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Will You Add? - A True Case of Super Successful Viral Marketing
The journey of lingerie from 'cotte' to trendy intimatewearThe existence of lingerie is as old as the existence of women who wear it. In the middle ages things were easygoing as women wore various corset-like alternatives like the cotte, the bliaunt and the surcot, which move on easily over their dresses and hold the breasts firm
Viral marketing was an essential component of the campaign, so Spur developed an original strategy to get people to refer their friends.
Spur recognized the target audience as males 18 to 34 years old who were enthusiasts of action and fantasy films, regular video game players and movie re
When do you need the tips for getting a best business broker? Naturally, when either you want to sell your business to some other people or you are interested in buying a business so that you can run it. If you wish to sell your business at the highest possible price then it requires hard work along with the patience and persistence. If
The Houston Museum of Natural Science (HMNS) was chosen to display the world-famous exhibition for the Lord of the Rings Trilogy. HMNS quickly recognized that while the Exhibit was anticipated to create a huge amount of interest, it didn't have a great deal of interest for their main audience.
The success of the exhibition would therefore rest on how well it was marketed.
The Houston Museum of Natural Science promptly called in Spur Digital to assist in reaching the targeted demographic audience and create interest in the Exhibit. HMNS was also hopeful of obtaining new investors and associates to expand their potential revenue.
Spur Digital worked with HMNS to discover the target market for the promotion and developed a combined online media plan to reach those audiences.
The campaign featured an online competition that was marketed through targeted online media outlets including appropriate Web sites, Search Engines and third party E-mail lists.
Viral marketing was an essential component of the campaign, so Spur developed an original strategy to get people to refer their friends.
Spur recognized the target audience as males 18 to 34 years old who were enthusiasts of action and fantasy films, regular video game players and movie re
Are you an author who wants your book to be a success? Have you read books, but still need some handholding on how best to promote your book? Are local seminars on book marketing and promotion just not available to you?Something wonderful has happened with our flattening world. We can now give and attend seminars over the phone.
The success of the exhibition would therefore rest on how well it was marketed.
The Houston Museum of Natural Science promptly called in Spur Digital to assist in reaching the targeted demographic audience and create interest in the Exhibit. HMNS was also hopeful of obtaining new investors and associates to expand their potential revenue.
Spur Digital worked with HMNS to discover the target market for the promotion and developed a combined online media plan to reach those audiences.
The campaign featured an online competition that was marketed through targeted online media outlets including appropriate Web sites, Search Engines and third party E-mail lists.
Viral marketing was an essential component of the campaign, so Spur developed an original strategy to get people to refer their friends.
Spur recognized the target audience as males 18 to 34 years old who were enthusiasts of action and fantasy films, regular video game players and movie re
Why osCommerce Templates are badYou can find many osCommerce templates on the Internet and they might seem like an easy way to get a good looking ecommerce site running with only a small investment of time and effort. The truth is that most of the osCommerce templates that you can find on the Internet are made to
The Houston Museum of Natural Science promptly called in Spur Digital to assist in reaching the targeted demographic audience and create interest in the Exhibit. HMNS was also hopeful of obtaining new investors and associates to expand their potential revenue.
Spur Digital worked with HMNS to discover the target market for the promotion and developed a combined online media plan to reach those audiences.
The campaign featured an online competition that was marketed through targeted online media outlets including appropriate Web sites, Search Engines and third party E-mail lists.
Viral marketing was an essential component of the campaign, so Spur developed an original strategy to get people to refer their friends.
Spur recognized the target audience as males 18 to 34 years old who were enthusiasts of action and fantasy films, regular video game players and movie re
Do you know how you could create an information product in an hour or less?An ebook? you would probably need a week if you are a good writer.The fastest and most creative way, and probably the most popular way to create an information product is through audio.Audio program are great, people can listen it everywhere
The campaign featured an online competition that was marketed through targeted online media outlets including appropriate Web sites, Search Engines and third party E-mail lists.
Viral marketing was an essential component of the campaign, so Spur developed an original strategy to get people to refer their friends.
Spur recognized the target audience as males 18 to 34 years old who were enthusiasts of action and fantasy films, regular video game players and movie re
If you understand the importance of a sales funnel in your business, then you will have a good tool at your disposal to enable you to analyze your sales procedures. Those of you who do not know what a sales funnel is are missing out on a technique that is commonly used in business, both online and offline, to indicate where in the sale
Viral marketing was an essential component of the campaign, so Spur developed an original strategy to get people to refer their friends.
Spur recognized the target audience as males 18 to 34 years old who were enthusiasts of action and fantasy films, regular video game players and movie renters, tech-savvy who normally didn't spend time at museums.
Based on this information, Spur chose search engine ads that would go together with specific search words, dedicated email advertisements, sponsored email advertisements, banner ads on web sites targeted toward the preferred audience, and emails to the HMNS list.
Did the campaign work?
Like a well-oiled machine. The results were outstanding. The effect of the viral marketing effort was amazing – over 23% of registrants came from the Tell-A-Friend feature. The direct marketing attempts generated impressive results also.
Overall, the 12 week locally-targeted online campaign produced more than 2 million targeted impressions, 40,000 unique visits, almost 12,000 and 6,000 invitations sent by associates at a cost per action of less than $3.00. These were a factor in the record attendance of almost 100,000 over 3 months.
This simply confirms that viral marketing works - and works particularly well. So if you're not using viral marketing tactics in your business, such as creating viral information like articles, videos, contests, packages, etc, then you could be leaving a lot of income untapped.
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