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    Will You Add? - Physicians, What Can Blogs Do For You?

    A Few Tips to Make a Good Impression on an Interview
    When was the last time you did not pass a certain interview? Have you tried recalling what you told the interviewer that made him give you thumbs down? For job hunters, do you usually prepare what to answer for the undying questions that these companies ask their applicants?Let me give you an overview of my experience as an Interviewer. In 2002 until 2005, I worked as a Human Resources Assistant for a Networking Company where I handled both the Recruitment and the Benefits and Compensations of over a hundred employees. It is not easy being the Interviewer as well as being the Interviewee.Whenever I interview applicants, I use different approaches with different personalities depending o
    ian I work with, his blog helps him to better manage his schedule. He knows what is on his blog and he since he wrote it he believes in the content. After giving a few bits of advice/information to get the patient started, he directs the patient to the blog as a place where he or she can locate more information at a later date.

  • Information overload for patients can be better managed. A physician simply cannot explain all the details of evidence-based practice in a short visit. Even if he or she could, a patient can only absorb so many facts and suggestions in a 15-minute time span. The blog provides a point of reference that can be referred back to time and again.

  • Timely, helpful, and trusted information on frequently asked questions can be available online 24 hours a day. This may reduce
    I Want to Start a Car Detailing Company
    Would you like start a car detailing company? I bet I know why; I bet you love cars and would like to work around them all the time. Be careful though because you can turn something you really enjoy into a job and then you will hate it.There is a right way and a wrong way to start a car detailing company and the best way is to do excellent work and always ask for referrals. The wrong way to start a car detailing company is to put a huge ad in the Yellow Pages that could cost $500 per month. You see, sure you'll get lots so-called detail customer cars coming from the Yellow Pages but they won't necessarily be the cars that you really want to detail.The super high-end clientele is not th
    "It is our duty to remember at all times and anew that medicine is not only a science, but also the art of letting our own individuality interact with the individuality of the patient." Albert Schweitzer (1875-2965)

    Word-of-Mouth is the world's most effective marketing strategy. As the old ads used to state "Friends tell friends and so on and so on...." Medical blogging has the potential to convey a provider's/ physician's sense of caring and knowledge about medicine. If used as a tool to improve communication to your patients/customers, medical blogging could be part of a plan to make you known as the most famous and friendly doctor in the community.

    First a short story:

    Two weeks ago, one of the physicians I work with was walking a patient to the reception area after seeing her. They walked right past my door and I could hear the patient asking the doctor for some advice on things she could do to improve her health status. The doctor responded with two brief suggestions and then stated, "Why don't you visit my blog. I've got a number of other helpful suggestions there."

    Evidence and clinical research data seems to suggest that the patient-provider relationship can influence treatment adherence and health outcomes in a variety of different disease states.

    In fact a study by Felicia Trachtenberg and colleagues (2005) at the New England Research Institute published in The Journal of Family Practice , found that increased levels of trust in physicians is associated with greater willingness to seek care, to follow recommendations, and to grant physicians decisional authority over treatment. Additionally, higher trust in a specific physician is strongly associated with greater reported adherence to treatment.

    In the days of 10-15 minute physician appointments, the patient-provider relationship is tenuous, at best. How could any sense of trust be built in such a short time? Doesn't trust building require finding some commonalties between two people?

    I would venture that given the current system, many patients feel that physicians are interchangeable. That's just a travesty. Most providers go into healthcare because they really want to help people. However, the system they work in has squeezed the bedside manner and art of caring out of most work days. How can anyone be passionate about their job if their customers view them that way?

    I would pose that medical blogs, while an investment of precious time, can be a tool to foster patient-provider relationships. Blogs are supposed to be a bit personal. However because of today's climate in healthcare I avoid using an identity-type blog (Mommy blogs, or web diarys) as a communication tool with patients. Instead, perhaps utilize a more fact-based tone where key concepts and best clinical practices are emphasized with personal examples.

    Example: Lets say you want to give some detailed information on how patients can fit more activity into the day. Instead of just writing down a list of ideas, you could frame the list as "6 things I'm trying this month to increase my activity level." You are giving the same information, but you are adding a personal tone to it.

    So how is this going to help?

  • For the physician I work with, his blog helps him to better manage his schedule. He knows what is on his blog and he since he wrote it he believes in the content. After giving a few bits of advice/information to get the patient started, he directs the patient to the blog as a place where he or she can locate more information at a later date.

  • Information overload for patients can be better managed. A physician simply cannot explain all the details of evidence-based practice in a short visit. Even if he or she could, a patient can only absorb so many facts and suggestions in a 15-minute time span. The blog provides a point of reference that can be referred back to time and again.

