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Book Marketing

Discover 3 Easy Ways to Promote Your Articles

Are you using these methods to promote your articles? If not, you are missing out on some easy ways to get more traffic. Ways that require no additional work on your part once they are set up. 1....


How To Promote A Book

Nowadays it’s no longer a matter of whether or not an author should promote his or her book, but how aggressively one should go about it. The sad truth is that publishers often fail to promote ...


Five Tips To Consider When Choosing A Publisher

Choosing a publisher probably seems like a complicated task, however, you may find the process somewhat less challenging if you consider the following five suggestions.


Colour and Book Covers - What You Should Know if You're Self-Publishing

A basic understanding of colour and the differences between the colours you see on your screen and those employed to print a book, could save you money and prevent disappointment.


Book Signings Are Pure Gold

So you’ve written a book, had it published by a publisher and you are now facing the dreaded book signing or book launch. Your palms sweat at the thought of facing droves of people and actually having to talk to them. You are a writer, not a salesperson, right? Wrong! If you do not have the guts and determination to sell your own work, then why should anyone else do it for you? Book signings are your lifeline―your best friend―and they are pure gold.


Never Pay Full Price for a Book!

Are you an avid reader? Are you trying to instill a love of reading in your children? My whole family loves to read! Right before bedtime every night, every one of us can be found with our nose in a...


Top Ten Ways of Why and How to Write your Book's Sales Letter - Part 2

Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. Write a short sales letter for each book using these ten steps.


Online Book Promotion Beats Traditional Seven to One - Part 1

While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. While you may have a success or two, but most of your efforts will bring poor product sales. Ask yourself right now, what is working for me? What is not? Compare the traditional methods with online.


FAQs about Book Signings

Things you might like to know about book signings: how much money can be made, what does it take to produce such an event, what to do if nobody shows up, and much more!


Comments From A Book Reviewer

Norm Goldman, Editor of Bookpleasures.com and Sketchandtravel.com, presents his thoughts pertaining to book reviewing.


Make your Book Stand Out From the Crowd: Know your Audience

Not everyone will want your book. Writing for your target audience focuses your writing and gives your book a great advantage because you know and can communicate your unique selling point. Now, your book will stand out from the crowd. Although everyone won't buy it, it will sell more copies because your targeted book buyers really want your message.


Ten Ways to Make Your Book Outsell Another

Wouldn't you rather write a book that sells well than be stuck with unsold inventory? When you plan ahead with the tips below, you will sell thousands rather than hundreds of your unique and important information or inspirational products.


Top 10 Ways to Know your Book Concept will Sell--Before you Invest Time and Money

Make your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your business. Use these ten ways.


Five Book Back Cover Mistakes and How to Solve Them

Did you know that your back cover information is, after the cover, the best way to sell more books? If they like your cover, they will spend ten-thirty seconds on your back cover—a great opportunity to convince them that your book is necessary for their pleasure or success. Does your back cover pass the test?


Interview with Book and Marketing Coach-Judy Cullins - Part 1

Getting your questions answered by a pro will save you weeks and months of wasted time going in the wrong direction. Use these answers from an interview with Judy Cullins to catapult your book and business sales.


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