Book Promotion Woes?

Too many new authors believe that once their book is written the sales will just come pouring in and they will make a bundle. Sadly, this disillusionment is shattered when they receive a royalty check. The honest to goodness truth of the matter is that the writer's work is only started when the book is released.

Follow Up to Keep from Falling Down

Do you want to call the tune instead of paying the fiddler? Then you'd better be prepared to monitor the progress of your projects. While diligent follow through increases your odds for success in all aspects of publishing, it's especially crucial in promotion and sales. Many sound marketing plans flounder for lack of follow up.

Media Dynamo Secrets

Participating on radio can be one of your most profitable marketing strategies. It's virtually free and, done properly, extremely effective. The checklist we provide here is designed to give you a thorough overview of strategies. It will not only help you set up interviews but handle them adroitly. Getting exposure on radio and TV is only half the battle. If you don't use that opportunity properly, it's a lost cause. With these techniques, however, there's no reason you can't sell books all over the country.

Getting Newspaper Coverage Off the Book Pages

Did you know there are 1,730 newspapers published daily in the United States? They have a combined circulation of nearly 62 million people. And reviews are only one way of using them.

Start Locally - Grow Nationally

Most self-publishers don't have the budget to be all things to all people in all places. There is nothing wrong with starting in your immediate area, then letting things ripple out from there.

Sell More Books on Amazon.com

Discover free promotional opportunities on Amazon.com and sell more copies of your books.

You, Your Book and the Internet!

How Many Online?

How to Make Money With Your Short Stories, Poems, Essays, and Novels

There are many ways you can market your writing and build a readership online. But you should also start thinking about your writing differently. For example, instead of trying to write and sell one book of short stories or one novel, why not break it into separate small books (each one a short story or two) or sell your novel as a serialized version—a new chapter or two every month? (Eventually you can sell this material in a physical book.)

Best Sellers Aren't Written - They're Made - It's All About Promotion

Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. With so much competition, making the best-seller list is no easy task. So how is it that out of the thousands of mysteries published each year, some become best-sellers while others never get past the publisher’s front door? The answer is simple – promotion.

How to Schedule a Book Signing

How would you like to sell more copies of your book? Would you like to read excerpts from your book to a captivated audience? Book signings are the cornerstone of an author's post-publication foundation. But how do you set them up?

The Book Signing

This is a humorous piece about the thoughts that ramble through a jittery writer's brain before a major book signing event.

Ready, Set, Go Sell Your Book In The Real World!

We hear a lot these days about more books actually being sold 'outside' the traditional bookstore. Think about it. When was the last time you actually took time to linger and explore the bookshelves...

A Quick Guide to ISBNs for Self-Publishers

A Quick Guide to ISBNs for Self-Publishers ISBN stands for International Standard Book Number. It is a code assigned to every published book that uniquely identifies it in the marketplace. ISBNs make...

Self Publishing Success Starts With Marketing

Self-publishing is not for the faint of heart. The publication process is lengthy, involves a considerable number of detailed, administrative tasks and can be expensive. This is the easy part; the ...

Book Marketing 101 - Setting up Author Events and Book Signings -- Get the Most from Book Publicity

Author Events are the primary vehicle for the self-published author to get out and meet the public, and they can be your ticket to both sales and increased publicity - all thanks to your local retail outlet. This article will be your quickstart guide to developing and setting up winning Author Events and Book Signings.