existing one
  • ..you are probably feeling a little down and frustrated.

    Can YOU See The Forest For The Trees?

    OK - hopefully you have heard this old saying.

    " She can't see the forest for the trees."

    What does it mean?

    Lack of vision. Lack of focus. Focusing on the smaller parts vs looking at the big picture.

    So What's A Girl To Do?

    Ask yourself these 3 questions:

    1. Who benefits from my product/service THE MOST? (puh-leassse don't say EVERYONE)
    2. Who do I like working with the MOST?
    3. Where are the MOST of my potential customers "hanging out"? What are they ALREADY buying?
    Macey never did catch a squirrel. (thank goodness!) She didn't quite figure out that when you CHASE SOMETHING it runs away.

    What would I have done? (not that this Diva is a Elmer the Fudd "a hunting we will gooooo" type of girl)

    I would have regularly put a HUGE pile of their favorite nuts and fruit inside a very big cage.

    So there.

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