Tags |
|
|
Links |
|
|
Will You Add? - How to Leverage the Internet in MLM
In an earlier article, entitled “Your Own Business: The First Steps,” I discussed what the initial nuts-and-bolts steps are in starting a business. In it, I made the assumption that the soon-to-be entrepreneur had already decided on a business but needed some direction on what to do next.The response to that article has been positive, but the most common question asked of me is “Okay…but how do I actually decide what business is right for me?” So I now want to take a step back and see if I can offer a little direction in helping the anxious entrepreneur make an educated choice.Most businesses are basically selling a product or a service. My focus will be on products for the most part, but muc
Appeal to your prospects emotional senses using specific questioning, a generic audio, video or on-line presentation which brings your prospect’s sense of discontent back to the surface in order to prepare them for the next step.
The third function of your marketing system should be to educate your prospect so that your prospect is clear that this is a network marketing business.
In a previous article e
One of the latest trends is for parents to hire online tutors to coach their kids. Online coaching is getting so popular because it is relatively inexpensive, saves time and money spent on traveling, and is safer to have teachers who cannot pose any physical threats to the children while they are left unsupervised while both parents are at work. Also, children gain the individual attention of the tutor, which has a significant influence on their academic performance.Starting a Tutoring Business Online: Starting an online tutoring business requires that you have a sound business plan that defines your target market and how you are going to capture that target market. A good business plan will help m
Your marketing system should fulfill four critical functions in order to peek the interest of your prospect to the point where they either come back to you for more information, or they remove themselves from the prospect pool.
First of all, your system should promote you as a professional. This adds to your credibility and makes it much easier for your prospects to understand that you are serious about your business and that you are capable of helping them.
To accomplish this, whatever resource you use to begin to promote your business should somehow be professionally labeled or marked as coming from you. This is not to say that you must be the author or presenter of the material, but that material should be accompanied buy some promotional entity which depicts you as the deliverer of professional information.
If your resources are on-line, you should have a professional looking photo and/or a short professional bio on the web site.
By promoting yourself first as a reliable source of information, you will build trust and rapport with your prospects, increasing their chances of allowing you the privilege of helping them solve their unwanted condition.
The second critical function of your marketing system should be to emotionally engage your prospect so that they can relate to the information on a personal level. By presenting an emotionally compelling presentation, your prospect’s mind will be more accepting to the information that follows.
Remember that the reason your prospect is examining your information in the first place is because they have indicated a specific discontent that they need to have serviced. Your marketing system should remind them of the feelings of discontent that they experience, so that they become excited about the possibility of solving that discontent.
Since most decisions are made based on how we feel, it is critical that your prospect become emotionally involved. This emotional involvement will help your prospect to make the decision to continue exploring your information.
Appeal to your prospects emotional senses using specific questioning, a generic audio, video or on-line presentation which brings your prospect’s sense of discontent back to the surface in order to prepare them for the next step.
The third function of your marketing system should be to educate your prospect so that your prospect is clear that this is a network marketing business.
In a previous article en
Where do you find clients that are going to spend $1,000 to $2,000 a month on IT computer consulting services on an outsourced basis?You need to evaluate each client.Are they big enough to need a real server, a real firewall a real backup solution and offsite or online backup?Do they need to emphasize security, power protection, virus protection?Do they need a real professional for their IT needs? network support and LAN-WAN support?Your ideal customers can’t rely just on volunteers, someone’s nephew, a college buddy, or a moonlighter. They can’t rely on just a moonlighter anymore. As the company starts to get larger, a lot more PCs and a lot more revenue are at stake if
To accomplish this, whatever resource you use to begin to promote your business should somehow be professionally labeled or marked as coming from you. This is not to say that you must be the author or presenter of the material, but that material should be accompanied buy some promotional entity which depicts you as the deliverer of professional information.
If your resources are on-line, you should have a professional looking photo and/or a short professional bio on the web site.
By promoting yourself first as a reliable source of information, you will build trust and rapport with your prospects, increasing their chances of allowing you the privilege of helping them solve their unwanted condition.
The second critical function of your marketing system should be to emotionally engage your prospect so that they can relate to the information on a personal level. By presenting an emotionally compelling presentation, your prospect’s mind will be more accepting to the information that follows.
Remember that the reason your prospect is examining your information in the first place is because they have indicated a specific discontent that they need to have serviced. Your marketing system should remind them of the feelings of discontent that they experience, so that they become excited about the possibility of solving that discontent.
Since most decisions are made based on how we feel, it is critical that your prospect become emotionally involved. This emotional involvement will help your prospect to make the decision to continue exploring your information.
Appeal to your prospects emotional senses using specific questioning, a generic audio, video or on-line presentation which brings your prospect’s sense of discontent back to the surface in order to prepare them for the next step.
The third function of your marketing system should be to educate your prospect so that your prospect is clear that this is a network marketing business.
