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Will You Add? - Business Blogs - What Works and Blogging Mistakes to Avoid
Have you thought about starting a screen printing business? It costs almost nothing to start a t-shirt printing business at home. I read about one guy who started a screen printing business with almost nothing. He made the frames with used lumber, and used fabric from an old wedding dress for the screens. He printed and sold signs. He also printed magnets (like what you see on car doors advertising a company), shirts, and baseball caps. He actually designed and built his own 4 color screen printing press. I bought the plans for his 4 color screen printing press on eBay. The plans were hard to follow, but I man
3) Use your blog to make your readers aware of other resources. Think of your blog as a digest service and share what you discover. Remember, blogs have a subscription feature called RSS, which mans that your blog readers are probably consuming your blog posts on their custom home page (such as My Yahoo, or Personalized Google). They will only stay subscribed if you offer useful content. Unlike regular web sites, your blog readers may have only visited the home page for your blog once. You want them to subscribe to a feed of your posts; you do not need them to
Exhibit booths are all about attracting new customers and business partners, or anyone who is interested in the exhibit. Exhibitors launching new products or services always try to put their best foot forward in order to generate wider interest from their customers. By placing eye-catching booths, exhibitors ensure that they are easily distinguishable from their competitors and that their presentation typically is in sync with their product or service offerings.Booths can be classified into several types, based on their position on the exhibit floor. There are standard booths with 10 feet by 10 feet siz
Ideas for Blog Posts That Work
As a lawyer who blogs regularly for my own practice and as a consultant working with other law firms and small businesses, I believe that an effective blog needs to have a "voice" and the posts need to fit within certain guidelines. Here are the approaches that I believe are most effective:
1) Use your blog to chronicle case studies. Everyone likes stories and you can use your blog to describe both positive and negative experiences. At my Social Security disability blog, for example, I frequently discuss my experiences representing clients in Social Security hearings. I speak about both positive and negative experiences and I use these case studies to explain what I am learning from my experiences.
If you are in sales, you might describe a sales call or a presentation. What went well and what surprises did you encounter? If you are writing about an experience that did not go well, describe your errors or problems in terms of a learning experience. Humbleness and a willingness to learn from mistakes can be an appealing trait and a blog can be an appropriate platform for addressing your experiences.
Be aware that all of your case studies should not describe negative experiences, but do not feel that your blog has to paint you only in a positive light.
2) Use your blog to report and comment upon current news in your industry. No doubt your subscribe to one or more industry trade journals or online news sources. You can use your blog to summarize news reports from other places (with appropriate credit) and to offer your own commentary.
In my Consumer Bankruptcy Blog, for example, I frequently discuss new developments in bankruptcy laws and I frequently reference posts from other bloggers. Most blogging software allows you to notify another blogger about your use of his material through something called a "trackback." Since blogging tends to be a cooperative activity, appropriate borrowing of content usually will be appreciated and encouraged. You will end up creating ongoing relationships with fellow bloggers in your content niche.
3) Use your blog to make your readers aware of other resources. Think of your blog as a digest service and share what you discover. Remember, blogs have a subscription feature called RSS, which mans that your blog readers are probably consuming your blog posts on their custom home page (such as My Yahoo, or Personalized Google). They will only stay subscribed if you offer useful content. Unlike regular web sites, your blog readers may have only visited the home page for your blog once. You want them to subscribe to a feed of your posts; you do not need them to
Have you ever read a book or article and immediately felt a powerful connection with the author? As if the author was just like you, as if he knew exactly how you felt, as if he truly understood you?Have you ever read a salesletter that made you feel that way?For me personally, very few salesletters have had that kind of effect on me. But one thing's for sure... every time I have come across such a sales letter, I've found myself pulling out my credit card and buying whatever the site was selling by the time I was done reading the letter!How useful would it be if you could influence your c
1) Use your blog to chronicle case studies. Everyone likes stories and you can use your blog to describe both positive and negative experiences. At my Social Security disability blog, for example, I frequently discuss my experiences representing clients in Social Security hearings. I speak about both positive and negative experiences and I use these case studies to explain what I am learning from my experiences.
If you are in sales, you might describe a sales call or a presentation. What went well and what surprises did you encounter? If you are writing about an experience that did not go well, describe your errors or problems in terms of a learning experience. Humbleness and a willingness to learn from mistakes can be an appealing trait and a blog can be an appropriate platform for addressing your experiences.
Be aware that all of your case studies should not describe negative experiences, but do not feel that your blog has to paint you only in a positive light.
2) Use your blog to report and comment upon current news in your industry. No doubt your subscribe to one or more industry trade journals or online news sources. You can use your blog to summarize news reports from other places (with appropriate credit) and to offer your own commentary.
In my Consumer Bankruptcy Blog, for example, I frequently discuss new developments in bankruptcy laws and I frequently reference posts from other bloggers. Most blogging software allows you to notify another blogger about your use of his material through something called a "trackback." Since blogging tends to be a cooperative activity, appropriate borrowing of content usually will be appreciated and encouraged. You will end up creating ongoing relationships with fellow bloggers in your content niche.
