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Book Marketing
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Tips For A Succesful Email Blast About Your Book
Email marketing is an easy, cheap way to get your message out. Once you have your mailing lists compiled you can use them to send out email blasts. You can also have a sign up box on your website where people can join your email list to be notified of new products, announcements or anything you want to tell them.
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The Literary Sub-Culture I
Think you have a handle on the publishing industry? Now written do you think you can sit back and watch your novel hit the bestseller list? Who controls what the public reads and how do you tap into the growing literary sub-culture that defies the publishing paradigm?
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Alternative Resources for Book Review
Often I am asked how does one go about getting reviews for a novel. Most authors I have met over the years have been under the impression that the only valid reviews are found in the newspaper or in a trade periodical. While such reviews can be a feather in an author's cap, particularly if they are positive, they should not be considered the only source of PR for a book.
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How to Get Your Book Rejected, Part Three
In a large publishing house like Bantam or Kensington, literally thousands of manuscripts are sent annually by aspiring and established authors seeking publication. For the small press pub or eBook publisher, there could be hundreds of queries and submissions sent each year or, depending upon popularity, each month. Having to wade through all this prose, whether in hard copy or onscreen, can put great strain on the eyes. When you think of how quickly these editors need to fill publication schedules, that is a lot of work to read non-stop.
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How to Get Your Book Rejected, Part One
Please know that when I pass on a manuscript, the decision is not borne of a desire to be sadistic or hurtful to authors. You won't find me in a dungeon lit by a single bulb, cackling with glee as manuscript after manuscript is stabbed repeatedly with a rubber stamped marked PASS. Our staff is comprised of authors, and we know the hard work, the dedication, and the emotion involved when writing a story. In our collective histories, we too have received rejection notices, and we know how disappointing it is. We wanted to scream, cuss, and eat everything in sight to dull the pain.
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Self Publishing: Is this the Way to Publish Your Book?
Not only does self publishing offer you the advantages of complete control, faster publication, and higher profits, it is easier and less expensive than it has ever been before thanks to modern technology. Self publishing could be your big break as a writer.
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The Last Case Of Smallpox On A Passenger Liner
In 1971 I was a surgeon on the P&O liner Orcades. On Christmas morning early the phone rang, could I come and look at someone with a weird rash. The patient was Goanese, and was one of a batch of 20 or so that had been flown in to Singapore some 5 days ago to relieve others due leave. His problem was spots and slight fever. They were on the young man’s arms and chest, raised from the surface of the skin, with a central dimple, and in medical jargon 'umbilicated.' This was big jump from treating seasickness.
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Powerful Book Pricing Tips for Authors
It should come as no surprise that the amount of success your book enjoys rests largely upon its pricing. The retail price has to be competitive and the distributor discount has to be appealing. Often, those two goals are in conflict with one another, and therein lies the problem..
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How Not To Get Published - How To Win the WWOTYA - Introduction
Almost all the manuscripts I have to review could be published if the authors avoided some traps. It is a shame, from the publisher's point of view, to have to refuse a manuscript that is obviously written by a talented author. There are many what-to-do guides. I have the feeling that a what-not-to-do guide is missing.
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