Getting More Clients - Look to Your Mail for Extra Business

Take a careful look at each piece of promotional mail you receive. Don't just add favorites to your swipe file. Each piece of mail is an opportunity to gain a client.

Web Copywriting - What's Different About Writing Copy For The Web?

Essentially, copywriting is the art of salesmanship. A client hires you to sell something for them in print, on radio/ TV or on the Web. Discover the difference between copywriting for print, and copywriting for the Web.

Copywriting Checklist To Bulletproof Your Copy

Have you got the right things in your copy to ensure it grabs peoples attention? Read this checklist to find out.

12 Questions To Ask When Deciding On A Copywriter

Deciding on a copywriter for your business can be a time consuming and expensive mistake if you make the wrong choice. Here are 12 questions you should ask any prospective copywriter before you hire them.

Teach Yourself Copywriting- Benefit-Laden Headlines That Sell

You can teach yourself copywriting (writing for business) because copy is everywhere you look, every day. Because there is so much copy we're blind to advertising. So when you're writing copy, your headline determines its success or failure. Some copywriters suggest that your headline is worth around 80 per cent of your copy. Discover how you can write great headlines.

What You Need to Know About Writing For The Web

When it comes to the world of web design, the website copy is often the last thing considered. Most people cut and paste in a section of their latest brochure or sales pitch, after all, it already showcases everything they need to say about their product or service, right? Wrong. Companies often get so bogged down by the look and feel of their website, they forget to spend the same time and focus on their web copy.

4 Keys to Excel At Sales Letter Writing

Sales letter writing can seem to be a tough task, especially in today's world when much of business and sales correspondence is done via the internet and telephone. The best sales letter writing, whether you are corresponding with your client through e-mail or conventional post, can be achieved through the following...

Quick Sales Letter – Easy Ways To Earn With Writing Sales Letter

If you are doing business online or even offline, it is very important that you should have well-written sales letters. They are and will always be part of making business and of course, of making profit. So that you will end up with a winning sales letter...

3 Keys to Make More Money with Sales Letter Writing

Sales letter writing refers to a letter writing process which helps to increase sales of the product you are selling. Three main keys to make more money with sales letter writing are as follows: First of all decide...

Who are you calling a Copy Cat? Making Sense of Copyright Issues

Are you borrowing or stealing? How to tell when you are crossing the line. Many people find copyright issues confusing, but they don't have to be.

Copywriting for the Web - Create More Money In Copywriting for the Web

How important is copywriting for the web? I think that it is quite important, but I think that everything has to be seen in the light of the big picture. What is the big picture-

How to Start A Copywriting Business

Get a fast start and build a solid copywriting business.

Become A Copywriter - Preparing Copy for the Client

When turning in copy to a client it should always be printed on high quality white paper. There should be absolutely no spelling errors and it should be perfectly typed. Simply use your word processing spell checker and double and triple check your copy after that.

A Good Story Depends on Good Paragraph Writing

A good story does depend on quality written paragraphs. The article provides an overview of the strategies needed for a student to produce quality paragraph writing.

Copywriting - Getting the Sale: Science Proves People Make Emotional Decisions

Copywriting and marketing experts have always known that emotions play a large part in decision making. Now the scientists have proved our point...