3) Use your blog to make your readers aware of other resources. Think of your blog as a digest service and share what you discover. Remember, blogs have a subscription feature called RSS, which mans that your blog readers are probably consuming your blog posts on their custom home page (such as My Yahoo, or Personalized Google). They will only stay subscribed if you offer useful content. Unlike regular web sites, your blog readers may have only visited the home page for your blog once. You want them to subscribe to a feed of your posts; you do not need them to
As you have probably experienced there is a lot of hype in the business and marketing world. New concepts, revolutionary methods and the like land in our in boxes every day. But I'm going to confirm something you probably already know - the fundamentals of marketing haven't changed for decades. Here's my summary of the marketing principles that have stood the test of time.1. Know your customer. Know their wants and desires.2. Offer the customer more benefits from your product or service than they would get by keeping their wallet closed, or shopping with the competition.3. Have a unique se
Be aware that all of your case studies should not describe negative experiences, but do not feel that your blog has to paint you only in a positive light.
2) Use your blog to report and comment upon current news in your industry. No doubt your subscribe to one or more industry trade journals or online news sources. You can use your blog to summarize news reports from other places (with appropriate credit) and to offer your own commentary.
In my Consumer Bankruptcy Blog, for example, I frequently discuss new developments in bankruptcy laws and I frequently reference posts from other bloggers. Most blogging software allows you to notify another blogger about your use of his material through something called a "trackback." Since blogging tends to be a cooperative activity, appropriate borrowing of content usually will be appreciated and encouraged. You will end up creating ongoing relationships with fellow bloggers in your content niche.
3) Use your blog to make your readers aware of other resources. Think of your blog as a digest service and share what you discover. Remember, blogs have a subscription feature called RSS, which mans that your blog readers are probably consuming your blog posts on their custom home page (such as My Yahoo, or Personalized Google). They will only stay subscribed if you offer useful content. Unlike regular web sites, your blog readers may have only visited the home page for your blog once. You want them to subscribe to a feed of your posts; you do not need them to
Ask anyone that has taken medical terminology and they’ll tell you it is like learning a second language. The method for constructing words is similar and some of the terminology can be confusing. The good news is that there is some logic to how medical terms are constructed and many of the terms will be familiar. If you know the meaning of arthritis or pneumonia, then you already know two medical terms. The use of everyday terms makes medical terminology much easier to learn than a second language.What Medical Terminology Students LearnMedical terminology courses teach
In my Consumer Bankruptcy Blog, for example, I frequently discuss new developments in bankruptcy laws and I frequently reference posts from other bloggers. Most blogging software allows you to notify another blogger about your use of his material through something called a "trackback." Since blogging tends to be a cooperative activity, appropriate borrowing of content usually will be appreciated and encouraged. You will end up creating ongoing relationships with fellow bloggers in your content niche.
3) Use your blog to make your readers aware of other resources. Think of your blog as a digest service and share what you discover. Remember, blogs have a subscription feature called RSS, which mans that your blog readers are probably consuming your blog posts on their custom home page (such as My Yahoo, or Personalized Google). They will only stay subscribed if you offer useful content. Unlike regular web sites, your blog readers may have only visited the home page for your blog once. You want them to subscribe to a feed of your posts; you do not need them to
For many years I managed a computer training centre. During those years I handled the financials, sales and marketing, human resources and anything else that required input. During this time I also on rare occasions and as an emergency, took over in reception answering the phones. This was not difficult and I did a fair job of it. Certainly never had any complaints! I abided by the easy principle of being friendly to people. I would hazard a guess that I would not be able to find employment as a receptionist as I would not have sufficient work experience.What experience would be considered essential to
3) Use your blog to make your readers aware of other resources. Think of your blog as a digest service and share what you discover. Remember, blogs have a subscription feature called RSS, which mans that your blog readers are probably consuming your blog posts on their custom home page (such as My Yahoo, or Personalized Google). They will only stay subscribed if you offer useful content. Unlike regular web sites, your blog readers may have only visited the home page for your blog once. You want them to subscribe to a feed of your posts; you do not need them to bookmark your site.
Blogs That Do Not Make Sense
By contrast, a blog does not make sense if you plan to use your blog to vent about topics unrelated to your business. There is nothing more painful than to see a business owner using a business titled blog to discuss politics, religion or his personal taste in restaurants or movies. If you want to write about these things, set up a personal blog for that purpose.
Similarly, a business blog that exists only to sell something will likely garner very few readers. Blogs are about sharing ideas - potential customers are not going to give you valuable space on their custom home page or RSS readers and subject themselves to a hard sell. You can certainly mention what you do and what you sell, but doing so within a case study or a news update post will be much more palatable to your blog readers.
Finally a business blog that you do not update frequently - at least once a week - will founder. I use my personalized Google page as the home page for my browser and at any one time I may be subscribed to 20 to 30 blogs. If I don't see some activity in a blog over the course of a month, I delete the feed.
Blogs can be a valuable component to your marketing arsenal but only if you publish interesting, relevant and timely material. Blogging for the sake of blogging will waste your time and possibly create resentment within your target market. Your blog is not something that you finish - it is an on-going process that requires regular care and attention.
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