  • Timely, helpful, and trusted information on frequently asked questions can be available online 24 hours a day. This may reduce
    Making the Move To Commercial Work - Growing Your Pressure Cleaning Business
    Pressure washing and cleaning business owners are often asked, "Do you perform residential or commercial services?" Some companies start out in commercial services from the beginning, but most begin by performing residential work and then transition to commercial work.Starting out in commercial work usually requires a larger financial commitment and investment. Serving commercial customers requires investing substantial dollars in start-up equipment and spending a large amount in labor and inventory dollars until a solid, predictable cash flow becomes reality. It is common when performing commercial services, for example, to be paid 30 to 90 days after services have been completed. The benefits
    They walked right past my door and I could hear the patient asking the doctor for some advice on things she could do to improve her health status. The doctor responded with two brief suggestions and then stated, "Why don't you visit my blog. I've got a number of other helpful suggestions there."

    Evidence and clinical research data seems to suggest that the patient-provider relationship can influence treatment adherence and health outcomes in a variety of different disease states.

    In fact a study by Felicia Trachtenberg and colleagues (2005) at the New England Research Institute published in The Journal of Family Practice , found that increased levels of trust in physicians is associated with greater willingness to seek care, to follow recommendations, and to grant physicians decisional authority over treatment. Additionally, higher trust in a specific physician is strongly associated with greater reported adherence to treatment.

    In the days of 10-15 minute physician appointments, the patient-provider relationship is tenuous, at best. How could any sense of trust be built in such a short time? Doesn't trust building require finding some commonalties between two people?

    I would venture that given the current system, many patients feel that physicians are interchangeable. That's just a travesty. Most providers go into healthcare because they really want to help people. However, the system they work in has squeezed the bedside manner and art of caring out of most work days. How can anyone be passionate about their job if their customers view them that way?

    I would pose that medical blogs, while an investment of precious time, can be a tool to foster patient-provider relationships. Blogs are supposed to be a bit personal. However because of today's climate in healthcare I avoid using an identity-type blog (Mommy blogs, or web diarys) as a communication tool with patients. Instead, perhaps utilize a more fact-based tone where key concepts and best clinical practices are emphasized with personal examples.

    Example: Lets say you want to give some detailed information on how patients can fit more activity into the day. Instead of just writing down a list of ideas, you could frame the list as "6 things I'm trying this month to increase my activity level." You are giving the same information, but you are adding a personal tone to it.

    So how is this going to help?

  • For the physician I work with, his blog helps him to better manage his schedule. He knows what is on his blog and he since he wrote it he believes in the content. After giving a few bits of advice/information to get the patient started, he directs the patient to the blog as a place where he or she can locate more information at a later date.

  • Information overload for patients can be better managed. A physician simply cannot explain all the details of evidence-based practice in a short visit. Even if he or she could, a patient can only absorb so many facts and suggestions in a 15-minute time span. The blog provides a point of reference that can be referred back to time and again.

  • Timely, helpful, and trusted information on frequently asked questions can be available online 24 hours a day. This may reduce
    CV Coaching Creates Winning CVs
    A CV Coach is not so different from any other type of coach. The aim of coaching in general is to find ways of turning potential into reality and often involves working with the belief systems and confidence of the individual.Consider the tennis coach: by watching what the player does and how the player moves, the coach can suggest new moves and actions. By observing the player’s moods and self-talk, the coach can identify whether the player is self-defeating or self-supporting and institute any changes over a period of time.A CV Coach will work with you to identify your most saleable and relevant skills and attributes and then use carefully chosen language to represent you on paper or by
    over treatment. Additionally, higher trust in a specific physician is strongly associated with greater reported adherence to treatment.

    In the days of 10-15 minute physician appointments, the patient-provider relationship is tenuous, at best. How could any sense of trust be built in such a short time? Doesn't trust building require finding some commonalties between two people?

    I would venture that given the current system, many patients feel that physicians are interchangeable. That's just a travesty. Most providers go into healthcare because they really want to help people. However, the system they work in has squeezed the bedside manner and art of caring out of most work days. How can anyone be passionate about their job if their customers view them that way?

    I would pose that medical blogs, while an investment of precious time, can be a tool to foster patient-provider relationships. Blogs are supposed to be a bit personal. However because of today's climate in healthcare I avoid using an identity-type blog (Mommy blogs, or web diarys) as a communication tool with patients. Instead, perhaps utilize a more fact-based tone where key concepts and best clinical practices are emphasized with personal examples.

    Example: Lets say you want to give some detailed information on how patients can fit more activity into the day. Instead of just writing down a list of ideas, you could frame the list as "6 things I'm trying this month to increase my activity level." You are giving the same information, but you are adding a personal tone to it.

