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Will You Add? - Should Bloggers be Helping Google Fix Their PageRank System?
If You Could Advertise Alcohol, Smoking Or Gambling, Which One Would It Be And Why? e nofollow tag won't even put a dent in the problem of comment spam. You have to realize that the comment spammers who cause the most problems are the ones who use automated bots to spread their spam onto every blog they find. The fact that they find a blog using the nofollow tag won't stop the bot from posting. If you have a popular blog, you'll still wake up every morning to find 50 casino/pharmacy/adult ads on your blog. You'll still have to spend the time deleting those posts to clean up your blog.Alcohol advertising is fiercely competitive and at the same time immensely creative. This relationship is intriguing, as I believe that intense competition fuels agencies to raise the standards of excellence in achieving innovative communications. This competition, well observed in the beer/lager market introduces an element of creative pressure on agencies to create effective communications. I would like to work with that pressure as it inspires originality and excellence in crafting a memorable campaign.Advertising alcohol would allow for intensely engaging and fresh communications to try to allure and captivate consumers to the brand. This is significant for the vodka market for example, Smirnoff, Absolut, WKD etc have a similar audience yet achieving allegiance and belief into one brand is where thoughtful, engaging and commercially effective advertising can be implemented; such that Smirnoff is the most renowned and retentive of its consumers. Building You see, the problem to bloggers is Some Basic Points About The Essentials Of A Good Marketing Plan By now, most bloggers have heard the announcement that the Big 3 search engines - Google, Yahoo, and MSN - have united in support of a new tag that will supposedly combat comment spam. The new tag is a nofollow attribute that can be added to links. When added to links in comment tags, the search engines will ignore them.Market Plan is Not a Complex Thing to Understand:Before we start thinking about the essentials of a good marketing plan, let’s remove the misconception from our brains that a marketing plan is a very complex thing to understand. You don’t have to read a lot of thick books to know about the essentials of a good marketing plan. There are literally millions of small business owners who have never read a marketing book in their lives and still run their businesses successfully. The secret of marketing for these business owners all over the world is that they are very clear about their goals and they know how to achieve them.Understand the Situation:The basics of a good marketing plan are so simple that you can easily store them in your head. However, here are some points to give you a deeper understanding of the essentials of a good marketing plan. The first and most important point is that you should understand the situation clearly. How long has An excellent discussion of this new tag and how it works can be found at Danny Sullivan's Search Engine Watch: http://blog.searchenginewatch.com/blog/050118-204728 Google announced the new tag in a 1/18/2005 post to their own blog: http://www.google.com/googleblog/ And Microsoft added their support to the new tag in this post: http://blogs.msdn.com/msnsearch/archive/2005/01/18/nofollow_tags.aspx At first blush, anything that can help cut down the comment spam that most bloggers are daily subjected to would seem to be a good thing. It can be pretty upsetting to access your blog in the morning and find 50 junk comments with links to casino, adult, and pharmacy sites. If your blog has any PageRank, you can expect to find more of this garbage polluting your site every day. Fighting the spread of comment spam has become a necessity. But after first cheering the proactiveness of the search engines, many bloggers have stepped back and taken a closer look and they don't like what they see. You can read a sampling of their thoughts at Search Engine Watch Forum: http://forums.searchenginewatch.com/showthread.php?t=3797 Brian Turner's incisive article "New Nofollow Tag Cheers Bloggers but Fails Blogs" discusses some of the potential abuses of the new nofollow tag: http://www.platinax.co.uk/news/archives/2005/01/new_nofollow_ta.html And Jim Pryke's article "Bloggers Cheer Google As Their Search Rankings Plummet" makes it very clear that not only will this NOT stop comment spam. But it will actually hurt bloggers as a community: http://netinstitute.com/archives/2005/01/20/bloggers-cheer-google-as-their-search-rankings-plummet For an hilarious take on the new tag and how it will get abused, be sure to take a look at Link Condom: http://www.linkcondom.com I have to agree with these bloggers that the nofollow tag won't even put a dent in the problem of comment spam. You have to realize that the comment spammers who cause the most problems are the ones who use automated bots to spread their spam onto every blog they find. The fact that they find a blog using the nofollow tag won't stop the bot from posting. If you have a popular blog, you'll still wake up every morning to find 50 casino/pharmacy/adult ads on your blog. You'll still have to spend the time deleting those posts to clean up your blog. You see, the problem to bloggers isn Why You Need A Franchise Attorney to their own blog: http://www.google.com/googleblog/Unless you are a franchise attorney, don’t decide to set up your won franchise business without consulting one. No matter how skilled you are at doing