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Will You Add? - Why You Should Run Away From An Ad Agency That Talks About Branding (Before Your Wallet's Empty)
When businesses think of team building, business owners usually associate it with building their company’s internal workforce into a lean-mean fighting machine. Team building, however, should be extended to include external relationships such as those with other businesses. Ente
The Salesman Who Si
You labor long and hard trying to create the perfect advertising piece but only about 20% of your copy is going to get read. The rest will simply be scanned. After all your work, your potential customers won’t even read every one of those well chosen words. Is your genius lost on
Simple. The ad agency doesn’t know the first word about results.
And if you want to INVEST in advertising instead of GAMBLING in advertising, you really can’t afford to listen to the “Branding or Name recognition” madness.
Branding is a disservice to the buying public. It’s like having a lamp and hiding it under your bed. The light doesn’t help you. The light doesn’t help your family members and friends.
When you’re branding: service to the customer becomes second to bragging or being creative for the sake of being creative. Got Milk? Really? Got Milk? Really. So what?
What Is This Hot Babe Doing In Your Commercial?
And Don’t Tell Me The Old “Sex Sells”
Ok so you’re selling a camera. Why do you want that hot babe with super-hot legs playing tennis in your commercial. You know what Rosser Reeves calls this hot babe in your commercial, he calls it a vampire. It doesn’t help sell your product, actually it’s draining attention from your product.
Is Your Advertising A Gamble Or An Investment?
If you know your numbers, if you know how much money your advertising generates, when you hear the “branding madness” you’d call 911 for you’ll know you’re in big trouble. You’ll know that you’re going to be asked to spend huge money, and you’ll be asked to wait for 10 years before you see any results.
The Salesman Who Sin
The Formal Vs Informal Communication TestIf you have spotted an online marketing business opportunity, but are unsure how to approach it, you are not alone! It can be very difficult to decide on an appropriate ‘narrative voice,’ and to gauge what tone to strike when marketi
Branding is a disservice to the buying public. It’s like having a lamp and hiding it under your bed. The light doesn’t help you. The light doesn’t help your family members and friends.
When you’re branding: service to the customer becomes second to bragging or being creative for the sake of being creative. Got Milk? Really? Got Milk? Really. So what?
What Is This Hot Babe Doing In Your Commercial?
And Don’t Tell Me The Old “Sex Sells”
Ok so you’re selling a camera. Why do you want that hot babe with super-hot legs playing tennis in your commercial. You know what Rosser Reeves calls this hot babe in your commercial, he calls it a vampire. It doesn’t help sell your product, actually it’s draining attention from your product.
Is Your Advertising A Gamble Or An Investment?
If you know your numbers, if you know how much money your advertising generates, when you hear the “branding madness” you’d call 911 for you’ll know you’re in big trouble. You’ll know that you’re going to be asked to spend huge money, and you’ll be asked to wait for 10 years before you see any results.
The Salesman Who Si
From my experience, I've been on many discussion groups and have spoken to many other like minded people. The one topic that always seems to arise is how to get massive sales right away.Not only massive sales but quick sales. Well let me clear something up for you. Creating
What Is This Hot Babe Doing In Your Commercial?
And Don’t Tell Me The Old “Sex Sells”
Ok so you’re selling a camera. Why do you want that hot babe with super-hot legs playing tennis in your commercial. You know what Rosser Reeves calls this hot babe in your commercial, he calls it a vampire. It doesn’t help sell your product, actually it’s draining attention from your product.
Is Your Advertising A Gamble Or An Investment?
If you know your numbers, if you know how much money your advertising generates, when you hear the “branding madness” you’d call 911 for you’ll know you’re in big trouble. You’ll know that you’re going to be asked to spend huge money, and you’ll be asked to wait for 10 years before you see any results.
The Salesman Who Si
T h e U l t i m a t u mA couple of months ago, Marc (name changed), a manager in his early 40s, called me and said: "I need your help! My superiors told me today that I get another 6-week trial period and if by then I can't show a good performance, I will be fired."
Is Your Advertising A Gamble Or An Investment?
If you know your numbers, if you know how much money your advertising generates, when you hear the “branding madness” you’d call 911 for you’ll know you’re in big trouble. You’ll know that you’re going to be asked to spend huge money, and you’ll be asked to wait for 10 years before you see any results.
The Salesman Who Si
Advertising on humans using tattoos is rapidly kind of freak niche that is definitely growing. It all started about two years ago (to the best of my knowledge) when a guy ran an ad on eBay offer his forehead as a billboard. He basically put up an eBay auction offering to wear a
The Salesman Who Sings Sweet Nothings To Your Customers And Presents Silly Excuses For Making NO Sales
Branding is like a salesman who is not making sales. And as an excuse, the salesman tells you, by singing this beautiful song, I was making an important “impression” on this prospective client. I think he liked it, for he smiled and actually laughed.
Can your business survive on making impressions on customers?
Think about it.
Swans G Paul
www.marketing.instantresultsadvertising.com
It’s better to fail and know why you fail than to ignore even the cause of your success. Advertising has to do the job of a salesman. It either fails to sell, or it actually makes sales. It’s that simple.
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