SEO – Copywriting for Results

This article will describe how to write copy for your website so that it achieves good rankings in the search engine results.

Gary Albert: An Account of a Renowned Copywriter

In the line of copywriting industry, only a few can be considered to have effective hands. Not all can write as compelling as those who have mastered the art because of natural talent and through experience.

How to Copyright and Protect Your Material

Need a copyright on your material? Information here will instruct you in what to do, to protect your work and get a copyright number and have it registered with the government of the United States.

We’re all Tech Writers Now: Three Steps to Clear Writing for the Web

Want to make your online writing sharp and engaging? Learn the three rules of technical writing that can make your copy get results.

Online Copywriting Makes Content as the King

The fundamentals of copywriting include the basic knowledge of journalists - the inverted pyramid. The inverted pyramid is basically the placing of 4 W's in the primary sentences of the articles, supported by the other W and H on the following discussions. Four W's consist of what, when, where, and who. The other W which stands for why on the other hand, follows on the succeeding paragraphs, including the elaboration for the H which also stands for how, if necessary.

How New Copywriters Can Save $128.50 On Their Business Phone Line

How to setup your business telephone line so, for the first few months at least, you can put off paying the hefty fees.

Copied Content or Unique Content

Since there is no study as yet (that I’m aware of) to suggest how ‘any’ content weighs against ‘quality’ content, it is difficult to conclude which strategy is better: quality or quantity. Any thought?

How To Use Headlines To Generate Maximum Profits From Your Ads

80% of your ad's effectiveness is from your choice of headline. Here are a few ideas.

How To Easily Write The Most Effective Classified Advertisements For Your Business

There are some simple rules to follow when writing an advertisement to be placed in a newspaper, magazine, newsletter, or online classified section. This marketing method is easy and inexpensive, which makes it an excellent option for small businesses and entrepreneurs.

Get Inside your Reader's Mind

If you can empathize with your reader, your copy will be head and shoulders above other people's. Learn to write from the heart and get through to your reader, and you have learnt the most valuable lesson in copywriting.

Freelance Copywriter Secrets: 10 Ways To Make Yellow Page Ads More Profitable

For many businesses, a single Yellow Page ad can be a huge investment. If the ad works, it can make your entire year. But if it doesn't work, it is more than money down the drain, it can mean an entire year of dismal sales. Learn how to make your Yellow Page ads super money makers every time.

Cut! Why Editing Is Your Best Friend

While the hardest part about copy writing can be starting the task, the most important part of writing is the editing process. Once you've put all the words on the page, your job is only beginning! You have a document full of good stuff, but without an edit, it's only a rough draft.

Writing Excellence: How to Get Your Point, Make Your Point, and Stay on Point

Just about everything you want to write can be distilled by four critical questions. These questions work on all levels of a document, too, from the largest, document-wide perspective, down to your individual sentences. Take these questions to heart!

The Web Copy Overhaul in 10 Easy Steps

Is something wrong with your web copy? Aside from the obvious, like grammatical and spelling errors, how would you know? Start by searching your traffic stats for these telltale signs:

Freelance Copywriter Secrets: A Ridiculously Easy Way To Lock In Your Reader's Attention

This copywriting technique is so powerful it probably should be illegal! Your web content or advertisement can't sell anything to anyone if you don't first grab the reader's attention. Find out a copywriting technique so easy you could do it in your sleep. But it work every time to lock up a reader's attention and hold it until the very last word.