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Will You Add? - Rebuilding a Small Business in the Wake of Hurricane Katrina
A polo shirt is a polo shirt is a polo shirt. Or is it? When you’re buying promotional polo shirts as a marketing or branding item for your company, there are many things to consider before making your choice. Here’s a quick primer on choosing and ordering promotional polo shirts for your business.What’s It For?Who will be wearing your promotional polo shirt, how often and how long? If you’re ordering promotional polo shirts for a one-off event to be worn by your employees and staff, you can get by with a less expensive, lower quality polo shirt than if you intend the shirts to be your employees’ daily uniforms. Likewise, if you’re giving out the promotional polo shirts to the competitors in a golfing charity event, quality will be important. While you should always opt for the highest quality that your budget will allow, there are times when quality can be a lesser consideration than price.Polo Shirt StylingThere are many styles
A friend working for FedEx told him that “there
This dilemma is one of the most common management dilemmas. It is not constraint to large organizations that focus -- to name one -- on implementing a shared service center, but also small companies are dealing with this problem ... even a computer programmer faces the same dilemma...Thus, when the programmer experiences a lot of maintenance because of the many exceptions that bring the decentralized program with it, he or she wil streamline the program and centralize the code. When you have done this, your maintenance will become much less of a problem, but there is a new issue: when there is a change required in the central part of the system, you are affecting all the decentralized routines that are used by the various clients. So where in the previous situation you could update any part without affecting the whole, now in the new (centralized) situation you have lost this autonomy. In this situation, a growing number of users, has given momentum to use a central solution in whic
As the nearest Fiducial franchisee in the path of Katrina, Richard Drexel of La Place, LA, says he’s doing “as well as can be expected” in the aftermath of the recent destruction considering he’s lost about “50% to 75%” of his small business clients.
La Place is located 25 miles west of New Orleans in St. John Parish where Drexel has operated his office for the last 10 years. Since communications have been severely disrupted, he doesn’t know when he’ll be able to contact his clients.
“Communications are so bad that I cannot call out of my own area,” said Drexel. “I can’t even call someone on the cell phone next door and I have not heard from any of my clients.”
A friend working for FedEx told him that “there
Many folks know that there is a shortage of auto mechanics, because they have to wait to get their cars worked on. Everyone who works in the Auto Industry knows all too well the problems this is causing. But it is not just in Auto Maintenance, as there are shortages in Aviation, Heavy Equipment and Truck Maintenance too.On the truck side of the equation there are some serious issues to consider and one is the challenge to meet the demand of having trained technicians for all these new vehicles, which include Hybrid Trucks and even the coming Fuel Cell semi-trucks.Technicians will need to get certified on the new equipment and yet most shops really cannot afford to send the technicians to more specialty schools. Not the cost, the problem is they need them in the shop working on customer's equipment and the shortage of qualified truck mechanics is intense and getting worse. It will continue to be a challenge and get worse as time goes on.It appears the labor shortage crisis is al
As the nearest Fiducial franchisee in the path of Katrina, Richard Drexel of La Place, LA, says he’s doing “as well as can be expected” in the aftermath of the recent destruction considering he’s lost about “50% to 75%” of his small business clients.
La Place is located 25 miles west of New Orleans in St. John Parish where Drexel has operated his office for the last 10 years. Since communications have been severely disrupted, he doesn’t know when he’ll be able to contact his clients.
“Communications are so bad that I cannot call out of my own area,” said Drexel. “I can’t even call someone on the cell phone next door and I have not heard from any of my clients.”
A friend working for FedEx told him that “there
When creating outstanding bid proposals, your proposal package should be as visually appealing as a tempting book displayed in a bookstore. You want your attention-grabbing proposal to read like a best seller.Observing what readers do when considering a book purchase can tell you much. A book buyer will spend less than 30 seconds deciding whether a book is for them.1. First, they will be attracted to the front cover. 2. They are drawn to the spine and book title second. 3. Next, they will open the inside cover to read the jacket. 4. They will then flip the book over and look at the copy on the back. 5. They will go back and read or scan the first page. 6. They will open it in the middle to determine if the format and writing style is easily read and understood. 7. Finally, they will read, scan and flip to get a feel for the overall content and level of information included.All seven of these steps will let them know if they want to select this book
La Place is located 25 miles west of New Orleans in St. John Parish where Drexel has operated his office for the last 10 years. Since communications have been severely disrupted, he doesn’t know when he’ll be able to contact his clients.
“Communications are so bad that I cannot call out of my own area,” said Drexel. “I can’t even call someone on the cell phone next door and I have not heard from any of my clients.”
A friend working for FedEx told him that “there
Often, collaborating documents in a team or in a business can feel like a complex sports play gone wrong. The ball gets passed off to the wrong person, dropped, or even lost. In addition, most document collaboration happens electronically. We are always told to save and resave these electronic documents, but it gets to the point that we can’t even keep track of which draft we’re on. Not to mention our hard drive gets overloaded with so many similar document names that it blows the whistle on us until there are no longer “too many men on the field.” Huddle up! Let’s talk about 3 keys to making sure that every document we collaborate on is sure to score with our bosses, our clients, and each other.Create CompatibilityCollaboration requires compatibility. In order to create compatibility, we need technology on our side. If you have ever tried to open a document from a member of your team that was in a format that was not compatible with the applications on your computer, you are not
“Communications are so bad that I cannot call out of my own area,” said Drexel. “I can’t even call someone on the cell phone next door and I have not heard from any of my clients.”
A friend working for FedEx told him that “there
One of the weakest areas of poor salespeople is the ability to communicate on paper – whether it is a letter accompanying a proposal, a follow-up letter after a sales visit, or a letter or memo to a prospect on a new product, service or policy.Communicating on paper is just as critical as spoken words. It may be even more important – because the words are captured for eternity on paper, while spoken words will most likely be forgotten.There are entire courses, manuals and books on how to write better letters – so what can I hope to accomplish with 250 words? Only that you re-evaluate your ability to communicate with the written word. Effective communication on paper can accelerate your career and the lack of this skill is sure to hold you back.There are a few guidelines I would like you to consider as you reassess your writing skills in sales.1. Do you use effective words? 2. Do you overuse favorite or trite words? 3. Do you write in clich?s? 4. Is your m
A friend working for FedEx told him that “there are no businesses to deliver to and you cannot get supplies in” due to the flooding.
Taking stock of his business, Drexel says his office suffered only minor damage in its building and all his records are intact. His home also had minimal damage and his family is all healthy.
“I’ve ridden out some hurricanes that have brushed us but this one was different,” he said. “The official wind gust at my house was 84 miles per hour but my parents in Slidell were right in the eye with winds at 145 miles per hour. That area was pretty much totaled. Where they live there was nothing left to see. If we got hit by the eye we wouldn’t be talking.”
Reinventing the business
Drexel is concerned about his clients especially the ones who had direc
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