online research into the technicalities of starting a franchise; no matter how much advise you have been given by other successful franchisees; and no matter how helpful your franchisor is, you need to hire your own franchise attorney before you sign anything, both when starting your business and during your proprietorship.Ensuring A Fair Contract Your franchise agreement is nothing more than a contract; it will spell out in legal terms both your rights and obligations as a franchisee, and those of your franchisor. But even a competent contract attorney may not be qualified to give you’re the best legal advice concerning your franchise the way a franchise attorney can.Franchising lives and dies on the ability of franchisees to accurately and consistently duplicate the product or service of And Microsoft added their support to the new tag in this post: http://blogs.msdn.com/msnsearch/archive/2005/01/18/nofollow_tags.aspx At first blush, anything that can help cut down the comment spam that most bloggers are daily subjected to would seem to be a good thing. It can be pretty upsetting to access your blog in the morning and find 50 junk comments with links to casino, adult, and pharmacy sites. If your blog has any PageRank, you can expect to find more of this garbage polluting your site every day. Fighting the spread of comment spam has become a necessity. But after first cheering the proactiveness of the search engines, many bloggers have stepped back and taken a closer look and they don't like what they see. You can read a sampling of their thoughts at Search Engine Watch Forum: http://forums.searchenginewatch.com/showthread.php?t=3797 Brian Turner's incisive article "New Nofollow Tag Cheers Bloggers but Fails Blogs" discusses some of the potential abuses of the new nofollow tag: http://www.platinax.co.uk/news/archives/2005/01/new_nofollow_ta.html And Jim Pryke's article "Bloggers Cheer Google As Their Search Rankings Plummet" makes it very clear that not only will this NOT stop comment spam. But it will actually hurt bloggers as a community: http://netinstitute.com/archives/2005/01/20/bloggers-cheer-google-as-their-search-rankings-plummet For an hilarious take on the new tag and how it will get abused, be sure to take a look at Link Condom: http://www.linkcondom.com I have to agree with these bloggers that the nofollow tag won't even put a dent in the problem of comment spam. You have to realize that the comment spammers who cause the most problems are the ones who use automated bots to spread their spam onto every blog they find. The fact that they find a blog using the nofollow tag won't stop the bot from posting. If you have a popular blog, you'll still wake up every morning to find 50 casino/pharmacy/adult ads on your blog. You'll still have to spend the time deleting those posts to clean up your blog. You see, the problem to bloggers is How to Set Achievable - Challenging Business Goals polluting your site every day. Fighting the spread of comment spam has become a necessity.The main factors that cause a Small Business to become a Global force are contained within the Goals they set. Small Goals invite small effort. Big Goals inspire a much higher level of performance. Big Goals inspire miracles.In the early days when Bill Gates’ business was small, consisting of just a few people, he set a Goal to have his software on every computer in the world. Remember he started in his garage. Most people at that time would have thought it was not an “achievable” Goal. However, Bill Gates believed it was possible and was fiercely committed to making it happen.It was his burning desire.He was clear about his Goal and now he is one of the richest men in the world, donating Billions of dollars to charity and it’s hard to imagine a world without his products and vision.Within every small business lies the opportunity to become a giant, to become a global force. What makes a Goal “achievable” is whether or not you believe it But after first cheering the proactiveness of the search engines, many bloggers have stepped back and taken a closer look and they don't like what they see. You can read a sampling of their thoughts at Search Engine Watch Forum: http://forums.searchenginewatch.com/showthread.php?t=3797 Brian Turner's incisive article "New Nofollow Tag Cheers Bloggers but Fails Blogs" discusses some of the potential abuses of the new nofollow tag: http://www.platinax.co.uk/news/archives/2005/01/new_nofollow_ta.html And Jim Pryke's article "Bloggers Cheer Google As Their Search Rankings Plummet" makes it very clear that not only will this NOT stop comment spam. But it will actually hurt bloggers as a community: http://netinstitute.com/archives/2005/01/20/bloggers-cheer-google-as-their-search-rankings-plummet For an hilarious take on the new tag and how it will get abused, be sure to take a look at Link Condom: http://www.linkcondom.com I have to agree with these bloggers that the nofollow tag won't even put a dent in the problem of comment spam. You have to realize that the comment spammers who cause the most problems are the ones who use automated bots to spread their spam onto every blog they find. The fact that they find a blog using the nofollow tag won't stop the bot from posting. If you have a popular blog, you'll still wake up every morning to find 50 casino/pharmacy/adult ads on your blog. You'll still have to spend the time deleting those posts to clean up your blog. You see, the problem to bloggers is Real Estate Marketing for Agents: Offer Information to Get a Response .platinax.co.uk/news/archives/2005/01/new_nofollow_ta.htmlWant to know an easy, no-cost way to enhance