Is Your Service Cost High?

This means that for your next writing project or seo work, you may not turn to your local expert. Instead, you may spread your net far and wide to hook an expert in a faraway country, who will be more than willing to lend her service at a fraction of expense you’d have otherwise spent for local expertise.

The Principle of Consistency: A Powerful Persuasion Tool for Copywriters

How a complete stranger revealed firsthand the enormous power of consistency in persuasion.

Freelance Copywriter Secrets: Sell Your Expertise With a White Paper

Making the complex sale requires a different approach. Writing a white paper that conveys technical or specialized information in an understandable manner, but at the same time is as strongly persuasive as a sales brochure, can provide the key decision maker with needed information and due her due dilligence for her. Learn how to use a white paper to sell you and your company's expertise.

Copywriting - Writing a Sales Letter

A problem that is prominent in most sales letters is that the writer attempts to cater for every possible consumer. This is particularly prominent in the B2B market where companies claim that their product/service is suitable for a wide range of businesses – big/small and from any sector you could possibly think of.

Freelance Copywriter Secrets: How a Top Salesman's Secret Can Improve Your Copywriting

Stories sell! Since the days of early man, the power of stories, anecdotes and even myth have resonated deep within our souls. They increase the power of your message and create lasting impact on the people you present them to. Learn how to use stories to convey your message, sell your products and make a bigger impact on your audience.

Simple Copywriting Secret Makes Your Ads More Profitable Without Increasing Sales Or Raising Prices

Would you like to increase the profits of every ad you write...without making any extra sales and without adding even one penny to the price of what you're selling? Then consider this:

Freelance Copywriter Secrets: Unleash the Awesome Power of Testimonials (Part 3)

Find out what a great testimonial looks like. In this third in a series of how to turn customer feedback into written testimonials for your advertising and marketing materials, you will learn an easy formula for molding those nice things your satisfied clients say into short pithy testimonials that pack tons of power.

Goal-Setting for Copywriters - SMART Goals

Copywriters who learn to use the SMART goal-setting strategy will get more clients and write better quality copy faster than their competition. Before you can ever hope to accomplish your copywriting goals, you must know in detail what those goals are in the first place.

Freelance Copywriter Secrets: 7 Ways To Out Sell Your Competition By Giving Away Free Information

Possibly no other marketing tool works as hard, and brings in as many results, as giving away free information to your prospective clients. Find out how and why this one simple technique can help you leap over your competition in a single bound.

Write on Target: Copywriting Strategies that Get Results

It's easy to write persuasive copy. You just have to be willing to see your customers as people rather than sales targets and work back from there.

Freelance Copywriter Secrets: 10 Steps to Writing a Powerful USP

A great Unique Selling Proposition (USP) creates an entirely new category in which you can be the biggest (or better yet, the only) fish in the pond. With a great USP you OWN your own category and no one else can compete against you.

Freelance Copywriter Secrets: Don't Discount, Add Value

Be very careful before you offer a discount, it cost you a lot more than you expect. Find out how to add value instead, and watch your profits (and sales) go way up.

Freelance Copywriter Secrets: 3 Lessons From A Marketing Superstar

Jeffrey Fox is truly a marketing superstar. Find out some of his simple rules for excelling in your area of marketing and become a superstar in your own field.

Copywriting is NOT the Most Important Skill for Online Success

What's the most important skill to master to make a fortune online? Many marketing experts say that copywriting is the most important skill you need to learn to build a profitable online business.

How Not To Sell Online - Copywriting

Do you want to have an online business that makes no sales? One way is to have bad copy on your pages. If you have a business where you sell products that are in demand and you have done well locally with the products, but you can’t seem to sell them online, perhaps your copy is not what it should be.