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Will You Add? - Five Ways to Boost Your Marketing Power
There are two pillars to a successful online business. One of them is traffic and the other is sales copy - the text on your your website. That's what this article is about - getting more sales from your website.(1) Format. The fastest selling websites have the following format: a one-page sales letter; a single column of text occupying half the screen width; and a maximum of 2 or 3 linked pages (eg. partners.html, testimonials.html, author.html etc.)(2) Headline. T
3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.
Example of a email signature:
Jane Doser
FREE Ecourses - Sign-up for one
Being familiar with your competitors is a valuable tool when you decide it's time for a new logo. Normally, your company will be competing directly against companies similar to yours; sometimes the competition will be much larger than you, and other times your company will be striving to beat out other small businesses. Regardless of whom you will be competing against, it's important to think about where you want to position your company in your market.For example, a lawn c
Examples of these opportunities are:
1. Welcome letter for your subscribers - I subscribe to tons of groups and ezines and am always disappointed when I get the default welcome letter. Personalize it by introducing yourself and letting the subscriber know about your website/business. This is a crucial moment in that you can start bonding/connecting with the reader before they even get your ezine.
*Inform them of any specials you might have.
*Tell them your advertising rates and add a testimonial.
*Invite them to your site to utilize the free resources.
*Let them know your email so they can contact you.
*Use some of the space for ad swapping with other publishers and their welcome letters.
*Add an affiliate product or program review.
2. Goodbye letter for your subscribers - This is your last chance to get this person back. Make it a good one! ;-)
Thank them for being a subscriber and encourage them to re-sub. I also have a little message in my goodbye letter that encourages people to let me know why they unsubbed.
Example:
Thank you for being a subscriber to the Bulletin. I am sorry to see you go. If you could take a minute to let me know why you unsubbed, I would appreciate it. Please drop a quick note to (put email here) Thank you.
By doing this you might be able to change their minds and if not, you could find ways to improve your ezine for the next subscriber. Remember, always send them an appreciative thank you note as well.
3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.
Example of a email signature:
Jane Doser
FREE Ecourses - Sign-up for one o
You know those dramatic commercials on late night TV for slicers and dicers and steak knives and juicers and rotisseries, don’t you?What do all of them, the successful ones, those that stick around and actually tempt you to buy; what do they have in common?They’re crackerjacks at creating VALUE. Literally, their offers SIZZLE.“For a rotisserie this great that will save you gas and electric, that will cook the most delicious food you’ve ever had, that will cut
*Inform them of any specials you might have.
*Tell them your advertising rates and add a testimonial.
*Invite them to your site to utilize the free resources.
*Let them know your email so they can contact you.
*Use some of the space for ad swapping with other publishers and their welcome letters.
*Add an affiliate product or program review.
2. Goodbye letter for your subscribers - This is your last chance to get this person back. Make it a good one! ;-)
Thank them for being a subscriber and encourage them to re-sub. I also have a little message in my goodbye letter that encourages people to let me know why they unsubbed.
Example:
Thank you for being a subscriber to the Bulletin. I am sorry to see you go. If you could take a minute to let me know why you unsubbed, I would appreciate it. Please drop a quick note to (put email here) Thank you.
By doing this you might be able to change their minds and if not, you could find ways to improve your ezine for the next subscriber. Remember, always send them an appreciative thank you note as well.
3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.
Example of a email signature:
Jane Doser
FREE Ecourses - Sign-up for one
Today is the first day of the rest of the year. I hope 2006 is your best year ever in both personal and business terms. While some events are beyond our control, others are clearly within our ability to create the desired outcomes, or at least come close. Here are three steps to help you have your best year ever.Step One – Define your goals. For some it will be increased sales volume, profit, or enhanced staff training, others will want to expand their facilities and /
*Use some of the space for ad swapping with other publishers and their welcome letters.
*Add an affiliate product or program review.
2. Goodbye letter for your subscribers - This is your last chance to get this person back. Make it a good one! ;-)
Thank them for being a subscriber and encourage them to re-sub. I also have a little message in my goodbye letter that encourages people to let me know why they unsubbed.
Example:
Thank you for being a subscriber to the Bulletin. I am sorry to see you go. If you could take a minute to let me know why you unsubbed, I would appreciate it. Please drop a quick note to (put email here) Thank you.
By doing this you might be able to change their minds and if not, you could find ways to improve your ezine for the next subscriber. Remember, always send them an appreciative thank you note as well.
3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.
Example of a email signature:
Jane Doser
FREE Ecourses - Sign-up for one
A blog can live or die by its topic/s. A good topic can really make the difference between a loyal and sizeable readership, or a ghost town. This article will offer tips on coming up winning blog topics time and time again, so you create an empire of blogs if you so choose to.Tip #1 – Look At Other BlogsBrowse around different kinds of blogs for inspiration if you are stuck for ideas. If you find a topic you like, you can investigate it further and who knows, you may
Example:
Thank you for being a subscriber to the Bulletin. I am sorry to see you go. If you could take a minute to let me know why you unsubbed, I would appreciate it. Please drop a quick note to (put email here) Thank you.
By doing this you might be able to change their minds and if not, you could find ways to improve your ezine for the next subscriber. Remember, always send them an appreciative thank you note as well.
3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.
Example of a email signature:
Jane Doser
FREE Ecourses - Sign-up for one
In the last few years, webmasters have discovered that affiliate marketing can be an extremely lucrative way to earn additional revenues from their sites. Now, a purely informational website that doesn't sell anything can generate massive revenues by adding recommendations to products and services via online affiliate programs.Signing up for affiliate marketing programs can be a very effective way of paying for webhosting fees and bandwidth, domain names, and the time it ta
3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.
Example of a email signature:
Jane Doser
FREE Ecourses - Sign-up for one or all!
(Put link here.)
Build Your Business with Us!
(Put subscribe email here.)
You want to keep your signature fairly short - about 6 - 8 lines. Many discussion groups will have a limit to the number of lines you can have in your sigtag.
4. P.S. - It has been found that a P.S. is very likely to get read. Using a P.S. can be quite effective. Make it short and to the point. A P.S. novel will more than likely be ignored!
Example:
P.S. Need more subscribers? FR~E Report (put email or link here)
Then you would have your main message on auto- responder. Do not just send them a sales pitch. Add some useful information and resources that will actually help the reader. This will get you more credibility, which is extremely important if you want more customers.
5. Thank you page - An excellent way to get more subscribers is to get together with a group of fellow publishers and set up a group subscription page. Every time someone subscribes to one of the group's ezine, the thank you page will come up with a message something like this:
Thank you for subscribing to the Bulletin. Take this opportunity to check out more quality ezines. Please check the ones you wish to receive.
You would have each groups member's ezine listed with a short description. This is a very powerful method of gaining subscribers because the person is already in a subscribing mood and will most likely check most or all of the other ezines.
The above advertising opportunities are quite simple, but simple can be most effective!
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