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  • Will You Add? - Starting Your Reseller Rights Business Part 2

    Finding Your Niche: What Do You Want To Be Known For?
    In my experience, there are two kinds of small business owners: one that knows whom their market niche is and utilize it, and another who tends to waiver or not want to “set in stone” their target market. With the latter group, I always probe for more information: Why don’t you want to choose a specific target for your product/service? Time and time again, the response is the same “I don’t want to limit my profits by only catering to a few.”In all reality, you’re not limiting any profits at all! When playing horseshoes, you have one horseshoe with one stake. Try playing horseshoes with 5 stakes and one LARGE horseshoe
    interested in reviewing your product via the sales letter.

    They will purchase your product for their own use or resell it and keep all the profits to themselves. What you are looking for is someone with great marketing power. As long as you have created a good back-end profit in the product, you will earn residual income more effectively by leveraging on other people’s marketing power.

    This method is one of my favorites as most resellers actually do not bother to do the STP method – See Ten People a day.

    [4] You can create a free report or E-book for viral marketing purposes and circulate it in your network. This is yet my other favorite. In the report or E-book, yo

    Customers Don't Always Connect Where They Live
    Pop Quiz: You have an international website and you want to do business in Canada. But you want to make sure your website delivers top performance to your Canadian customers: speed, accessibility, as well as proper functioning of digital certificates, forms, password protections, shopping carts and more. In which of the following cities would want a website monitoring station?Toronto, Canada's metropolisMontreal, Canada's second largest cityVancouver, Canada's third largest city.Ottawa, Canada's capital and fourth largest cityCalgary, Canada's fifth largest
    (Continued from Starting Your Reseller Rights Business Part 1)

    In this series, I am going to assume that you have already picked a high-quality product with resell rights that you can customize for back-end profits. This simply means purchasing the product yourself first. You will then work your business plan to cover your initial investment and later profit from it.

    Setting Up Your Business
    ========================
    The moment you get your hands on the product, what do you do? Read it! Use it!

    Remember I said that they are called products and not parcels? Sure, you do, if you have been reading my series up until now.

    If you have not done this just yet, get yourself a website and make it your channel to your sales letter. After you are done with that, you need to set up your sales letter and auto responder. Do not forget to set up your credit card payment processor or merchant account.

    Here are some good ones:

    [1] http://www.2checkout.com
    [2] http://www.paypal.com
    [3] http://www.clickbank.com

    Since most of this article is about starting your resell rights business, I would not cover web hosting, auto responder and credit card processor in detail here. For more information, seek other relevant articles by other established Internet Entrepreneurs in http://ezinearticles.com (look under Internet-and-Businesses Online directory).

    Since most of the job of selling the e-book and convincing your prospects is going to be done by your sales letter, you play your role very similar to a referrer or affiliate. Using ingenious concepts, you refer targeted prospects to your sales letter and if it is a good sales letter, it can produce a conversion rate of 2 to 4%.

    Marketing Your Product
    ====================
    With all the technical issues taken care of, your web site up and your product available for sale, you will need to promote your web site together with the product you are selling.

    Here are some effective ways you can practice for good results in your sales and back-end profits:

    [1] Create an Affiliate Income Opportunity – you can open an income opportunity to people who are interested in making money without having to create a product of their own through affiliate programs and directories. So long as you provide them a hefty commission of 50% to 75%, they would not mind selling on your behalf.

    [2] You can establish a Joint Venture with E-zine Publishers as long as you provide them a chance to earn a percentage of your sales, say. 50 – 75%.

    [3] You can comb the Internet for quality prospects. Membership web site owners and webmasters of your niche product are good targets. Send them a personal e-mail and get them to be interested in reviewing your product via the sales letter.

    They will purchase your product for their own use or resell it and keep all the profits to themselves. What you are looking for is someone with great marketing power. As long as you have created a good back-end profit in the product, you will earn residual income more effectively by leveraging on other people’s marketing power.

    This method is one of my favorites as most resellers actually do not bother to do the STP method – See Ten People a day.

