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  • Will You Add? - Protection Mode or Giving Mode: Why People Buy Life Insurance

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    at person sitting in front of you, worried if you are going to force them to buy something lik
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    I am often asked how to decide on what to sell a prospective client. Believe it or not, this comes from even the veteran agents. There are so many companies with so many products; you have to hire an assistant just to keep up with the changes. But who I am kidding, assistants take away from your commission, right? We’ll save that argument for another issue.

    So when that person sitting in front of you, worried if you are going to force them to buy something like

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    omes from even the veteran agents. There are so many companies with so many products; you have to hire an assistant just to keep up with the changes. But who I am kidding, assistants take away from your commission, right? We’ll save that argument for another issue.

    So when that person sitting in front of you, worried if you are going to force them to buy something lik

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    to hire an assistant just to keep up with the changes. But who I am kidding, assistants take away from your commission, right? We’ll save that argument for another issue.

    So when that person sitting in front of you, worried if you are going to force them to buy something lik

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    away from your commission, right? We’ll save that argument for another issue.

    So when that person sitting in front of you, worried if you are going to force them to buy something lik

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    at person sitting in front of you, worried if you are going to force them to buy something like the last guy, asks you what YOU think THEY need, the basic question you need to ask the prospect is this, “Well - Are you in protection mode or are you in giving mode?” When they look at you funny and ask what you mean, explain.

    People buy life insurance for one of two reasons. One - they are looking for a way to protect the people and the things that they love. Hope

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