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    Secrets to Retail Success (Part 1)
    Having knowledge and experience about retail operations can make a huge difference in the effectiveness of a retail store. Personality and management skills also have a huge impact. In this business, you must enjoy meeting new people and be extremely conscious of current trends in clothing, products, or anything else you might be providing. Maintaining a customer base is the sure fire way
    the process by taking a critical look at your reality. Are your current activities going to get you the results you want in the future? Have you really thought about what you want your future to look like? Here are some simple steps to take now to begin to think like an owner.

    Employee to Owner Steps

    1. Start taking a niche approach to the market not “spray and pray.”

    2. Set a breakeven P&L line and fire the clients

    7 Tips For Discovering What You Want From Your New Career
    Here are some tips to help you in the career discovery process. You can do them in any order that you'd like, and feel free to skip any that you're not comfortable with. Achieving your dream career is a journey of self-discovery, and finding out who you really are and what you really want out of life can be a fulfilling exercise in itself.Tip #1 - Discover (or re-discover) what
    Your practice is a business but do you run it like one? Before you would invest your money in a business, you would study the business plan and financial statements. Your business is no different. Every day you invest your scarcest resource of all – your time. You can always get more money but never more time so some due diligence on your business is called for.

    Think = Act

    If you think like an employee then you’ll act like one. An employee thinks very differently than a professional that thinks like an owner. Some generalizations about these differences follow:

    Employee

    Has a Job
    Product Focus
    More Clients
    Thinks Gross $
    Serve all Clients
    Works more Hours
    One Year Outlook

    Owner

    Runs a Business
    Market Focus
    Profitable Clients
    Thinks Profits
    Serve Profitable Clients
    More Free time
    Has an Exit Strategy

    Proof

    You want proof of the difference? Ask an employee thinker (most financial professionals) about a marketing plan; ask about profitable clients; ask to see a value proposition; ask what the business looks like 10 or 20 years from now. And finally, ask to see a weekly action plan. The lack of these is what contributes to average performance or less. I see a lot of employees working a lot of hours to get just average performance.

    Rethink Your Business as an Owner

    Changing your mindset to think like an owner is challenging (See “Change or Die” Memo at www.boblodie.com). It’s a process not an event. You don’t do it by attending a seminar although that may be a start. You do it by thinking and doing things differently every day. You can start the process by taking a critical look at your reality. Are your current activities going to get you the results you want in the future? Have you really thought about what you want your future to look like? Here are some simple steps to take now to begin to think like an owner.

    Employee to Owner Steps

    1. Start taking a niche approach to the market not “spray and pray.”

    2. Set a breakeven P&L line and fire the clients

    Managers, Why Stress Over Your PR?
    Decide once and for all that instead of your business, non-profit, government agency or association public relations staff spending most of their time moving messages from one point to another using simple communications tactics, you really want the best PR has to offer.And that almost always means doing something both positive and meaningful about the behaviors of those
    ke one. An employee thinks very differently than a professional that thinks like an owner. Some generalizations about these differences follow:

    Employee

    Has a Job
    Product Focus
    More Clients
    Thinks Gross $
    Serve all Clients
    Works more Hours
    One Year Outlook

    Owner

    Runs a Business
    Market Focus
    Profitable Clients
    Thinks Profits
    Serve Profitable Clients
    More Free time
    Has an Exit Strategy

    Proof

    You want proof of the difference? Ask an employee thinker (most financial professionals) about a marketing plan; ask about profitable clients; ask to see a value proposition; ask what the business looks like 10 or 20 years from now. And finally, ask to see a weekly action plan. The lack of these is what contributes to average performance or less. I see a lot of employees working a lot of hours to get just average performance.

    Rethink Your Business as an Owner

    Changing your mindset to think like an owner is challenging (See “Change or Die” Memo at www.boblodie.com). It’s a process not an event. You don’t do it by attending a seminar although that may be a start. You do it by thinking and doing things differently every day. You can start the process by taking a critical look at your reality. Are your current activities going to get you the results you want in the future? Have you really thought about what you want your future to look like? Here are some simple steps to take now to begin to think like an owner.

