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  • Will You Add? - Your Small Business Start-Up Kit

    How To Make Your Advertising Work!
    Many believe that when it comes to advertising, it’s a necessary evil.At least that’s how some businesses approach it. Some view it as simply a tool to showcase price and product while others see it as a way to counter their competitor's ads. Know what? They’re all wrong.Here’s what you should be thinking about when putting tog
    also have this designed so that it can be sent out in an envelope as a direct mail piece accompanied by a letter with on your new letterhead.

    That’s a good start for materials. Logo, business card, letterhead, envelope, brochure and website. Now focus on developing the E-mail mailing list.

    Pull all the names from your family and friends. Former work associates. All of your personal contacts plus targete

    How to Gain Respect and Support for Yourself and Your Business
    "He that respects himself is safe from others; he wears a coat of mail that none can pierce" - Henry Wadsworth Longfellow.To gain respect from others, you have to respect yourself first. People will give you their undying respect as long as they recognise that you portray these 3 key attrib-utes: trustworthiness, integrity and mindfulnes
    You've decided to start your own business. Now what marketing do you need to get your name out? In the beginning, I would recommend these marketing weapons.

    1. You need a strong logo that is uniquely your business. A logo design that others in your field can't use. It is simple, and not busy looking so people can read it easily at all sizes. The logo should not look "store bought". It should have an original feeling. And have personality, flair and impact. People should like it and say that it is "real creative".

    What you want to get right off the bat is word of mouth advertising. The more people that talk about your business, the more awareness your business will receive. The more calls you will get. And hopefully, the more business you will generate.

    2. You need a unique business card. Your business card should not only have your logo on it, but use the back of the business card for selling purposes. Why not? You have two sides, get the most mileage out of it.

    3. Letterhead and envelopes are nice to have printed with the business cards so they all have the same family look in ink coverage and family paper stock. Once again, this should be a high quality job and you should receive great reviews from your family and friends over it.

    4. Your website should be just as well thought out. It should be unique. One of a kind. Simple and quick to navigate through. People hate to wait for a page to load. Sell what you are offering clearly and distinctly. And remember to ask for the sale!

    5. Your brochure should tie in with your website feel. You want the brochure to be the leave behind piece on a sales call. You should also have this designed so that it can be sent out in an envelope as a direct mail piece accompanied by a letter with on your new letterhead.

    That’s a good start for materials. Logo, business card, letterhead, envelope, brochure and website. Now focus on developing the E-mail mailing list.

    Pull all the names from your family and friends. Former work associates. All of your personal contacts plus targeted

    Blogging for Business
    Blogging for business can be a very effective marketing tool.The first thing you may need to know, especially if you’re very new to this, is, what in the dickens is a blog? In its most basic form, a blog is just a personal journal or diary. It’s a web space that allows you to rant on ‘til the cows come home. The word “blog” comes from a c
    eling. And have personality, flair and impact. People should like it and say that it is "real creative".

    What you want to get right off the bat is word of mouth advertising. The more people that talk about your business, the more awareness your business will receive. The more calls you will get. And hopefully, the more business you will generate.

    2. You need a unique business card. Your business card should not only have your logo on it, but use the back of the business card for selling purposes. Why not? You have two sides, get the most mileage out of it.

    3. Letterhead and envelopes are nice to have printed with the business cards so they all have the same family look in ink coverage and family paper stock. Once again, this should be a high quality job and you should receive great reviews from your family and friends over it.

    4. Your website should be just as well thought out. It should be unique. One of a kind. Simple and quick to navigate through. People hate to wait for a page to load. Sell what you are offering clearly and distinctly. And remember to ask for the sale!

    5. Your brochure should tie in with your website feel. You want the brochure to be the leave behind piece on a sales call. You should also have this designed so that it can be sent out in an envelope as a direct mail piece accompanied by a letter with on your new letterhead.

    That’s a good start for materials. Logo, business card, letterhead, envelope, brochure and website. Now focus on developing the E-mail mailing list.

    Pull all the names from your family and friends. Former work associates. All of your personal contacts plus targete

    How To Get Cast In Television Commercials: Guaranteed Part 2
    In a previous article, I dropped a huge tip about, of all things, what you should wear to each and every casting session. That's right...a secret about wardrobes.And if you're expecting to be acting in television commercials and if you're expecting to get cast for television commercials, then you need to go FIND THAT ARTICLE. Who k
    hould not only have your logo on it, but use the back of the business card for selling purposes. Why not? You have two sides, get the most mileage out of it.

    3. Letterhead and envelopes are nice to have printed with the business cards so they all have the same family look in ink coverage and family paper stock. Once again, this should be a high quality job and you should receive great reviews from your family and friends over it.

    4. Your website should be just as well thought out. It should be unique. One of a kind. Simple and quick to navigate through. People hate to wait for a page to load. Sell what you are offering clearly and distinctly. And remember to ask for the sale!

    5. Your brochure should tie in with your website feel. You want the brochure to be the leave behind piece on a sales call. You should also have this designed so that it can be sent out in an envelope as a direct mail piece accompanied by a letter with on your new letterhead.

    That’s a good start for materials. Logo, business card, letterhead, envelope, brochure and website. Now focus on developing the E-mail mailing list.

    Pull all the names from your family and friends. Former work associates. All of your personal contacts plus targete

    Lighten Up - When Did Everyone In Advertising Lose Their Sense Of Humor?
    Advertising does not cure cancer. It rarely affects world peace. For all the attempts to classify it as a "science," advertising has essentially evolved from two snake oil salesmen on opposite corners yelling louder and making bolder claims. Today, there are more corners to yell from – radio, TV, the Internet – but the principle remains. Yet yo
    friends over it.

    4. Your website should be just as well thought out. It should be unique. One of a kind. Simple and quick to navigate through. People hate to wait for a page to load. Sell what you are offering clearly and distinctly. And remember to ask for the sale!

    5. Your brochure should tie in with your website feel. You want the brochure to be the leave behind piece on a sales call. You should also have this designed so that it can be sent out in an envelope as a direct mail piece accompanied by a letter with on your new letterhead.

    That’s a good start for materials. Logo, business card, letterhead, envelope, brochure and website. Now focus on developing the E-mail mailing list.

    Pull all the names from your family and friends. Former work associates. All of your personal contacts plus targete

    Medical Billing Business
    Medical billing business can be done at home or over the Internet, on a regular or a part-time basis. Because of the high demand of the medical billing, there is a large competition in the medical billing market. A lot of large and well-established medical billing business firms dominate the market these days.Preparing electronic or paper
    also have this designed so that it can be sent out in an envelope as a direct mail piece accompanied by a letter with on your new letterhead.

    That’s a good start for materials. Logo, business card, letterhead, envelope, brochure and website. Now focus on developing the E-mail mailing list.

    Pull all the names from your family and friends. Former work associates. All of your personal contacts plus targeted people or businesses and create a list of 200 people.

    Keep this current and E-mail this group on a regular schedule. Tell them current news in their area of interest, ask them questions, give offers, tell them about you and how they can help you. Ask for referrals. Basically, you have created a 200 person mastermind group. Keep them informed and stick with this list. From this gold list will spawn many jobs including jobs that they refer others to you.

    With a simple small business start up kit and a strong E-mail list of personal contacts that you stay in contact with often, you will be on the road to getting your business off and running.

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