Do I Have To Be An English Major To Become A Copywriter?

If you major in History or Finance, do you have less than a chance to become a copywriter? Depending on who choose to believe, having an English major may actually HURT your chances of landing a job as a copywriter.

What Do Copywriters Do?

They treat every day like dress down Friday. They go to the movies during business hours. And yet they make a ton of money. So, what do copywriters do, anyway?

Copywriting: A Not-So-Easy Job to Pursue

Advertisements are all over. You can view it on television squeezed in every other show. It is in papers strategically outlined, wherein ads are posted after the other. It is on glossy magazines almost domineering half of its content. Advertisements are also available over the radio or through the internet. Its availability to almost all types of media denotes that advertisements are part of life. It is present to give people ideas on what products to buy, on what establishments to go for and even what individuals to like.

How To Create Blockbuster Copy

Copywriting is one of the best weapons in the arsenal of the advertiser. It is the method which connects the company to the Customer.

Write Fast & Edit Slow: The Secret to Crafting Great Sales Copy

To craft your most effective copy, you must write fast and edit slow. Here's why...

We’re all Tech Writers Now: Three Steps to Clear Writing for the Web

Want to make your online writing sharp and engaging? Learn the three rules of technical writing that can make your copy get results.

Website Copywriter: How to Be Successful

There are a lot of people today who want to be a copywriter. Besides, this profession is very rewarding and can definitely let you earn a lot of money. This profession is also a great way to help you make extra cash if you already have a regular job.

The Essence of Proofreading Services

Quite a sizeable proportion of people and organizations in the developing countries are yet to grasp the essence of proofreading services. It is surprising that even some newspapers and magazines either because of ignorance or little financial cost implications skip this function, thus relying on the reporters and contributors to submit error-free articles. It is no wonder that a glance at a sample of magazines, newspapers, and even textbooks would reveal varying degrees of errors. This all shows that proofreading services are yet to be fully appreciated.

Is Your Website Copy Doing Your Business More Harm Than Good?

One of the reasons that websites don't work as effectively as they might is because business owners, and their internal copywriters, often look at the site through a completely different set of eyes than their visitors. Of course, no-one knows a business better than the people behind it, but trying to be objective about the information customers need on a website, or any promotional medium, can become a difficult task for those who are immersed in its day-to-day activities.

Freelance Copywriter Secrets: Are You Losing Money By Failing To Do This

The fear of loss is the most powerful motivator you can use in your copywriting. Every product, every service can be viewed from the angle of what a person will lose if they fail to buy from you. Learn how to sell the negative consequences as well as the chance for gain. Find out how to consutruct a negative message without resorting to hard sell tactics.

Freelance Copywriter Secrets: Sell More With Cliffhangers

You too can write cliffhangers to keep your readers turning pages on your sales letter or scrolling down your web page. With cliffhangers you keep readers in suspence and keep them reading your copy. Learn how to apply this notorious trick used by Hollywood scriptwriters to write irresistible marketing materials.

Seven Steps To Pre-Selling Your Product

Visitors to your site are looking for information not a sales message, so give them what they are looking for. Write to pre-sell not to sell. Learn to pre-sell successfully and sales will take care of themselves.

Why Should A Business Hire A Freelance Copywriter

Why should a business hire a freelance copywriter instead of a staff writer? This is why.

Copywriting Clients You Should Avoid Like The Plague

If you are a copywriter who gets paid on commission - instead of or in addition to taking an up-front fee - then please read this article very carefully. Doing so can make you a ton of money while saving you a ton of time.

4 Ways You can Use Ghostwriters to Immediately Create Profits for Your Business

Never spend weeks, months, or years trying to sit down and write your own (quality) information product when you can just hire a ghostwriter! Believe me, that's what the pros are doing. It's time for you to start learn how to use them too.