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    how many times have you heard someone say something like "Well it's always better to feel some anxiety before a sales call because it keeps you on your toes"?

    You see the general philosophy is that nervousness

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    It's a fact of life, our livelihood here depends on being able to make contact with others in a positive, credible and persuasive manner.

    The single most destructive factor that debilitates almost all sales people, executives, entrepreneurs etc. is the fear of making the sales call on new and prospective clients.

    If you stop and reflect on how much of your time and energy is wasted each day battling this inner demon you'll recognize that it is severely affecting your productivity, your stress level, your health and your success.

    Why are so many people paralyzed by this problem?

    Well the main reason is that they tend to catastrophize in their minds over the outcome of their efforts. In other words they start worrying about all of the things that can go wrong.

    Now some of you might "think" that doing this is a good thing. After all how many times have you heard someone say something like "Well it's always better to feel some anxiety before a sales call because it keeps you on your toes"?

    You see the general philosophy is that nervousness i

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    le, executives, entrepreneurs etc. is the fear of making the sales call on new and prospective clients.

    If you stop and reflect on how much of your time and energy is wasted each day battling this inner demon you'll recognize that it is severely affecting your productivity, your stress level, your health and your success.

    Why are so many people paralyzed by this problem?

    Well the main reason is that they tend to catastrophize in their minds over the outcome of their efforts. In other words they start worrying about all of the things that can go wrong.

    Now some of you might "think" that doing this is a good thing. After all how many times have you heard someone say something like "Well it's always better to feel some anxiety before a sales call because it keeps you on your toes"?

    You see the general philosophy is that nervousness

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    'll recognize that it is severely affecting your productivity, your stress level, your health and your success.

    Why are so many people paralyzed by this problem?

    Well the main reason is that they tend to catastrophize in their minds over the outcome of their efforts. In other words they start worrying about all of the things that can go wrong.

    Now some of you might "think" that doing this is a good thing. After all how many times have you heard someone say something like "Well it's always better to feel some anxiety before a sales call because it keeps you on your toes"?

    You see the general philosophy is that nervousness

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    tastrophize in their minds over the outcome of their efforts. In other words they start worrying about all of the things that can go wrong.

    Now some of you might "think" that doing this is a good thing. After all how many times have you heard someone say something like "Well it's always better to feel some anxiety before a sales call because it keeps you on your toes"?

    You see the general philosophy is that nervousness

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    how many times have you heard someone say something like "Well it's always better to feel some anxiety before a sales call because it keeps you on your toes"?

    You see the general philosophy is that nervousness is supposed to be a good thing. The corollary being that if you didn't have it you would: get lazy, be off your game, be too relaxed to care, would be less focused, or less attentive to achieving you goal.

    Well, it's been my experience that "ALL" nervousness prior to a sales call is "BAD" for you. How do I know this?

    Well if you've ever experienced being in what some call "The Zone" or "In The Flow" you'll recall that there was absolutely no anxiety in that experience.

    When one is in the Zone one often feels some or all of the following: relaxed, calm, confident, detached from the outcome, resilient, alert, super focused, goal oriented, passionate about what they are doing, clear minded, energized, like everything feels effortless, supported by some greater force and so on.

    If you ask any professional athlete who is at the top of their

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