    So how is this going to help?

  • For the physician I work with, his blog helps him to better manage his schedule. He knows what is on his blog and he since he wrote it he believes in the content. After giving a few bits of advice/information to get the patient started, he directs the patient to the blog as a place where he or she can locate more information at a later date.

  • Information overload for patients can be better managed. A physician simply cannot explain all the details of evidence-based practice in a short visit. Even if he or she could, a patient can only absorb so many facts and suggestions in a 15-minute time span. The blog provides a point of reference that can be referred back to time and again.

  • Timely, helpful, and trusted information on frequently asked questions can be available online 24 hours a day. This may reduce
    The #1 Job Search Mistake To Avoid: Not Preparing Your Mind!
    Mental preparation is probably your most important task as you proceed in your job search. This not only needs to be worked on right from the start, but also on an ongoing basis.A healthy mindset is your best asset for the daunting task ahead. Here are some points to help you prepare mentally:1. Maintain positive self-esteem. You must believe in yourself and your abilities. You have special skills and talents that are valuable. Talk and think positively about yourself. Projecting this is the only way prospective employers will believe in you. If you are not convinced yourself, you will not be able to convince anyone else. Your confidence and self-belief are two important personality trait
    n investment of precious time, can be a tool to foster patient-provider relationships. Blogs are supposed to be a bit personal. However because of today's climate in healthcare I avoid using an identity-type blog (Mommy blogs, or web diarys) as a communication tool with patients. Instead, perhaps utilize a more fact-based tone where key concepts and best clinical practices are emphasized with personal examples.

    Example: Lets say you want to give some detailed information on how patients can fit more activity into the day. Instead of just writing down a list of ideas, you could frame the list as "6 things I'm trying this month to increase my activity level." You are giving the same information, but you are adding a personal tone to it.

    So how is this going to help?

  • For the physician I work with, his blog helps him to better manage his schedule. He knows what is on his blog and he since he wrote it he believes in the content. After giving a few bits of advice/information to get the patient started, he directs the patient to the blog as a place where he or she can locate more information at a later date.

  • Information overload for patients can be better managed. A physician simply cannot explain all the details of evidence-based practice in a short visit. Even if he or she could, a patient can only absorb so many facts and suggestions in a 15-minute time span. The blog provides a point of reference that can be referred back to time and again.

  • Timely, helpful, and trusted information on frequently asked questions can be available online 24 hours a day. This may reduce
    Top 5 Freelance Sites
    Freelancing is a great way to work from home. Freelancers do anything from writing to graphic design to computer programming. They are often hired by businesses (small and large) for a particular project. It’s a win- win situation.The small business owner gets his website up and running, or his press release written without having to create a new position in his company to get the job done.The Freelancer gets to do what he or she loves to do from home. The big question is how do the business owner and freelancer find each other? They do it through one of the freelance sites below.On all five of these sites projects are posted and freelancers bid on how much they would charge for th
    ian I work with, his blog helps him to better manage his schedule. He knows what is on his blog and he since he wrote it he believes in the content. After giving a few bits of advice/information to get the patient started, he directs the patient to the blog as a place where he or she can locate more information at a later date.

  • Information overload for patients can be better managed. A physician simply cannot explain all the details of evidence-based practice in a short visit. Even if he or she could, a patient can only absorb so many facts and suggestions in a 15-minute time span. The blog provides a point of reference that can be referred back to time and again.

  • Timely, helpful, and trusted information on frequently asked questions can be available online 24 hours a day. This may reduce the number of time-consuming call-backs to patients.

  • The forum provided by the blog can introduce new members of the practice and point patients to staff that can help to answer specific questions. This kind of information helps patients better navigate the healthcare system and be more active participants in their own health.

  • By using a personal tone in your blog, patients may have more of an opportunity to learn about your interests and ideas. This in turn could make the process of establishing rapport a little easier. Saving a little time in this endeavor may translate into improved adherence to treatment and better outcomes.

  • Blogging also give providers an opportunity to share their personalities and establish themselves as experts. If your blog starts a buzz in your community and people like your online presence, then that improves your chance of being sought out as an opinion leader. This may open new doors for you professionally and may improve the strength of your practice/business.

    • In closing, I'm not claiming that blogging is the only tool needed in a healthcare marketing toolbelt. However, it can have some time-saving benefits and can help patients take a more active role in their healthcare. I also believe it could possibly make you the most-likable Doc in your community!

    "The treatment of a disease may be entirely impersonal; the care of a patient must be completely personal." Francis Weld Peabody, MD, Harvard Physician (1881-1927)

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