    Employee to Owner Steps

    1. Start taking a niche approach to the market not “spray and pray.”

    2. Set a breakeven P&L line and fire the clients

    How to Build Repeat Business, Testimonials and Referrals
    How Do You Score with your Clients?Your clients will verbally and silently let you know how you are performing. Do they routinely give you repeat business, testimonials, and referrals to others?The only way to accomplish the above is to initially work for a win-win solution, then continually deliver on extraordinary service, follow-up promptly on promises, listen carefu
    nts
    Thinks Profits
    Serve Profitable Clients
    More Free time
    Has an Exit Strategy

    Proof

    You want proof of the difference? Ask an employee thinker (most financial professionals) about a marketing plan; ask about profitable clients; ask to see a value proposition; ask what the business looks like 10 or 20 years from now. And finally, ask to see a weekly action plan. The lack of these is what contributes to average performance or less. I see a lot of employees working a lot of hours to get just average performance.

    Rethink Your Business as an Owner

    Changing your mindset to think like an owner is challenging (See “Change or Die” Memo at www.boblodie.com). It’s a process not an event. You don’t do it by attending a seminar although that may be a start. You do it by thinking and doing things differently every day. You can start the process by taking a critical look at your reality. Are your current activities going to get you the results you want in the future? Have you really thought about what you want your future to look like? Here are some simple steps to take now to begin to think like an owner.

    Employee to Owner Steps

    1. Start taking a niche approach to the market not “spray and pray.”

    2. Set a breakeven P&L line and fire the clients

    Sales Managers: You'll Set More Appointments With Better Call Analysis
    As a sales manager or a business owner you can analyze various statistics.For instance, if your crew prospects for appointments you can monitor and measure:(1) The number of phone calls each rep makes;(2) The number of appointments set; and(3) The number of call backs that need to be made from today’s activity.Of this list, obviously, number (2) is critical
    average performance or less. I see a lot of employees working a lot of hours to get just average performance.

    Rethink Your Business as an Owner

    Changing your mindset to think like an owner is challenging (See “Change or Die” Memo at www.boblodie.com). It’s a process not an event. You don’t do it by attending a seminar although that may be a start. You do it by thinking and doing things differently every day. You can start the process by taking a critical look at your reality. Are your current activities going to get you the results you want in the future? Have you really thought about what you want your future to look like? Here are some simple steps to take now to begin to think like an owner.

    Employee to Owner Steps

    1. Start taking a niche approach to the market not “spray and pray.”

    2. Set a breakeven P&L line and fire the clients

    Resume Writing - Tips and Advice
    Job-hunting is not the most exciting thing in the world but you can make it easier. The key is organization. Keep a record of companies you have applied and any contacts that may or may not have with them. One of the first things you need to do be creative in your resume writing.The appearance of your resume is of paramount importance. The most obvious fact is it needs to be neat an
    the process by taking a critical look at your reality. Are your current activities going to get you the results you want in the future? Have you really thought about what you want your future to look like? Here are some simple steps to take now to begin to think like an owner.

    Employee to Owner Steps

    1. Start taking a niche approach to the market not “spray and pray.”

    2. Set a breakeven P&L line and fire the clients below the line

    3. Know your value proposition and build on it

    4. Run each day with a game plan

    5. Consult with your personal “Board of Advisors” monthly

    The most important thing to realize is that you decide everyday what your day and the future will be. We all have a free will and we all create, promote or allow most of what happens in our life. The honest view says that it’s not the market, the economy, your government or your company or broker/dealer that will determine your future. It’s you!

    “People get in the habit of finding ways to confirm their own thinking, which in time creates barriers to seeing the realities that differ from those they’re comfortable with.”

    “Confronting Reality” Larry Bossidy, CEO Honeywell

    Perception is real even when it is not reality. If you do not design the future someone or something else will design it for you. De Bono

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