In a previous article e
eBay allows you to create an About Me Page to tell the world about yourself and your interests. The About Me Page is one of the most powerful features of eBay, but not many people seem to use it or use it to its full advantage.In the language of eBay you can use your About Me Page to:Let the eBay community know who you are;Show off your fabulous finds;Display your items up for bid;Describe your favorite hobby;There are of course, restrictions on the use of the About Me Page and you will need to continuously check on the ever-changing eBay policies and rules.Do's - The About Me Page ma
By promoting yourself first as a reliable source of information, you will build trust and rapport with your prospects, increasing their chances of allowing you the privilege of helping them solve their unwanted condition.
The second critical function of your marketing system should be to emotionally engage your prospect so that they can relate to the information on a personal level. By presenting an emotionally compelling presentation, your prospect’s mind will be more accepting to the information that follows.
Remember that the reason your prospect is examining your information in the first place is because they have indicated a specific discontent that they need to have serviced. Your marketing system should remind them of the feelings of discontent that they experience, so that they become excited about the possibility of solving that discontent.
Since most decisions are made based on how we feel, it is critical that your prospect become emotionally involved. This emotional involvement will help your prospect to make the decision to continue exploring your information.
Appeal to your prospects emotional senses using specific questioning, a generic audio, video or on-line presentation which brings your prospect’s sense of discontent back to the surface in order to prepare them for the next step.
The third function of your marketing system should be to educate your prospect so that your prospect is clear that this is a network marketing business.
In a previous article e
Purpose.There are many reasons and purposes for presentations. At some time in their career most managers will have to give a presentation of one kind or another. It is therefore essential that the person who gives the presentation should have all the information at his fingertips as some of the associated subjects will probably need clarification. Obviously the manager will have emphasised the purpose of his presentation.Usually the event is to promote some kind of change in the operation of business and systems operations, products, working practices plus a general outline obtained from previous changes. Presentations are generally made to audiences who can contribute to the success of
Remember that the reason your prospect is examining your information in the first place is because they have indicated a specific discontent that they need to have serviced. Your marketing system should remind them of the feelings of discontent that they experience, so that they become excited about the possibility of solving that discontent.
Since most decisions are made based on how we feel, it is critical that your prospect become emotionally involved. This emotional involvement will help your prospect to make the decision to continue exploring your information.
Appeal to your prospects emotional senses using specific questioning, a generic audio, video or on-line presentation which brings your prospect’s sense of discontent back to the surface in order to prepare them for the next step.
The third function of your marketing system should be to educate your prospect so that your prospect is clear that this is a network marketing business.
In a previous article e
If you're giving away advertising premiums or specialties such as business card magnets, calendars, pens, notepads, jar openers, chip clips, or whatever with your contact information on it...two things can happen.It will either be a huge success or, in most cases a total failure. I'm always amused at Loan Officers that buy large quantities of calendars and sports team schedules and then rush around delivering them to people before they become out-dated and stale.Over the years, I have also heard the comment...A friend of mine is passing out "these things" and doing a ton of business. So, I bought 2000 of "these things," passed them out. Unfortunately, it didn't generate any business for me:(<
Appeal to your prospects emotional senses using specific questioning, a generic audio, video or on-line presentation which brings your prospect’s sense of discontent back to the surface in order to prepare them for the next step.
The third function of your marketing system should be to educate your prospect so that your prospect is clear that this is a network marketing business.
In a previous article entitled “100% Rejection Free MLM Prospecting”, I provided the following advice, and it’s worth repeating here because it is highly critical to the effectiveness of your on-line prospecting initiatives:
Don’t trick your prospects into attending a meeting or live presentation if they are unaware that your business is MLM. This turns people off, and makes them feel manipulated and it puts you in a position where you may have to deal with those objections yourself.
Use a system that informs the prospect of the MLM nature of your business without your input. That way, you will not attract difficult questions from your prospect. If your prospect is completely un-accepting of the MLM business model, they will bow out of the process at this point.
By using a video or other tool to inform your prospect that your business in Network Marketing, you allow the prospect to absorb and consider that information on their own time on their own terms. They will be much more appreciative of this consideration than if they had invested time to attend a lengthy “opportunity meeting”
You want to know if your prospect is resistant to the MLM business model at this point so that you can stop investing time in trying to recruit someone who does not want to be recruited. This is a major problem area for most inexperienced network marketers.
The fourth function of your marketing system is to pre-qualify your prospect by requiring some sort of action on the part of the prospect.
Maybe they have to fill in a form on-line, or complete a short questionnaire. If your prospect completes the required action, after they have been educated, that will tell you that your prospect understands that your business is MLM and they are accepting of the concept and they are likely open to exploring your offerings further…otherwise they would not have completed the process.
The reason this is so important is because by giving your prospect a task to complete, you are pre-qualifying their level of commitment to solving their discontent, and you are giving them an easy way out in that if they decide that they are not interested in follo
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.atriclecheck.com/article/70014/atriclecheck-How-to-Leverage-the-Internet-in-MLM.html">How to Leverage the Internet in MLM</a>
BB link (for phorums):
[url=http://www.atriclecheck.com/article/70014/atriclecheck-How-to-Leverage-the-Internet-in-MLM.html]How to Leverage the Internet in MLM[/url]
Related Articles:
Bookmark it:
|