your real estate marketing program?Add informative tips to your marketing pieces.For instance, take a subject you know a lot about (and one that’s relevant to your audience) and divide it into 12 parts. You’ve just created a tip-of-the-month postcard series. Now tie it back to a buyer or seller guide, information kit, or some other free report as a way to prompt that ever-critical first contact from your target base.The execution of this approach is simple, but you do need to have some kind of follow-up piece that your prospects would actually want -- a free report of some kind. Make sure it’s something with a high perceived value in your prospects’ minds (not something they can just go online and easily find themselves).The Q&A VersionHere’s another way to add information to your real estate marketing program. Use your mailers to present a commonly asked question And Jim Pryke's article "Bloggers Cheer Google As Their Search Rankings Plummet" makes it very clear that not only will this NOT stop comment spam. But it will actually hurt bloggers as a community: http://netinstitute.com/archives/2005/01/20/bloggers-cheer-google-as-their-search-rankings-plummet For an hilarious take on the new tag and how it will get abused, be sure to take a look at Link Condom: http://www.linkcondom.com I have to agree with these bloggers that the nofollow tag won't even put a dent in the problem of comment spam. You have to realize that the comment spammers who cause the most problems are the ones who use automated bots to spread their spam onto every blog they find. The fact that they find a blog using the nofollow tag won't stop the bot from posting. If you have a popular blog, you'll still wake up every morning to find 50 casino/pharmacy/adult ads on your blog. You'll still have to spend the time deleting those posts to clean up your blog. You see, the problem to bloggers is Motivate Your Team! Eight Quick Tips to Motivate for Success e nofollow tag won't even put a dent in the problem of comment spam. You have to realize that the comment spammers who cause the most problems are the ones who use automated bots to spread their spam onto every blog they find. The fact that they find a blog using the nofollow tag won't stop the bot from posting. If you have a popular blog, you'll still wake up every morning to find 50 casino/pharmacy/adult ads on your blog. You'll still have to spend the time deleting those posts to clean up your blog.Motivation is the key ingredient for success in any organization. You can have all the technical skills in the world; however, if you can’t motivate your team, you will not achieve success. As a leader, a majority of your job is to motivate others to succeed so that everyone’s goals are accomplished.The following are eight quick tips to motivate your team:1. Everyone Has Motivation Your employees are motivated on some level. It is your job to find the level of their motivation and move your employees to the next level.2. Listen to WIIFM I wake up every morning listening to a very important radio station, WIIFM. I hope you do too. WIIFM stands for What’s In It For Me? To truly be a motivator, you must always be in tune to your employees’ WIIFM. Find out why it is beneficial for your employees to do a task, etc. Once you find out the employees’ motives, you find out how to motivate them.3. It’ You see, the problem to bloggers isn't that those comment links pass PR. It's the fact that those spam posts make your blog look like garbage. Whether the links pass PR or not isn't the big issue for bloggers. It's the time it takes to get rid of unwanted comments and the detraction to their sites. The nofollow tag won't do a thing about that problem. You'll still have the problems, even if you use the tag. Think about this: how effective have email filters been in stopping email spam? As most of us know, they've hardly done any good at all. Email spam becomes a bigger problem every day. Spammers really don't care if some of their emails are blocked. They just send more of it to compensate. The same will be true of the automated comment spam bots. The fact of the matter is, there are already much better tools in most blogging software to fight comment spam AND save the time and effort of the blogger at the same time. There are already a number of plugins for WordPress, Moveable Type, and other blogs. There will undoubtedly be more in the future. These tools are already more effective at fighting comment spam than this nofollow tag will ever be. What is unfortunate is that the people the nofollow tag will really hurt is bloggers themselves. Traditionally, bloggers have read and commented in each other's blogs. And these comments have added value. When I write an article for my blog, I love it when other bloggers take the time to add their insights on the topic I'm discussing. These comments add content to my site and continue the discussion. This is one of the reasons blogs are so easy to grow into topic-specific information-rich sites that are popular with readers. Unlike static sites, they offer two-way communication between reader and blogger. They become communities. When someone adds this kind of value to my blog, I am more than happy to give them a link to their blog that passes PR. That will help them build the readership of their own blog, grow the community even larger, and add to the richness of the discussion. These are exactly the kinds of links that any webmaster should want on their site! Adding a nofollow tag to comments can only quash this discussio
HTTP = HTML link (for blogs, profiles,phorums):
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