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Will You Add? - How Much Should I Pay My Advertising Consultant?
What Protects Your Eyes - OSHA Approved Safety Glasses
It used to be common for workers to scoff at the idea of wearing any sort of personal protection equipment, or PPE. However, the times, the technology and the laws have changed. The workplace today is a much safer place as a result.The Occupational Safety and Health Act was passed in 1970 to “assure safe and healthy working conditions for working men and women”. OSHA, the governmental agency responsible for the enforcement of the
y aIt used to be common for workers to scoff at the idea of wearing any sort of personal protection equipment, or PPE. However, the times, the technology and the laws have changed. The workplace today is a much safer place as a result.The Occupational Safety and Health Act was passed in 1970 to “assure safe and healthy working conditions for working men and women”. OSHA, the governmental agency responsible for the enforcement of the
Why Most Marketing Fails
It’s a sad fact that four out of five businesses will fold within the first five years of operation. And the number one reason they will do so is because of poor. or non-existent, advertising or promotion. Assuming they have a sensible product or service at a reasonable price, they should be able to survive. Yet, many small. or start-up enterprises, will spend all their investment on the nuts and bolts of the business from furnishings t
Whatever they arIt’s a sad fact that four out of five businesses will fold within the first five years of operation. And the number one reason they will do so is because of poor. or non-existent, advertising or promotion. Assuming they have a sensible product or service at a reasonable price, they should be able to survive. Yet, many small. or start-up enterprises, will spend all their investment on the nuts and bolts of the business from furnishings t
A Key Step For New Business Owners
Many a guru has opined on the keys to business success. While everyone has an opinion, I am going to focus on a more practical step you can take that will make a big difference.So, what is this magical step? It is to find a good accountant. Not exactly what you were expecting, eh? Well, it is true. A good accountant can save you a ton of money. A decent accountant can save you a bit of money. Not having any accountant can end up costin
tever they aMany a guru has opined on the keys to business success. While everyone has an opinion, I am going to focus on a more practical step you can take that will make a big difference.So, what is this magical step? It is to find a good accountant. Not exactly what you were expecting, eh? Well, it is true. A good accountant can save you a ton of money. A decent accountant can save you a bit of money. Not having any accountant can end up costin
Leadership and Vision - What's Your Cathedral?
Can leadership exist where there is no vision? For perspective, let us review the Story of the Three Stonemasons.Three stonemasons were busy at work when a passerby asked them, “What are you doing?”The first stonemason responded, “Laying bricks, sir.”The second mason answered, “Earning a living.”But, when asked by the passerby what he was doing, the third stonemason said, “I’m building a cathedral.”The thir
er they aCan leadership exist where there is no vision? For perspective, let us review the Story of the Three Stonemasons.Three stonemasons were busy at work when a passerby asked them, “What are you doing?”The first stonemason responded, “Laying bricks, sir.”The second mason answered, “Earning a living.”But, when asked by the passerby what he was doing, the third stonemason said, “I’m building a cathedral.”The thir
Advertising Disasters and Regional Variations; A Look at US Beer Companies
Beer Companies live or die on their advertising and they know it too. Just look at the NASCAR Sponsorships, Super Bowl TV Ads and all the Super Market Displays these days. Of course even a rock solid team of marketing executives screw up once in a while. It was recently noted and we are reminded of a time when Coors made the ultimate boo boo in translation and this has been kept alive by Bloggers, Advertising Text Books and Internet Forums to
they aBeer Companies live or die on their advertising and they know it too. Just look at the NASCAR Sponsorships, Super Bowl TV Ads and all the Super Market Displays these days. Of course even a rock solid team of marketing executives screw up once in a while. It was recently noted and we are reminded of a time when Coors made the ultimate boo boo in translation and this has been kept alive by Bloggers, Advertising Text Books and Internet Forums to
Nina Winters Awarded Commission for Quarter Million Dollar Sculpture
What do Clearwater, Florida and New Ipswich, New Hampshire have in common?The undeniably attention worthy sculptor, Nina Winters.The art world’s new and important arrival has been discovered by aesthetic savants for her monumental sculptures.The internationally collected sculptor has just won a 1/4 million dollar commission in the State of Nevada. The project is for a 10 foot high sculpture titled "Exhilaration".I had th
y are worth!
What do Clearwater, Florida and New Ipswich, New Hampshire have in common?The undeniably attention worthy sculptor, Nina Winters.The art world’s new and important arrival has been discovered by aesthetic savants for her monumental sculptures.The internationally collected sculptor has just won a 1/4 million dollar commission in the State of Nevada. The project is for a 10 foot high sculpture titled "Exhilaration".I had th
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