    [4] You can create a free report or E-book for viral marketing purposes and circulate it in your network. This is yet my other favorite. In the report or E-book, you

    Book Summary: Mind Your Own Business
    A maverick is an independent person who will not go along with the other members of a group (Oxford ESL Dictionary). This book provides priceless stories and insights from a maverick of the business world; an exemplary business leader who prefers not to follow orthodox beliefs in business, nor be eaten by the hyped up ideas of the present. Instead, he chooses the course of action that is appropriate for the changing times.The Maverick’s Way: New Old ThingWhat is effective? This is the question answered by the maverick. He reconciles the good things from both the Old and New times, and focuses on what is really e
    yet, get yourself a website and make it your channel to your sales letter. After you are done with that, you need to set up your sales letter and auto responder. Do not forget to set up your credit card payment processor or merchant account.

    Here are some good ones:

    [1] http://www.2checkout.com
    [2] http://www.paypal.com
    [3] http://www.clickbank.com

    Since most of this article is about starting your resell rights business, I would not cover web hosting, auto responder and credit card processor in detail here. For more information, seek other relevant articles by other established Internet Entrepreneurs in http://ezinearticles.com (look under Internet-and-Businesses Online directory).

    Since most of the job of selling the e-book and convincing your prospects is going to be done by your sales letter, you play your role very similar to a referrer or affiliate. Using ingenious concepts, you refer targeted prospects to your sales letter and if it is a good sales letter, it can produce a conversion rate of 2 to 4%.

    Marketing Your Product
    ====================
    With all the technical issues taken care of, your web site up and your product available for sale, you will need to promote your web site together with the product you are selling.

    Here are some effective ways you can practice for good results in your sales and back-end profits:

    [1] Create an Affiliate Income Opportunity – you can open an income opportunity to people who are interested in making money without having to create a product of their own through affiliate programs and directories. So long as you provide them a hefty commission of 50% to 75%, they would not mind selling on your behalf.

    [2] You can establish a Joint Venture with E-zine Publishers as long as you provide them a chance to earn a percentage of your sales, say. 50 – 75%.

    [3] You can comb the Internet for quality prospects. Membership web site owners and webmasters of your niche product are good targets. Send them a personal e-mail and get them to be interested in reviewing your product via the sales letter.

    They will purchase your product for their own use or resell it and keep all the profits to themselves. What you are looking for is someone with great marketing power. As long as you have created a good back-end profit in the product, you will earn residual income more effectively by leveraging on other people’s marketing power.

    This method is one of my favorites as most resellers actually do not bother to do the STP method – See Ten People a day.

    [4] You can create a free report or E-book for viral marketing purposes and circulate it in your network. This is yet my other favorite. In the report or E-book, yo

    Hot Air Balloon Advertising Works
    Traditional advertising consists of tri-media meaning the television, radio and print. These mediums are still very powerful and effective but more and more marketing people are entertaining the idea of using non traditional advertising. This is mainly because traditional media is becoming so saturated and also becoming very expensive.In order for your brand or message to get across, a marketer should make sure that the medium used is unique from the rest. Small brands on the other hand have no budget as big as established brands so there is the challenge to find not only unique mediums but mediums that will not cost s
    sinesses Online directory).

    Since most of the job of selling the e-book and convincing your prospects is going to be done by your sales letter, you play your role very similar to a referrer or affiliate. Using ingenious concepts, you refer targeted prospects to your sales letter and if it is a good sales letter, it can produce a conversion rate of 2 to 4%.

    Marketing Your Product
    ====================
    With all the technical issues taken care of, your web site up and your product available for sale, you will need to promote your web site together with the product you are selling.

    Here are some effective ways you can practice for good results in your sales and back-end profits:

    [1] Create an Affiliate Income Opportunity – you can open an income opportunity to people who are interested in making money without having to create a product of their own through affiliate programs and directories. So long as you provide them a hefty commission of 50% to 75%, they would not mind selling on your behalf.

    [2] You can establish a Joint Venture with E-zine Publishers as long as you provide them a chance to earn a percentage of your sales, say. 50 – 75%.

