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Will You Add? - Abducted by Aliens?
So How Was Your First Quarter? Today's Activities Determine Tomorrow's Success sSo how WAS your first quarter of 2006? Wait – it’s still the middle of 4th quarter; what am I talking about? One of the things that salespeople and sales managers tend to lose sight of is the factor that time plays in the sales cycle. We think if we work really hard this month that we can pull out a gre The Queen of Cold Calling & Selling Success 412 West 25th St. Suite 1F New York, NY 10001 Dear Wendy: You are right! [ ] Help! I have been abducted by aliens! Please do whatever you can to rescue me! [ ] I have not been abducted by aliens. The next time you call, I will be available. I am looking forward to speaking with you! [ ] The best time to reach me is ___ Medical Billing - When The Power Goes Out There are situations where it is imperative to reach a particular prospect at a particular time. Perhaps you are trying to reach that prospect to introduce yourself, your company, and your products or services. Perhaps you are trying to reach a prospect to continue a conversation or to follow up on a next step in your sales cycle. You have tried everything. You have called repeatedly at different times throughout the day, you have left messages, you have sent emails... All with no response.In this world of technology, you have to wonder what would happen to the medical billing profession if suddenly all the power in the world went out and the computers stopped working. If you never thought of how catastrophic this would be, this little eye opening look at a hypothetical situation should I offer here a last resort letter. When all else fails, try the Abducted by Aliens? letter. It goes like this: Februrary 2, 2005 Ms. Jane Jones Dear Ms. Jones: You may not know this, but I have been attempting to reach you, almost on a daily basis, for some time now, with no success. You are never available when I call, and clearly, you have been unable to return my phone calls. I am worried about you. Have you been abducted by aliens? If you have, and can somehow use the enclosed, pre-addressed, stamped envelope to notify me, I will notify the Coast Guard and alert the media and do everything in my power to obtain your release. If, however, the problem is limited to a demanding schedule, I am writing to encourage you to call me when you have a free moment. Hopefully, the information I am enclosing will justify that call. (Information about your company, product or service goes here.) Don't you agree that if we can show you (Customer Benefit goes here), your time will have been well spent? It would be nice to hear from you. Sincerely, Wendy Weiss **With your letter, enclose a response card, something like this: Ms. Wendy Weiss Dear Wendy: You are right! [ ] Help! I have been abducted by aliens! Please do whatever you can to rescue me! [ ] I have not been abducted by aliens. The next time you call, I will be available. I am looking forward to speaking with you! [ ] The best time to reach me is ____ The Biggest Marketing Problem sent emails... All with no response.Can you guess what it is?- It's not having too much competition. - It's not about money (or the lack thereof). - And it's not about finding more clients.No matter whether you're selling to small businesses or corporate clients, the biggest marketing problem is… not knowing what t I offer here a last resort letter. When all else fails, try the Abducted by Aliens? letter. It goes like this: Februrary 2, 2005 Ms. Jane Jones Dear Ms. Jones: You may not know this, but I have been attempting to reach you, almost on a daily basis, for some time now, with no success. You are never available when I call, and clearly, you have been unable to return my phone calls. I am worried about you. Have you been abducted by aliens? If you have, and can somehow use the enclosed, pre-addressed, stamped envelope to notify me, I will notify the Coast Guard and alert the media and do everything in my power to obtain your release. If, however, the problem is limited to a demanding schedule, I am writing to encourage you to call me when you have a free moment. Hopefully, the information I am enclosing will justify that call. (Information about your company, product or service goes here.) Don't you agree that if we can show you (Customer Benefit goes here), your time will have been well spent? It would be nice to hear from you. Sincerely, Wendy Weiss **With your letter, enclose a response card, something like this: Ms. Wendy Weiss Dear Wendy: You are right! [ ] Help! I have been abducted by aliens! Please do whatever you can to rescue me! [ ] I have not been abducted by aliens. The next time you call, I will be available. I am looking forward to speaking with you! [ ] The best time to reach me is ___ Influence of Globalization on Japanese Industry you have been unable to return my phone calls. I am worried about you.Globalization influences every state and Japan is not the exception. Despite the fact that Japan is one of the richest countries in the world and is economically successful, still it has unsolved issues concerning working conditions. It is important to note that there are differences in payments, condit Have you been abducted by aliens? If you have, and can somehow use the enclosed, pre-addressed, stamped envelope to notify me, I will notify the Coast Guard and alert the media and do everything in my power to obtain your release. If, however, the problem is limited to a demanding schedule, I am writing to encourage you to call me when you have a free moment. Hopefully, the information I am enclosing will justify that call. (Information about your company, product or service goes here.) Don't you agree that if we can show you (Customer Benefit goes here), your time will have been well spent? It would be nice to hear from you. Sincerely, Wendy Weiss **With your letter, enclose a response card, something like this: Ms. Wendy Weiss Dear Wendy: You are right! [ ] Help! I have been abducted by aliens! Please do whatever you can to rescue me! [ ] I have not been abducted by aliens. The next time you call, I will be available. I am looking forward to speaking with you! [ ] The best time to reach me is ___ The Follow Up - The Importance of After Trade Show Networking ly, the information I am enclosing will justify that call.There is so much involved in making your participation at a trade show successful. Most people think that showing up and promoting a business is all that is needed. This is not entirely true. Probably the most important aspect of attending trade shows is following up with potential clients afterward. (Information about your company, product or service goes here.) Don't you agree that if we can show you (Customer Benefit goes here), your time will have been well spent? It would be nice to hear from you. Sincerely, Wendy Weiss **With your letter, enclose a response card, something like this: Ms. Wendy Weiss Dear Wendy: You are right! [ ] Help! I have been abducted by aliens! Please do whatever you can to rescue me! [ ] I have not been abducted by aliens. The next time you call, I will be available. I am looking forward to speaking with you! [ ] The best time to reach me is ___ You Get The Behavior You Reward Not The Behavior You Want sBehavior that is reinforced is behavior that is repeated. Behavior rewarded is behavior that is repeated.This simple, yet profound, concept is at the root of more poor productivity, broken relationships, negative personnel issues and high costs of doing business than any other management princi The Queen of Cold Calling & Selling Success 412 West 25th St. Suite 1F New York, NY 10001 Dear Wendy: You are right! [ ] Help! I have been abducted by aliens! Please do whatever you can to rescue me! [ ] I have not been abducted by aliens. The next time you call, I will be available. I am looking forward to speaking with you! [ ] The best time to reach me is ____________ at _______. (day) (time) Please call me then. I am looking forward to speaking with you! Sincerely, Jane Jones
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