Freelance Copywriter Secrets: Free Sample Marketing

Are you looking for a powerful way to persuade people? Once you understand how to use what social scientists call the Law of Reciprocity, you have a powerful tool that can make use of with any ad campaign, web site or any other marketing materials you produce.

Amazing Copywriting Secret Of Famous Comic Book Writer Makes Writing Your Copy Easy As 1-2-3

If you want to know an almost laughably easy way to increase the sales of all your copywriting...without any extra effort and without having to learn anything new...then this article will show you how. Let me explain:

Nonprofit Copywriting – Expert Tips

From language to content to final proofreading, this article delivers five no-nonsense tips to keep your nonprofit's copywriting focused, effective and error free.

Freelance Copywriter Secrets: Is Your Website Doing Its Job?

Is your website producing a great return on your investment, or does it just sit there taking up space? Most businesses spend a lot of time and money putting up their sites, but all too often they make these glaring mistakes that limit the profitability of this potentially valuable tool.

Freelance Copywriter Secrets: 7 Ways To Out Sell Your Competition By Giving Away Free Information

Possibly no other marketing tool works as hard, and brings in as many results, as giving away free information to your prospective clients. Find out how and why this one simple technique can help you leap over your competition in a single bound.

Freelance Copywriter Secrets: Don't Discount, Add Value

Be very careful before you offer a discount, it cost you a lot more than you expect. Find out how to add value instead, and watch your profits (and sales) go way up.

Freelance Copywriter Secrets: Writing The Before & After Formula

Telling a story can be a powerful way to write compelling ad copy, web content or direct mail pieces. Learn how to write one of the most powerful story formulas of all: the Before and After scenerio.

Land High Pay Copywriting Clients by Overcoming Lack of Confidence

Last year, I was taking a course where I had to write a sales letter selling a local restaurant. (Has anybody else taken the same course?) Well, I didn't want to write the letter for nothing. So I picked a restaurant in Toronto that I liked and decided I would approach them about being paid on performance. I wrote up a nice 2-page proposal. The problem was I couldn't find the restaurant owner's name on the internet. So I picked up the phone and called. Lady answers. I ask if I could have the name of the business owner.

The Nature of Web Copywriting

Have a business? Then you need a web site. This article tells you why. It also looks why the content of your web site and emails must be persuasive.

Why Hire A Copywriter?

Why should you hire a copywriter? If you run a small or home based business it can be difficult to see the point of bringing in somebody from outside. Why not cut costs by doing it yourself? After all, it's only writing, and everybody knows how to do that, don't they?

The Curse of the Freelance Copywriter

This article looks at what he (affectionately) calls 'The Freelance Curse' and he describes how he dealt with it - without the aid of a witchdoctor. Professional Writing of any kind is a big commitment. It’s an amazing feeling to have your words published, to find your own name nestling at the top of the Google search results. Yet, writing can also be very hard, time consuming and often rather frustrating...

Homograph, Homonym, or Homophone?

The rules say that no two words have exactly the same definition. Yeah, right. Try looking up homonym or homophone. This article may be a small step toward making the meanings clearer.

How To Write Headlines That Grab Your Prospect's Attention

Your headline is like an ad for your ad. It is responsible for getting the attention of your prospect and enticing her to read what you have to say. If it succeeds, your marketing has a chance. If it fails, your marketing is over before it ever began.

6 Things You DON'T Need, WON'T Get (and Will NEVER Pay For) if You Hire a Virtual Copywriter

A virtual copywriter appears when you need her, and vanishes when you don't. With a virtual copywriter, the amount of hours or projects you book is entirely in your control. If for some reason your virtual copywriter displeases you or vice versa, you can sever all ties at any time, and everyone will recover fairly quickly. You can't beat this relationship of convenience, designed to give you ALL of what you need, and NONE of what you don't need.

Mastering Copywriting - How to Write an Article Just Like a Professional

If you need content for your website or ezine, you might think that you need the services of a professional copywriter. Sure, hiring a professional copywriter is great if you can afford it, but if you can't, then you'll need to write the articles you need on your own. The good news is that it's not as difficult as you might think! By following a few basic rules, you can write articles just like a professional copywriter.