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  • Will You Add? - Assessing Value

    Young Beef Cattle Bull Notes and Reminders
    Yearling bulls should be well grown but not too fat. The energy content of a ration should be reduced if bulls are getting too fat. Fat bulls may fatigue rapidly, contributing to fewer cows conceiving.For a yearling bull to be used successfully, he should have reached puberty 3 to 4 months before breeding time. T
    roduct quality Assessing the flow of communication is one of the most important business diagnostics tools available to you. One method of assessing that flow is by analyzing the value delivered to key stakeholders.

    In our client's case,

    Mobile Oil Change Vans and Packages Available
    There are many people who wish to get into the mobile oil change business and there are many packages available on the Internet for this. Having been in the mobile auto services business for some 27-years it has always been of interest to me how to best put together the perfect rig or van set up in order to be the most eff
    A client of ours recently asked us to help his company increase sales revenue. "Our sales are okay, but not what we need them to be," he said. "I just have to believe we could be closing more business. Once we get in the door, the sales process goes very well. It's getting in that's the problem."

    What else is new?

    Many companies have the goal of sustaining existence by selling what they make. Great companies focus on delivering unique value -- even before a single product or service is purchased. It's an old saw that is still ignored by far too many businesses.

    Our client's problem is simple: His company fails to communicate unique value to the target market.

    Lifeblood

    Communication is the lifeblood of every business. It carries unique value -- the key nutrient that feeds all relationships. When the flow of value is obstructed, a variety of symptoms manifest, including:

    • Slow sales
    • Customer dissatisfaction
    • High employee turnover
    • Poor product quality
    Assessing the flow of communication is one of the most important business diagnostics tools available to you. One method of assessing that flow is by analyzing the value delivered to key stakeholders.

    In our client's case, a

    Business Force Multipliers!
    There is a concept in the military called a force multiplier. This is anything that increases the effectiveness of the military unit. Like a machine gun verses a single shot rifle. The machine gun is several times more effective than the rifle. Thus, the machine gun can take the place of a whole group of riflemen.ry well. It's getting in that's the problem."

    What else is new?

    Many companies have the goal of sustaining existence by selling what they make. Great companies focus on delivering unique value -- even before a single product or service is purchased. It's an old saw that is still ignored by far too many businesses.

    Our client's problem is simple: His company fails to communicate unique value to the target market.

    Lifeblood

    Communication is the lifeblood of every business. It carries unique value -- the key nutrient that feeds all relationships. When the flow of value is obstructed, a variety of symptoms manifest, including:

    • Slow sales
    • Customer dissatisfaction
    • High employee turnover
    • Poor product quality
    Assessing the flow of communication is one of the most important business diagnostics tools available to you. One method of assessing that flow is by analyzing the value delivered to key stakeholders.

    In our client's case,

    Current Estimate of Economic Impact of Options Backdating
    I had a discussion with Erik Lie about the experiences with Stock Options Backdating (SOBD) and the economic impact of his work. According to Erik, at least 15% of the stock options grants between 1996 to August, 2002,were backdated. Some were within 30 days of the grant date, others more egregious. The number of companies
    rchased. It's an old saw that is still ignored by far too many businesses.

    Our client's problem is simple: His company fails to communicate unique value to the target market.

    Lifeblood

    Communication is the lifeblood of every business. It carries unique value -- the key nutrient that feeds all relationships. When the flow of value is obstructed, a variety of symptoms manifest, including:

    • Slow sales
    • Customer dissatisfaction
    • High employee turnover
    • Poor product quality
    Assessing the flow of communication is one of the most important business diagnostics tools available to you. One method of assessing that flow is by analyzing the value delivered to key stakeholders.

    In our client's case,

    Splitting a Brand Design Project Between Two Design Firms
    I'm often asked if I could just do either the print side or the website side of a brand design project. And while that's certainly possible, I don't recommend it.Splitting a branding project typically results in a lack of consistency between pieces in your marketing kit. All of your brand materials should have simil
    iness. It carries unique value -- the key nutrient that feeds all relationships. When the flow of value is obstructed, a variety of symptoms manifest, including:
    • Slow sales
    • Customer dissatisfaction
    • High employee turnover
    • Poor product quality
    Assessing the flow of communication is one of the most important business diagnostics tools available to you. One method of assessing that flow is by analyzing the value delivered to key stakeholders.

    In our client's case,

    Expense Report Management
    Expense Report Management is the process of managing the entire procedure of filling, submitting, approval, reimbursement and analysis of travel-related expenses of employees. Thus, expense report management includes four activities namely reporting, reimbursement, compliance and analysis. Reporting includes the process of
    roduct quality Assessing the flow of communication is one of the most important business diagnostics tools available to you. One method of assessing that flow is by analyzing the value delivered to key stakeholders.

    In our client's case, a business communications assessment of marketing collateral revealed that the language the company used to talk about its value and the customer's perception of the company's value did not match up. Unique value in this case was obscured by heavy language: Jargon, thick wording, and phrasing designed to sound good rather than convey information.

    The material put people off. Because it was so difficult to understand, there was no value flow. When value doesn't flow outward from a business, value (money) doesn't flow in. Relationships stagnate.

    Nobody wins.

    The Flow of Value

    Value flow is always bidirectional in relationships. Otherwise all you're doing is broadcasting. Restrictions in the flow of value cause poor business health. Many a business has closed its doors because value flow stopped.

    As you watch the flow of value in your business, think about the relationship between what your organization gives and what it receives. Turn that relationship around and

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