A First Time Author's Publicity Kit Materials

Tips for first time's authors who have been requested to send a publicity kit.

Book Marketing 101

For beginning authors, book promotion is the key to success. Whether an author self-publishes or is published by a major house, most often that author needs to market her book herself if she wants there to be any chance at all of it being successful. What is a new author to do? Into this void comes a wonderful book....

The Booklet Journey Opening a New World

How to transform experiences and expertise into information products and an entire business.

Never Pay Full Price for a Book!

Are you an avid reader? Are you trying to instill a love of reading in your children? My whole family loves to read! Right before bedtime every night, every one of us can be found with our nose in a...

The Perfect Book and Where to Find It!

If I was asked to describe the perfect book, one that’s in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers...

Do You Long To See Your Books Published And Selling From The Major Chains?

To have your work accepted for hard copy publication is a thrilling achievement but to have it bomb at the bookstores is to see your reputation go down the tubes simultaneously. And so to avoid this unpleasant scenario, I have developed over the years a series of 160 vital steps; steps that not only get my books published and into the major chains but selling online and offline as bestsellers in their genre.

Book Signing: Fun and Profit for Writers and Readers

Have you ever walked into a bookstore when an author is scheduled to do a book signing and found no one in the audience? Do you shy away from autograph tables, perhaps fearing that someone may ask you to buy a book? Consider the other side of the equation. A book signing is an opportunity to learn about the author and what makes a person undertake the challenge of writing a book. If you're a reader, you can delve into background information about the book. If you are an aspiring author, you can learn from another author's experiences. Every book signing is an opportunity to learn-without obligation to buy anything.

Sell More Books With Your Sparkling Introduction

Why write an introduction? Nobody reads it anyway. Up until now, this opinion has had clout. Make your introduction a powerful sales tool. When people read your clear, concise personal note to them, they will buy your book on the spot!

Why Write Articles to Promote your Book?

Reach 15,000 to over 100,000 targeted buyers every week Online. That's the best reason I know to write and submit how-to articles to opt-in ezines and top web sites. Now, that's real exposure! And it's totally targeted because these people visit sites and subscribe to ezines who feature your topics of expertise. Your book sales will soar!

Publishing Your Book-What Way is Best For You? - Part 1

You the author need to decide what publishing path is best for you. It may be a print book with print on demand printing, an eBook with no printing or promotion costs, or it may be a traditionally publilshed book using an agent. Make sure it's a profitable choice.

Why Testimonials are Number One in Selling your Book or Service

Even if your book or service is excellent, they won't sell well unless you give your potential customers a reason to buy. Testimonials work harder than other promotional words, so be sure to start early collecting them.

Sell Your Book with Pennies

Create readers for life using a penny jar.

Why Are Copywriters In Such High Demand?

Why are high-quality copywriters in high demand? Copywriters charge their clients from $2,000 and up to write a couple of pages of words. Why would anyone in his or her right mind pay that kind of money to have someone describe a product or service? The price for a good copywriter seems insane...

Copywriting Tips - The Offer

When doing copywriting, how you construct your offer may mean the difference between making and not making the sale. This article is going to give you some tips on how to juice up your offer.

Two Copywriting Secrets I Learned From Gary Halbert

Uncover two copywriting secrets the late Gary Halbert taught me that can completely transform your web copy from average to freakishly strong writing... almost overnight!