How To Get Copywriting Clients

I often say that if you can write a coherent email message you can write copy, but this doesn't mean that you should take the requirements of this kind of writing lightly. The more you strive to develop yourself and your skills, the better you'll get at writing copy.

How to Stop Leaving Money on the Table and Get Paid Your Worth - Every Time!

The crucial steps in negotating your copywriting fee, including the establishment of your baseline. Also offers negotiating tips.

Should You Write a Long-Copy Ad or Keep it Short?

Okay, you’re ready to write the ad of a lifetime. The one that will pull like crazy and leave them begging for your product like Somalians for food. So, do you whet their appetite with a short and sweet ad? Or write a long-copy ad that’s stuffed with information? The truth is, the reason people read ads has nothing to do with copy length.

Punch Up The Benefits Because Benefits Sell

If you hate writing advertising because you feel that you need a special skill to be persuasive, you don't. You just need to be clear on the difference between a feature and a benefit.

3 Keys to Great Online Copywriting

So you want to be a better online copywriter, huh? You may be good at writing –getting straight A’s for research reports and that sort of thing. But online copywriting is different sort of animal. And as good as you may be at your game. This one has a few rules of its own.

Online Copywriting - When Humor Can Hurt!

Avoid the temptation to be clever or funny at all costs when are providing your own online copywriting. The temptation is a huge one sometimes, but you will be better off without it. Here's why...

Prepare your way to Copywriting Success

This first thing you must do to write succussful copywriting is get into the mindset of your customer.

The Right Words Can Make You Wealthy

The words you use and the way you use them will get you noticed in the real world. The same holds true on the Internet. However, the rules are slightly different when it comes to getting your message out to the public. The right words can be the difference between success and failure.

The Right Way... And The Wrong Way... To Start Your Sales Letters!

Most people really struggle with figuring out how to start their sales letters. Today I'm going to show you the right way... and the wrong way to start your sales letters so you don't mix things up and wind up losing any sales, O.K.?

How to Increase Your Copywriting Success

Little knows sources for the copywriter who wants to build a mailing list of high quality prospects.

How To Avoid Putting Your Prospects On The Defensive!

The last thing you want to do is put your prospect on the defensive, and if you're not careful about what you're saying in your sales copy, you WILL do this -- especially if you aren't aware of what to look out for!

12 Important Questions to ask Before You Hire a Copywriter

Anyone can claim to be a copywriter. As I have learned after many trails and tribulations. Whether it's in the brick and mortar business or whether your business is online. Anyone with the knowledge of the language and who think that they are creative become copywriters. But let me tell you. It's not that easy.

10 Questions that a Copywriter Should Ask you Before the Start of the Project

Looking to hire a copywriter, then these are the questions that the copywriter must ask you at the start of the project. Apart from really the obvious questions like 'How much will I be paid', 'what is the time frame of project completion'.

Small Business Marketing Idea #2: Cliche Copy Crap

Copywriting secrets you can learn from spam email. I reveal that and more for small business owners in this article. Just Read It All Ready!

Small Business Marketing Idea #1: Copywriting Secrets Newspapers Don't Want You To Know

A tremendous mistake I see most small business owners make in their marketing, advertising and copywriting is revealed in this article. If you can fix this one problem your profits will increase greatly. Want your gross to look more like your net? Read this article now!