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  • Will You Add? - SEO Made Easy Part 4 of 5: The Necessity of In-bound Links

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    You can pay other sites to link to you.

    You can swap links (called recipro

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    In parts one through three of this tutorial, I discussed selecting the best keywords for the page you want to rank, analyzing the competition for those keywords, and optimizing the web page format so that the search engines know it is relevant to your chosen keywords. In this article I will discuss why you need to get other webmasters to link to your site, and how you go about doing so.

    Step 4 : Getting Links

    Now I’m ready to start getting in-bound links. In-bound links serve two purposes:

    If it’s a new site, they will get your site crawled by the search engines and put into the index.

    They will help a site rank well if the link text contains the keywords you’re targeting.

    There’s a couple of methods you can use to get in-bound links, but I only use one of them.

    You can pay other sites to link to you.

    You can swap links (called reciproc

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    he web page format so that the search engines know it is relevant to your chosen keywords. In this article I will discuss why you need to get other webmasters to link to your site, and how you go about doing so.

    Step 4 : Getting Links

    Now I’m ready to start getting in-bound links. In-bound links serve two purposes:

    If it’s a new site, they will get your site crawled by the search engines and put into the index.

    They will help a site rank well if the link text contains the keywords you’re targeting.

    There’s a couple of methods you can use to get in-bound links, but I only use one of them.

    You can pay other sites to link to you.

    You can swap links (called recipro

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    te, and how you go about doing so.

    Step 4 : Getting Links

    Now I’m ready to start getting in-bound links. In-bound links serve two purposes:

    If it’s a new site, they will get your site crawled by the search engines and put into the index.

    They will help a site rank well if the link text contains the keywords you’re targeting.

    There’s a couple of methods you can use to get in-bound links, but I only use one of them.

    You can pay other sites to link to you.

    You can swap links (called recipro

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    they will get your site crawled by the search engines and put into the index.

    They will help a site rank well if the link text contains the keywords you’re targeting.

    There’s a couple of methods you can use to get in-bound links, but I only use one of them.

    You can pay other sites to link to you.

    You can swap links (called recipro

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    >There’s a couple of methods you can use to get in-bound links, but I only use one of them.

    You can pay other sites to link to you.

    You can swap links (called reciprocal linking) with other sites.

    When I’m actively trying to get links, I only do number two. I’m told that number one works better than number two because one-way links are more highly valued by the search engines than reciprocal links, but I’ll tell you why I don’t care.

    First, though, a little explanation of one way links. A one way link is a link that points from some other site to your site, but your site does not link back to the other site.

    The search engines value one-way links more highly because they figure it’s not just “artificial” link trading going on, but that somebody has given you a real live “vote” for your site without you asking for it–the greatest compliment.

    Y

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