Tags |
|
|
Links |
|
|
Will You Add? - Do I Need Raised Letter or Full Color Business Cards?
I’m in the advertising business. At least that’s what they’re still calling it. Significant blocks of time transpire, however, where nothing resembling advertising passes through my company’s job queue, or past my desk. I checked again just to be sure. Yep, Web site designs, optimized web site re-write, corporate identity package, radio spots (there’s something), video production and streaming, html emails, logo designs, CD package design, article development and submissions, sign graphics, travel brochure, banner
Determining the value of a business you are considering purchasing is a tricky subject. Most owners think their businesses are worth far more than they are. And in the end the true value of anything is determined by what a willing seller is willing to sell it for and a willing buyer is willing to buy it for.Step one would be to acquire the use of West’s Business Brokerage Handbook and skim through the rules of thumb sections. If you are looking, for instance, at a dry cleaning business Tom West, the auth
What are the differences in raised letter and full color business cards? What are the price differences? What looks best for how I want to represent my business? These are all questions I hear on a daily basis.
1. The difference between Raised Letter and Full Color printing is in how the ink is applied to the card stock. Thermography is the type of printing that produces ink that stands up off the page slightly. When you run your fingers across the surface, you can feel the printing on the stock. Each color that is printed has a separate plate, and the cards have to be run through the press for each color chosen. These types of cards have a very elegant and refined look about them, especially if the colors and stocks chosen are complimentary. There are hundreds of varieties of stocks and inks to choose from.
Full Color printing is much like printing from your ink jet printer at home. All the inks are printed on the page at the same time, and combined to create hues, shades--photo images. So, one run through and the cards are printed. These cards have been traditionally used by real estate agents, insurance agents and the like. But now, with this type of printing becomi
Even though you and your directory rep are relatively satisfied with your current ad, you have the nagging feeling it could be improved. The problem is you’re (a) right, (b) don’t know enough about advertising to know what, (c) too cheap to hire a consultant to uncover the issue, or (d) all of the above. Most Yellow Page ads are missing an essential ingredient to really make it soar about the competition. The sad truth is that it cost nothing to make improvements. After all, the ad space is what you pay for, not t
1. The difference between Raised Letter and Full Color printing is in how the ink is applied to the card stock. Thermography is the type of printing that produces ink that stands up off the page slightly. When you run your fingers across the surface, you can feel the printing on the stock. Each color that is printed has a separate plate, and the cards have to be run through the press for each color chosen. These types of cards have a very elegant and refined look about them, especially if the colors and stocks chosen are complimentary. There are hundreds of varieties of stocks and inks to choose from.
Full Color printing is much like printing from your ink jet printer at home. All the inks are printed on the page at the same time, and combined to create hues, shades--photo images. So, one run through and the cards are printed. These cards have been traditionally used by real estate agents, insurance agents and the like. But now, with this type of printing becom
The trouble with some people is, they assume that their clients are all boring, dull and have no sense of humor. Isn't it strange how most companies seem to have a charisma bypass when it comes to communicating with their clients. Which would you rather have, A client? Or, a friend who is also a client? A friend of course. Well, to have more friends in your business, you must do more friendly things.Actually, it's all about the human touch. Something that's often missing in our business dealings toda
Full Color printing is much like printing from your ink jet printer at home. All the inks are printed on the page at the same time, and combined to create hues, shades--photo images. So, one run through and the cards are printed. These cards have been traditionally used by real estate agents, insurance agents and the like. But now, with this type of printing becom
It has become a growing trend for high-end famous designers to partner with mass-market retailers. We’ve seen it with Karl Lagerfeld and H & M, last season’s partnership with Viktor & Rolf and H&M, and most recently Proenza Schouler and Target. These partnerships have been very lucrative for both sides. One could even argue that the mass-market retailers might be getting more out of the deal.Of course, there are always two sides to each story. From one view point, those who believe in exclusivity are probab
Full Color printing is much like printing from your ink jet printer at home. All the inks are printed on the page at the same time, and combined to create hues, shades--photo images. So, one run through and the cards are printed. These cards have been traditionally used by real estate agents, insurance agents and the like. But now, with this type of printing becom
The internet became one of the famous communication medium that aided to make things lighter and easier. Through the internet companies were able to extend their services online and had created website that will be easily accessed by their customers and clients.Online services became famous to provide our needs from our basic to necessities - we can all find them with just a click of the mouse. The print industry in particular had accessed a better work environment. In which advertisers were able to easily
2. The cost difference is an oddity. Spot printing (the process of laying the colors on one at a time, as in Raised Letter cards), can be much cheaper--if only one color or black is chosen. White plate (65 lb stocks) will be cheaper than a cordwain or linen. But, if you start adding more colors (equals more time through the press) then you'll start racking up the cost. If your colors touch each other (called registration--the printer must make sure the cards run through correctly) then you'll tack on some extra expense there.
If you have a full color logo, the least expensive way to go would be with full color (process printing). But, you generally have to get a minimum of 1000. You can get 250 from some places, but you'll pay about the same price. It's the setup fee from the printer that is the biggest expense. Printing them is the cheap part, which is why the more you get, the better the price.
3. To choose the look that's right for you, I would think first about the image you are projecting for y
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.atriclecheck.com/article/7309/atriclecheck-Do-I-Need-Raised-Letter-or-Full-Color-Business-Cards.html">Do I Need Raised Letter or Full Color Business Cards?</a>
BB link (for phorums):
[url=http://www.atriclecheck.com/article/7309/atriclecheck-Do-I-Need-Raised-Letter-or-Full-Color-Business-Cards.html]Do I Need Raised Letter or Full Color Business Cards?[/url]
Related Articles:
The Fuss about Non-Disclosure-Agreements(NDA)
Learn How to Get to the Point and Keep It Brief!
Payroll Wisconsin, Unique Aspects of Wisconsin Payroll Law and Practice
Bookmark it:
|