    [3] You can comb the Internet for quality prospects. Membership web site owners and webmasters of your niche product are good targets. Send them a personal e-mail and get them to be interested in reviewing your product via the sales letter.

    They will purchase your product for their own use or resell it and keep all the profits to themselves. What you are looking for is someone with great marketing power. As long as you have created a good back-end profit in the product, you will earn residual income more effectively by leveraging on other people’s marketing power.

    This method is one of my favorites as most resellers actually do not bother to do the STP method – See Ten People a day.

    [4] You can create a free report or E-book for viral marketing purposes and circulate it in your network. This is yet my other favorite. In the report or E-book, yo

    Back it UP!
    One of the most often overlooked items when it comes to maintaining computer systems is the importance of backups. Whether you are a casual home user, an everyday power user, or a computer professional if you care about the data that you have stored on your computer then some form of BACKUP STRATEGY is necessary to ensure the safety and integrity of your important information.All information Technology professionals agree that the biggest threat to business survival is loss of data.There are many ways to lose your data. If you are not using some form of backup plan (such as an offsite data backup service), you
    nd back-end profits:

    [1] Create an Affiliate Income Opportunity – you can open an income opportunity to people who are interested in making money without having to create a product of their own through affiliate programs and directories. So long as you provide them a hefty commission of 50% to 75%, they would not mind selling on your behalf.

    [2] You can establish a Joint Venture with E-zine Publishers as long as you provide them a chance to earn a percentage of your sales, say. 50 – 75%.

    [3] You can comb the Internet for quality prospects. Membership web site owners and webmasters of your niche product are good targets. Send them a personal e-mail and get them to be interested in reviewing your product via the sales letter.

    They will purchase your product for their own use or resell it and keep all the profits to themselves. What you are looking for is someone with great marketing power. As long as you have created a good back-end profit in the product, you will earn residual income more effectively by leveraging on other people’s marketing power.

    This method is one of my favorites as most resellers actually do not bother to do the STP method – See Ten People a day.

    [4] You can create a free report or E-book for viral marketing purposes and circulate it in your network. This is yet my other favorite. In the report or E-book, yo

    Make Your Referrals Count
    Just because we receive a referral, it doesn’t mean that the sale is ours and the deal is closed even before we make contact.For all you know, the person being referred to you may have also been referred to someone else, so don’t take your referrals for granted.Treat your referral as though it is someone that you have never heard of before, make believe you were cold calling and came across this name on your list, and when you called them, they showed interest in your product.Now, you would never treat your very own hard earned customer with anything but the best customer service, would you?Of cour
    interested in reviewing your product via the sales letter.

    They will purchase your product for their own use or resell it and keep all the profits to themselves. What you are looking for is someone with great marketing power. As long as you have created a good back-end profit in the product, you will earn residual income more effectively by leveraging on other people’s marketing power.

    This method is one of my favorites as most resellers actually do not bother to do the STP method – See Ten People a day.

    [4] You can create a free report or E-book for viral marketing purposes and circulate it in your network. This is yet my other favorite. In the report or E-book, you provide free but useful information on a subject having to do with the product you are selling. Just be sure that it is not really a cloaked sales letter altogether. This will in turn, lead targeted prospects to your sales letter thus increasing your chances of making sales.

    [5] Write articles having to do with your web site product. While you are not to write cloaked sales letters and submit them to article directories, writing and giving free information to people who are searching for it gives you credibility as you prove your worth. Again, this can result in targeted leads to your website and sales letter through your web site link in your resource box.

    [6] Announce and promote your product in your mailing list. The bigger and higher quality your subscriber list is, the more sales you can make.

    While there are certainly more ways you can do to promote your website and drive targeted leads into your sales letter for good conversion rate of sales (let us not forget the back-end profits your product can also create!), most of these marketing plans can be followed easily with little to no cost on your part.

    Be aware that the reseller business is pretty tough competition. You already win half the battle just by having the latest hot product to start with, more advantage if the product is not saturated yet.

    There you have it – what you need to start your very own resell rights business!

    Being a reseller myself, you are free to ask me any questions on starting your own resell rights business.

    Have a great time!

    Copyright © Edmund Loh

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