How To Write Powerful Headlines

Technique to come up with unlimited headlines for any business imagineable.

How Writing Radio Can Help You Become a Better Writer

Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your competition

Welcome Informed Criticism of Your Work

Be open to and welcome informed criticism of your copy, while at the same time sticking to what you feel is right. It's not always an easy balancing act!

Don't Be Satisfied With Your First Draft

Under pressure of time, it's often tempting to make do with the first draft of a headline, opening sentence or subject line. The trouble is, our first effort is rarely our best.

Fill Your Readers with Confidence

A lot of people stress about the design and architecture of a web site. But the truth is, most visitors will forgive a horribly designed site, so long as the text fills them with confidence. Find out how...

How to Write Profitable Ads

This article discusses ways to write profitable ads.

Grammatical Mistakes DON'T Sell

When you receive a sales letter with typos or grammar mistakes in it, do you take it seriously? Probably not. As soon as I see a few eighth-grade English blunders in any marketing effort, I quickly decide the author's product or service is not deserving of my time.

Occasional Speaking

When you are called upon to speak whether it is to deliver a toast at a wedding or a keynote address, you need to consider each as a special occasion and review the who, what, when, where and why of the event.

Public Speaking Do's & Don'ts - How to Use Notes When Speaking In Public

Is it okay to use notes when speaking in public? Sure, as long as you don't misuse them. In this article you will learn the 5 Do's and Don'ts when it comes to using notes in public speaking.

Why Controlling Your Nervousness Is Better Than Eliminating It

Today there are numerous sites devoted to eliminating or ending your nervousness in public speaking - and, I disagree. Nervousness is wonderful. It's that extra spurt of adrenaline that can make your presentation exhilarating, exciting, dynamic. The secret is learning how to control the nervousness, not eliminate it.

How Should a Motivational Speaker Be?

Speaking is easy but inspiring someone with your talk is not that easy. From past till today motivational speaker have always inspired people and have changed many lives by their talks. To inspire students for challenging sports or academics, a motivational speaker can play most essential role. Motivational speakers are also invited by the CEOs of big companies to motivate their employees or to introduce a new product. Even non profit organizations welcome motivational speakers to make their message reach effectively to the people.

Public Speaking - The First 5 Steps to Becoming a Confident Speaker

Does the very thought of speaking in public give you the heebie jeebies? Do you have a presentation coming up that's got you wanting to jump out of your skin? Don't worry. This article offers you the first 5 steps to feeling more confident and assured any time you are speaking in public.

Your Vocal Image - What Does Your Speaking Voice Say About You?

Are you embarrassed when you hear yourself on your voicemail? Did you know that 37% of the image you project is the sound of your speaking voice - the one you hear on your voicemail, not the sound you hear in your head. Good voice training means that you can have a richer, warmer, resonant voice that speaks volumes.

Improve Your Communication Skill with this Quiz

How are others perceiving you? How do you come across? Are they thinking the same things you are thinking? Do they trust you? The greatest test of leadership is to look behind you and see if anyone is following. Read this brief article, take the quiz, and see how you can become a person of substance that anyone will trust and follow.

Short Attention Span Theater

In Abraham Lincoln's time people would listen attentively to a two hour speech even if the speaker was not that well polished. Oh, how times have changed. Today, our kids watch an average of more than eight hours of TV per day. Adults sit in front of computers at work all day, responding to email and voicemail immediately, while still trying to do their jobs. Americans already had short attention spans, but this reliance on technology and multi-tasking has cut them even shorter.